Thursday, August 9, 2018

Free eBooks and Curriculum from Chicken Soup for the Soul for Students of All Ages

Kasi the baby cheetah was orphaned and too young to be introduced into the adult cheetah community. The team at Busch Gardens didn't want Kasi to grow up alone, so they found a special friend for him – a Labrador Retriever puppy. The two young animals lived together until Kasi was old enough to be integrated into the cheetah habitat. The two friends still see each other when the dog visits Kasi at the zoo. Read this here.

A 23-year old penguin at the Mystic Aquarium in Connecticut also needed help. And some middle school students came to his rescue. They partnered with the aquarium's staff to use the 3D printer at their school to make the penguin a boot that helped him regain mobility.

These are just two of the compelling, real-life stories you'll find in Chicken Soup for Soul: Humane Heroes – a free interactive eBook and curriculum series. Students will become emotionally involved with the animals they meet, at the same time they learn about humane conservation and rehabilitation, animal behavior, and science ¬– all while improving literacy!

Chicken Soup for the Soul, in partnership with American Humane, has launched the Humane Heroes book series and curricula to provide an inspirational, educational experience that teaches children about animal behavior, conservation, declining habitat, and the rescue and rehabilitation efforts at Humane Certified zoos, aquariums and conservation centers around the world. Humane Heroes has been developed for students at the grade four, seven and ten reading levels.

The curriculum materials were created by Resources for Learning, LLC, a leading education consulting firm that also developed the curriculum for Chicken Soup for the Soul Hallway Heroes, a literacy-based SEL bullying prevention program.

Lessons, activities, and interactive digital materials, including animal videos, are designed for flexible, easy classroom implementation. At the same time, the lessons are robust and challenging for students. Teachers in core content classes, counselors, substitute teachers, librarians, camps and after-school programs can use the materials to supplement instruction or for independent study and enrichment.

As students read, analyze, discuss and respond to the stories and information in Chicken Soup for the Soul: Humane Heroes, they connect the lessons to their own lives, learning about empathy, friendship and commitment—all vital focal points of social and emotional learning. Along the way, they'll also develop an understanding and appreciation for the remarkable animals with whom we share our world.

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https://jessicapressreleases.blogspot.com/2018/05/urbane-cafes-latest-grand-opening.html

Chicken Soup for the Soul: Humane Heroes, Volumes I, II and III and the curriculum are free and will remain free. They are available for download at http://www.chickensoup.com/ah, where links to download the free eBooks are also provided.

"The Humane Heroes series of books about the critically important work being done to preserve Earth's remarkable and endangered animals in today's zoos and aquariums is not only educational and fun, but should be required reading for all our children. I strongly recommend them!" ~Jeff Corwin, Wildlife biologist, conservationist and TV personality

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About Chicken Soup for the Soul
Chicken Soup for the Soul, the world's favorite and most recognized storyteller, publishes the famous Chicken Soup for the Soul book series. With well over 100 million books sold to date in the U.S. and Canada alone, more than 250 titles, and translations into more than 40 languages, "chicken soup for the soul" is one of the world's best-known phrases and is regularly referenced in pop culture. Today, 25 years after it first began sharing happiness, inspiration and hope through its books, this socially conscious company continues to publish a new title a month, but has also evolved beyond the bookstore with super premium pet food, television shows and movies through its subsidiary, Chicken Soup for the Soul Entertainment, podcasts, positive journalism from aplus.com, education programs, and licensed products, all revolving around true stories, as the company continues "changing the world one story at a time®."

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About American Humane
American Humane is the country's first national humane organization. Founded in 1877, American Humane has consistently been first to serve in the protection of animals, and is the largest certifier of animal welfare in the world. The organization's life-changing, life-saving programs positively impact some one billion animals each year, helping rescue animals caught in natural disasters and cruelty cases, helping retired military animals and veterans coping with the invisible wounds of war, and helping ensure the welfare and humane treatment of hundreds of millions of animals on farms and ranches, in the world's zoos and aquariums, through their Humane Certified™ program, and in filmed entertainment through their iconic "No Animals Were Harmed®" certification program. For more information, please visit http://www.AmericanHumane.org. Read all the latest news.

