Thursday, November 14, 2019

Recosoft Releases PDF2ID 2020 - PDF to InDesign 2020 Converter Tool Ships

PDF2ID 2020 supports Adobe InDesign 2020 in addition to supporting InDesign CC through CC 2019 for the macOS and Windows platforms. Additionally, PDF2ID 2020 automatically recognizes Bullets and Numbering creating the associated property in InDesign. Finally, PDF2ID 2020 adds enhanced Page Layout property controls adding support for Vertical folds and Facing pages.

PDF2ID 2020 is available immediately in the following configurations from the Recosoft web store (per license):
PDF2ID Standard 2020: US$ 199.00
PDF2ID Professional 2020: US$ 299.00
PDF2ID Standard 2020 Upgrade: US$ 99.00
PDF2ID Professional 2020Upgrade: US$ 149.00

PDF2ID converts PDF and Windows XPS files into fully editable InDesign files allowing PDF and XPS file content recovery and reuse within InDesign. PDF2ID is the de-facto PDF conversion plug-in for InDesign, allowing anyone to open, convert and edit PDF and XPS documents in InDesign; eliminating the need to acquire additional PDF and XPS conversion tools.

Key New Features

PDF2ID 2020 now supports and integrates with InDesign 2020. InDesign CC through CC 2019 are supported as well.

PDF2ID 2020 allows specifying the page layout orientation allowing greater control over the standard page orientations recognized. Vertical Fold and Facing Page types can now be specified for a specific range of pages.

PDF2ID 2020 recognizes and processes Bullets and Numbering; applying the specific paragraph property, related text and creating the associated stylesheet.
Read news here.

PDF2ID 2020 includes a new option that collects a set of complex vector graphics objects into externally linked vector graphics files.

Continue reading.:

https://jessicapressreleases.blogspot.com/2018/05/netnumber-expands-number-portability.html

PDF2ID 2020 fully supports macOS 10.15, including the elevated security enhancements and requirements. Additionally, the entire file management mechanism has been replaced with modern macOS filing API's.

Layout processing enhancements have been made across the product including enhanced table generation, paragraph recognition, graphics processing and text frame generation.

System Requirements
Mac OS: macOS 10.10.x or higher
Hardware: Intel based Mac
Application: InDesign CC, CC 2014, CC 2015, CC 2017, CC 2018, CC 2019 or 2020

Windows: Windows 7, Windows 8/8.1 or Windows 10
Hardware: Minimum Pentium III computer
Application: InDesign CC, CC 2014, CC 2015, CC 2017, CC 2018, CC 2019 or 2020

Recosoft Corporation has pioneered PDF2Office®, the de-facto PDF-to-Excel, PDF-to-Word, PDF-to-PowerPoint, PDF-to-OmniGraffle conversion utility; PDF2Office® for iWork, the PDF-to-Keynote, PDF-to-Numbers and PDF-to-Pages conversion application; IR2Office, the only Adobe Illustrator to PowerPoint and Apple Keynote tool; ID2Office, the InDesign-to-Word, InDesign-to-PowerPoint converter; and PDF2ID® the de-facto PDF-to-InDesign conversion tool. The company is a leader in designing and delivering PDF converters, InDesign and Illustrator software solutions enhancing workflow automation and productivity. For more information on Recosoft PDF converters and InDesign or Illustrator related solutions, visit http://www.recosoft.com. Read all the related news.

Contact Information
Recosoft Corporation
Hommachi 1-5-6, Chuo-ku, Osaka, Japan
Fax: +81-6-6260-5543
http://www.recosoft.com
©Copyright 2019 Recosoft Corporation

IR2Office, ID2Office, PDF2Office, PDF2ID, PDFtoID are trademarks or registered trademarks of Recosoft Corporation in the US and/or other countries. Microsoft, Excel, PowerPoint, Word and the Office logo are trademarks or registered trademarks of Microsoft Corporation in the US and/or other countries. Adobe, InDesign, Illustrator and Creative Cloud are either registered trademarks or trademarks of Adobe System Incorporated in the US and/or other countries. Apple, Macintosh, macOS, Mac, Numbers, Keynote, Pages, iWork, iPod, iPhone, iOS, iPAD are either trademarks or registered trademarks of Apple, Inc. in the US and or other countries. All other trademarks are recognized and are the property of their respective owners.

