Counter mats are a very effective POP display that is great for introducing a brand, launching a new product or a great reminder of an add-on item at checkout. They are also very popular for restaurants as well as service counters. Very similar to the popular Vynex counter mats, the construction on these involves high-resolution UV resistant ink bonded to a rubber slip resistant bottom and a scratch resistant clear top. Since these are digitally printed and cut to order, custom sizes with unique cut profiles are welcome!
What makes these so durable is that the mat consists of two separate elements. The first is the durable hard top. This consists of a durable clear scuff resistant textured hard top which is very similar to popular Vynex counter mats. Sunrise then applies high-resolution UV resistant ink for maximum clarity.
The second element to these mats is the slip resistant rubber mat. This style is often seen at banks and check out counters to provide, a non-slip, clean surface at POP. Sunrise uses a textured pattern on bottom for superior grip. The rubber has a 3mm thickness which adds cushion and weight to keep the entire mat in place.
One aspect that makes Sunrise Hitek stand out on projects such as this is that customers are not forced to compromise and choose from one or two pre-made templates. Digital printing makes a 100% custom piece possible. These mats are digitally printed using high-resolution UV resistant ink using any provided design. After that they are digitally contour cut - which means not just standard rectangles. The bottom line here is that custom designs and unique shapes are part of Sunrise's standard workflow and are available quickly and economically.
About Sunrise Hitek
Sunrise Hitek is an Inc. 5000 company established in 1988 and offers speedy and innovative print marketing execution for the world's leading brands. Sunrise employs the most advanced equipment and technology, such as G7-certified HP Indigo & UV flatbed presses, digital die-cutting, and specialty coating/lamination, to create best-in-class color printing, packaging, trade show & display graphics, plus a wide variety of promo products. A privately-owned enterprise, the company is based in Chicago and sells products worldwide.
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