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© Copy Right 2018 Jessica Brown's Press Releases.

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Ray Cadena and Bill Rutherford from New Mexico State University Win IoT Pioneer Award

As organizations adopt the Internet of Things to improve operational efficiency and safety, they are faced with unique and challenging infrastructure obstacles. These organizations, along with project partners, must search for new and innovative ways to take advantage of the Internet of Things.

The IoT Pioneer Award recognizes organizations and project partners who overcome these unique and challenging obstacles in pursuit of the Internet of Things. The award recognizes individuals who exhibit trailblazing leadership and leverage the latest innovations, including new Modern LAN design principles.

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Ray Cadena (Manager, Telecommunication Systems) and Bill Rutherford (Telecommunications Analyst) from New Mexico State University, as well as Cisco's Rick Lucero (Account Manager, Sales) are receiving the 2018 IoT Pioneer Award for modernizing NMSU's 900-acre campus. By using NVT Phybridge Power over Long Reach Ethernet (PoLRE™) switch technology, NMSU and project partners were able to reuse the existing telephone wires to deploy over 7,000 new IP phones, preventing the rip-and-replace of over 21 tons of telephone cables.

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https://jessicapressreleases.blogspot.com/2018/05/us-lead-network-now-offering.html

This project was also recognized by IoTG (Internet of Things to the Power of Green) for being an environmentally responsible digital transformation and received a 5-star rating.

To read the full story, visit http://www.nvtphybridge.com/nmsu-cisco-ip

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© Copy Right 2018 Jessica Brown's Press Releases.

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New Book Aims to Reverse Trend of Shrinking CMO Tenure

The average tenure of a Chief Marketing Officer is 44 months, and the number of first-time CMOs jumped 31% in the past year. The CMO office comes with a revolving door and authors Tony Quin and Kevin Smith, have seen this trend play out first-hand many times while running IQ Agency, a 23-year-old digital advertising shop located in Atlanta and Los Angeles.

According to Tony Quin, the main issue is an increased demand for fast results along with the need for a high return-on-investment. "Today's CMOs face a tremendous amount of pressure to achieve quick wins, build brands that last, increase ROI, and be the voice of the consumer, all while navigating technology options and media platforms that are constantly changing."

The need for a constant resource that CMOs can rely upon led Tony and Kevin to write their first book, The Marketer's Playbook: The CMO's Guide to Modern Marketing, which outlines seven steps to building a modern marketing system from the ground up. The book debuted at #1 on BookAuthority's list of the top new marketing books for 2018 and is available at Amazon and Barnes & Noble.

According to Joe Olsen, Senior Vice President of MediaMonks, "This is one of those tools you wish you had when you started. The authors have been through it all and bring their learnings and successes to the audience through a step-by-step approach, leaving you a more informed executive who actually gets how this stuff works."

Visit https://marketersplaybook.com/ for more details, or to request interviews and speaking engagements.

Tony Quin is the founder and chairman emeritus of SoDA, the Society of Digital Agencies and the Founder of IQ Agency. Tony was awarded the American Marketing Association Marketer of the Year and, with his agency, has won numerous awards including the Cyber Gran Prix at the Cannes Lions.

Kevin Smith is the President of IQ Agency and has been honored by the AIMA for his industry leadership. He has a degree in Marketing, Advertising & PR from Emerson College, and an MBA in Strategy & Analytics and Marketing from Boston University. Read here.

SoDA Press is the publishing arm of SoDA, an association of the most celebrated digital agencies from around the world. Among its many programs the organization produces the SoDA Academy and publishes the SoDA Report. Click here.

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HITEK Releases New Slim Profile Version of Their Rugged Laptop Case

HITEK designs their products specifically for ease of use in K-12 schools. They have been constantly improving the Rugged Laptop Case to meet the needs of students and educators for years. Last month they debuted the G3 case which comes with AlumiShield, a metal shield that even further protects the device from drops and falls. Now they have released the exact same case, but with a slimmer profile.