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© Copy Right 2019 Jessica Brown's Press Releases.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

New Monthly U.S. Employment Metric: The U.S. Private Sector Job Quality Index (JQI) Shows Aggregate Job Quality for U.S. Workforce Has Deteriorated Steadily Since 1990

Researchers at the Program on the Law and Regulation of Financial Institutions and Markets of the Jack G. Clarke Institute at Cornell University Law School (Cornell Law), the Coalition for a Prosperous America (CPA), the University of Missouri – Kansas City Department of Economics (UMKC), and the Global Institute for Sustainable Prosperity (GISP), today announced the launch of a new tool for evaluating the U.S. employment situation and predicting related variables: the U.S. Private Sector Job Quality Index (JQI). This new metric is likely to become a leading economic indicator on American jobs.

Conceived and begun in 2017, and representing over 18 months of cooperative work by economists Daniel Alpert, Jeff Ferry, Robert C. Hockett and Amir Khaleghi, the underlying work on the U.S. Private Sector Job Quality Index has resulted in an easily used measure by which to track and evaluate, with precision, changes to the U.S. jobs base that are of great consequence.

By tracking and measuring the shifting balance between high-wage/high-hours jobs and low-wage/low-hours jobs across time, the JQI shows that an intuitively compelling measure of job quality in the U.S. has deteriorated substantially since 1990, especially since 2006. This in turn goes a long way in explaining both depressed household income growth and overall economic growth below potential notwithstanding "good jobs numbers" over much of the past 30 years.

The JQI is a real-time economic indicator, and will be published monthly. Using data on private sector jobs provided by third party employers and aggregated in the U.S. Bureau of Labor Statistics (BLS) Current Employment Statistics (CES), the JQI is a weighted ratio of high-quality jobs divided by low quality jobs, with a reading of 100 evidencing an equal distribution. It covers all non-farm private sector production and non-supervisory (P&NS) jobs in 180 distinct industry sectors and several sub-divided categories. High-quality jobs are those offering a combination of hourly wages and weekly hours (i.e. weekly incomes) above the mean level for all P&NS jobs, and low-quality jobs are those below the mean, as that mean changes from month to month.

"We realized several years ago that there was an unmeasured problem on the U.S. labor landscape," said co-author Daniel Alpert, Senior Fellow/Adjunct Professor at Cornell Law and Managing Partner of the investment bank, Westwood Capital LLC, who first conceived of the index in 2017. "Despite high and sustained levels of job formation, particularly since late 2012, and historically low levels of headline unemployment reached in recent years, hourly wages and weekly incomes have been acting as though there were considerable labor slack. The solution to this puzzle is found, in large part, in the composition of the jobs base and the deteriorating quality thereof over decades."

The JQI white paper demonstrates highly significant correlations between movement in the U.S. Private Sector Job Quality Index on the one hand, and quarterly or annual changes in other economic data on the other hand, including: the U.S. Balance of Trade in Goods; Prevailing U.S. Sovereign Interest Rates; Labor and Multifactor Productivity; Capacity Utilization; and, Non-Residential Fixed Investment.

"The path of economic growth the U.S. has opted for since around 1980, and accelerating after 2000, has produced widespread underemployment, deteriorating job quality, and slower economic growth," said co-author Jeff Ferry, Chief Economist at CPA. "The U.S. Private Sector Job Quality Index captures this phenomenon and points the way to new, superior measures of the U.S. employment market. This has important implications for growth strategies and labor market policies, and can also help us better understand voter decisions."

"The macroeconomic and even socioeconomic implications of the JQI are tremendous, and put to rest many widely held false beliefs concerning the challenges faced by American workers and our broader economy. As it turns out, the aging of the U.S. population and the advent of the so-called 'gig economy' pale in comparison, where accounting for recent developments is concerned, to the steadily worsening characteristics of jobs now on offer from U.S. employers," said co-author Robert C. Hockett, a faculty director of the Program on the Law and Regulation of Financial Institutions and Markets and the Edward Cornell Professor of Law at Cornell Law School. "The reality that multi-income families struggle more and more to make ends meet, even in a quantitatively "low unemployment" environment, is both unmistakable and explanatory of low growth, high debt, worsening inequality and a host of other ongoing economic and social problems. Current quantitative metrics are speechless about these causal relations, while our qualitative metric accounts for all of them."