The Slim Rugged Laptop Case has all of the same features as the recently released third generation Rugged Laptop Case. The only difference is that this model has a more slim profile. This enables the case to fit more compact within standard charging carts. It is also a good solution for those who simply want to carry around a bad with a slimmer profile.

A 2013 Huffpost report found that 50 percent of parents report their children have caused damage to an electronic device at some point, costing $2.8 billion over the past five years. Click here for full article. With more and more schools moving to 1:1 laptop and Chromebook initiatives it is more important than ever to keep these devices protected.

To demonstrate the added durability of AlumiShield, Sunrise conducted some tests. One of these tests was for drop protection. They dropped a 4lb. Weight from 2ft. Above and recorded the results. Sunrise's Rugged Laptop Case with AlumiShield passed without a broken screen. The competitor bag tested, however, did not are so well. The competitor glass was shattered.

HITEK also offer the Mobile Charging Cart with charging capacity of up to (32) total devices at the same time. Each slot measures 1.625"W x 16.3125"D x 12"H and fits most laptops and Chromebooks up to 15", and all tablets including iPad Pro™. While the 32 capacity is a given, dividers can be skipped to accommodate wider devices and a separate shelf stores power adapters and cables with cable management for easy charging and is height adjustable to accommodate device requirements.

About HITEK
Sunrise Hitek is a leading maker of protective gear for schools' 1:1 technology programs. HITEK has been designing tech accessories since 2013 and expanding ever since. Their primary customer are K-12 schools, leading them to recently develop the hitekcases website specifically for the educational sector. Sunrise Hitek Group, LLC, also operates Sunrise Hitek, a leading color printing company based in Chicago. As a G7 Qualified Master Printer, Sunrise is uniquely qualified among protective gear makers to offer a wide array of customization options, ensuring the most consistent and accurate color reproduction. Sunrise is an Inc. 5000 company established in 1988 and employs the most advanced equipment and technology, such as G7-certified HP Indigo and UV flatbed presses, and digital die-cutting, to create best-in-class products. A privately-owned enterprise, the company is based in Chicago and sells products worldwide.

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© Copy Right 2018 Jessica Brown's Press Releases.

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MovieRanker.com Launches a Social Media Platform for Film-Lovers and Movie Discovery

MovieRanker, a technology platform that serves filmmakers and film-lovers around the world, has officially released its website to the public. While in beta, MovieRanker gained over 100,000 followers as it began building its brand through social media and strategic partners.

Movieranker.com is a free web service where users can find movies that match their preferences, receive content, news, and recommendations for new movies to watch, and connect with other users who share similar interests in films. For example, a user could search for comedies from the last five years that are available on Netflix, then sort by which films received the most critical acclaim in order to decide what to watch. They could then read other user reviews, add movies to their watch queue, and post their own commentary after watching the film.

"MovieRanker is a community that benefits everyone in the film and entertainment ecosystem," said Chairman, Cole Harper. "The more people use the service, the more personalized the recommendations become. Users will be able to find the perfect movie based on their tastes and mood without wasting time scrolling through endless catalogs. Our goal is to become a one-stop shop for film discovery and engagement, and we are well on our way."

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While in beta, MovieRanker has already seen significant user traction on its site and social media. The company believes that filmmakers, distributors, and studios will value the site as an additional tool for targeted promotion, engagement, and interaction with their fans. For example, a distributor of an independent horror film could promote the release of their movie to fans of the horror genre, saving time and money from engaging with non-horror fans that would otherwise be outside their target audience.

"More movies are being made year-over-year as technology and capital constraints have allowed for more creative projects," said Harper. "But those filmmakers have a finite number of places to promote their film and spread the word. There are millions of people who will watch even the most obscure movie, so long as you can reach them. We believe MovieRanker will provide a significant tool in helping them accomplish that."

The company has already partnered with a number of prominent studios, distributors, and other major players in the space, including the Montalban Theater in downtown Hollywood, California. "We are excited to seek ways to develop a new social movie experience together based on our respective contributions to the motion picture entertainment community," said Gil Smith, President of the Montalban Company. MovieRanker helps by converting its online community into ticket sales and real-world traffic for the Montalban's rooftop movie series and with creative activations that support the movie-going experience. Whether for a premiere or celebrity interview, MovieRanker has also served as a news service to highlight unique storylines for the film-loving community.

"Our entire team and support network are thrilled with the engagement so far," said Harper. "The members who have taken advantage of our platform are earning points for every action they take, be it a review, rating, or recommendation. As we start to align those points with rewards and access to some of the phase two features and experiences we've been developing, we expect to see more interaction and adoption from the public."

About MovieRanker: MovieRanker is a technology platform that serves filmmakers and film-lovers around the world. With a focus on discovery, content, and engagement, MovieRanker has amassed followers across its web properties, mobile applications, and social media accounts. To learn more, check out movieranker.com. Read news here.

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© Copy Right 2018 Jessica Brown's Press Releases.

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Wednesday, August 8, 2018

New ABM Converter™ Solution from CaliberMind Turns Your Marketing Automation and CRM into an Account-Based Marketing Machine

CaliberMind, the leading B2B marketing analytics and attribution solution, announced today at the Flip My Funnel conference the public release of its patent pending new ABM Converter™ after being in beta for a few months with select customers. The new ABM Converter™ enables marketers to repurpose their existing CRM & Marketing Automation Platforms for Account-Based-Marketing with one click for a fraction of the cost and the implementation time of traditional ABM platforms. It seamlessly integrates with Salesforce, Marketo, Hubspot, Pardot and Eloqua marketing clouds.

The new ABM Converter™ solves a fundamental problem in B2B marketing and sales. Traditional CRMs make getting account data on leads an operational headache and Marketing Automation Platforms have no way to natively link that lead to a pre-existing prospect or customer account in Salesforce. Account-Based Marketing platforms generally solve this problem but usually come with a hefty price tag and long implementation time.

"The Martech industry has been overselling marketers on Account-Based Marketing," said Raviv Turner, CEO of CaliberMind. "Account-Based Marketing is first and foremost a data problem, not a media problem. When you travel from the US where the electrical system is 110 volts to Europe's 220 volts, you don't buy new electronic devices, you use a converter. The same principle works on your account-based data. For most ABM programs you don't need a new platform and you don't need to spend tens of thousands of dollars and months in implementation."

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https://jessicapressreleases.blogspot.com/2018/05/pixel-film-studios-unveils-fcpx-layers.html

In a recent survey by ITSMA 70% of the companies reported that they are using a mix of both Demand Generation & Account-Based Marketing also known as Hybrid ABM. Only 10% of the companies reported the exclusive use of Account-Based Marketing.

"At Fidelis Cybersecurity we were just getting started with ABM and were looking for a solution that would allow us to keep our existing lead-based and demand generation systems but at the same time let us manage and report on account-based funnel, but without the big investment of an ABM platform. CaliberMind's ABM Converter™ allows us to implement ABM in days not months, enrich leads with account data, easily identify high-value prospects and reduce research time for sales - all of this for a fraction of the cost of an ABM platform," said Moni Oloyede, Director of Marketing Operation at Fidelis Cybersecurity.

"At Aptrinsci we were looking to execute an ABM strategy, but couldn't justify spending tens of thousands of dollars on another platform after making such a big investment in our Marketing & Sales infrastructure. We already had the tools and data to execute ABM, we just needed to bring them together. Taking a Hybrid ABM approach allowed us to scale our ABM & inbound strategies together using our existing MarTech stack ensuring the proper visibility to properly attribute our efforts with pipeline and revenue," said Travis Kaufman, VP Product Growth at Aptrinsic. Read here.

Join Moni, Travis, and CaliberMind's own VP of Marketing, Chris Nixon on Tuesday, August 21st at 12pm ET on a live video webinar as they explore the Hybrid ABM approach and learn how to turn your CRM and Marketing Automaton platform into a powerful ABM machine with 1-click and on budget.

The ABM Converter™ is available as a FREE trial for the rest of August for qualified prospects from CaliberMind's website. It supports one-click integration with Salesforce, Marketo, Hubspot, Pardot & Eloqua and comes with lead-to-account matching, account scoring and ABM analytics and attribution.

Read this here.:

https://jessicapressreleases.blogspot.com/2018/05/school-bus-safety-company-inc-announces.html

About CaliberMind
CaliberMind offers ABM and Analytics power without the big platform overhead. Our ABM Converter™ and Revenue Analytics solution - built on top of our leading Customer Data Platform - enables marketers to repurpose their existing CRM and Marketing Automation systems to manage, measure, and report on both Demand Generation and ABM success in days - not months - for a fraction of the cost of big platforms. Ask about our 30-day FREE trial.

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https://jessicapressreleases.blogspot.com/2018/05/codemonkey-announces-winners-of-code.html

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Robbins Brothers, The Engagement Ring Store Gathers Summer Wedding and Anniversary Trends Through Survey

According to Brides magazine, the most popular time for couples to say "I Do" is during the summer, with wedding season peaking from June to September. In honor of the romantic season and August being Romance Awareness Month, Robbins Brothers, The Engagement Ring Store, conducted an online survey to identify how couples choose to celebrate their summer with love.

Below are a few interesting facts to consider this summer wedding season:
Popping the question is a very special and intimate moment that couples never want to forget. In order to be able to look back and reminisce on the occasion, 57 percent of participants said they would want either a professional photographer or videographer to capture the "YES" moment. However, in a dominant social media era where users like to share key experiences with online friends, family and even strangers, a shocking 43 percent said they prefer for the proposal to be a private moment with just the two of them.

For summer weddings, the majority of survey respondents wanted to stay with the season's outdoor theme and take advantage of warm weather; 42 percent of respondents prefer a beach style wedding, followed by 29 percent who prefer to host their wedding at a local venue.

Although the majority of eyes are on the bride and groom, the bridal party's outfits have become a top priority for couples. Personalization is key - over half of the respondents prefer the bridesmaids have the same color dress but a variety of styles to fit everyone's body types and preference. As for the men, 48 percent of participants prefer the groomsmen to be dressed nicely in either a tie or bowtie. Serving as a close second, 37 percent of participants prefer a traditional tuxedo.

Many couples are starting to value a honeymoon fund over wedding gifts. Nearly 80 percent of survey participants said they would rather receive money for their honeymoon to travel to their dream destination and make it a trip of a lifetime. This trend makes sense, according to nationally-known relationship expert Anna Morgenstern of Dating Rehab NYC. "People are getting engaged much older these days and don't necessarily need the traditional wedding gifts like toaster ovens, glassware and china. Honeymoons are also more extravagant than ever now. People are skipping the trip to Niagara Falls for the weekend and instead, opting for a 2-4 week honeymoon traveling to places like Europe or Southeast Asia. Cash is much more in demand than gifts." Read all the latest news.

Romance awareness is certainly not dead -- couples agree the first anniversary is deserving of a very special celebration. Nearly 75 percent of respondents said they expected to give/receive an anniversary gift for their one year. Over 60 percent agreed that an ideal budget for an anniversary gift ranged from $100 to $500. Additionally, a great trip to their favorite destination is desired by 53 percent for their first anniversary.

To view the full results from the Summer Wedding and Anniversary trend survey, including ways to renew vows, bride and groom engagement ring budgets, reception dessert trends, engagement ring trends and more, please visit: http://bit.ly/2AJwj1N.

Click here to read the latest news.:

https://jessicapressreleases.blogspot.com/2018/05/autopets-opens-2018-out-of-box-thinking.html

The Summer Wedding and Anniversary survey was taken by Robbins Brothers' email subscribers and Facebook users. There were a total of 593 participants including 373 women, 211 men and 9 who prefer not to say. The majority of the participants ranged from 25-34 years old and are currently married, engaged or dating someone seriously. Respondents were surveyed between July 11 and July 18, 2018.

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About Robbins Brothers, The Engagement Ring Store
Robbins Brothers, The Engagement Ring Store specializes in proprietary and designer engagement ring settings and loose diamonds. The company also carries an extensive selection of wedding bands, promise rings, anniversary bands, three-stone and stackable rings, earrings, necklaces and bracelets. To learn more about Robbins Brothers, please visit https://www.robbinsbrothers.com/. Read related news here.

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© Copy Right 2018 Jessica Brown's Press Releases.

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