The index can also contribute valuable insight into the collapsing of the relationship between unemployment and price inflation, known as the Phillips Curve, over the past decade or more.

"The reality is that the structure of the labor market is changing and as job quality declines, economic risks spike," added co-author Amir Khaleghi, a PhD candidate at UMKC and a Research Fellow at GISP. "Unlike any other economic indicator, the JQI encompasses the composition of the labor market and movements within the JQI have shown to be qa predictive signal for economic turns. Most recently, the JQI accurately predicted the downturn in economic growth commencing in the fourth quarter of 2018, well before the evidence thereof in other indicators. As a monthly index, the JQI trend has shown surprisingly sensitive predictive characteristics relative to other factors that are heavily linked to aggregate consumer demand."

Beginning in December, the JQI will be released at 12pm Eastern Time on the same day as the BLS monthly jobs report, with the first report on Friday, December 6.

"The JQI should serve as a game-changer for the media that reports on economics, finance and trade," said Michael Stumo, CEO of the Coalition for a Prosperous America. "This new tool will help policymakers, business leaders and academics better understand employment trends, household demand, aggregate economic growth, demand for capital and more. We're also excited about its potential impact on trade, exchange rate and industrial strategy."

The paper, explanatory deck and future U.S. Private Sector Job Quality Index releases can be found online at http://www.jobqualityindex.com.

About the Jack G. Clarke Institute of Cornell Law School
The Clarke Program on the Law and Regulation of Financial Institutions and Markets is devoted to understanding the key functions performed by banks, broker-dealers, investment companies and other financial institutions in the U.S., as well as global economic systems, and the roles played by law both in optimizing those functions and in constituting the market environments in which they are performed.

About the Coalition for a Prosperous America
The Coalition for a Prosperous America is the nation's premier nonprofit organization working at the intersection of trade, jobs, tax and economic growth. It is a bipartisan coalition of farmers & ranchers, manufacturers and labor groups working for a national strategy to eliminate the trade deficit, create good paying jobs and deliver broadly shared prosperity to America.

Read all the related news.:

https://jessicapressreleases.blogspot.com/2018/05/bright-pattern-provides-innovative.html

About the University of Missouri Kansas City – Department of Economics
The Department of Economics is committed to promoting excellence in broad-based undergraduate programs; graduate and interdisciplinary doctoral education; research; and community, university and professional service. The department focuses its research, teaching and service efforts on the urban mission of the University by fostering a diversity of research and teaching perspectives for faculty and students. Read related news now.

About the Global Institute for Sustainable Prosperity
The Global Institute for Sustainable Prosperity (GISP) is an independent public policy think-tank dedicated to the promotion of interdisciplinary research in the service of an improved quality of life for all members of society. The institute focuses on developing solutions that provide decent employment opportunities for everyone ready, willing and able to work at a living wage. Read related news here.

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© Copy Right 2019 Jessica Brown's Press Releases.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

Help Wanted: Why Posting a Job Ad Isn’t Enough to Sell Your Company to Potential Candidates

Companies need great talent to move forward. With unemployment currently at less than four percent, it's going to take more than trendy benefits such as Ping-Pong tables and standing desks to attract exceptional employees, according to Susan MacNicol, founder and president of Strategic & Creative Marketing, Inc., a full-service marketing firm in Aurora, Illinois.

Potential candidates seek transparency from potential employers. Often they will have seven to 10 touch points researching a company before they even apply. They want to know that companies provide a supportive and engaging environment to empower all employees. Negative information or no information about a company could cause potential candidates to look elsewhere for a job. By implementing recruitment marketing strategies, companies can communicate their culture and demonstrate why top talent should work at these places.

"It's not enough to just post the job ad; businesses need to focus on what makes their employment experience unique from their competitors," says MacNicol, who previously worked in recruitment for major companies, including Johnson & Johnson, Office Max, Sears and DeVry Education Group (Adtalem Global Education).

MacNicol's firm incorporates the following to help companies devise specific strategies:

With social media being a primary resource for job seekers, a company's information is either an asset or a liability. MacNicol recalls consulting with an unemployed young woman who passed up applying at a company with lots of job openings after doing her social media research. She felt its culture would not be a good fit for her.

"The best talent goes to companies that have the culture, opportunities and initiatives that the employee is searching for," MacNicol says.

In addition to social media, a company's best recruiting tool can be its employees. MacNicol recently created a special referral campaign for one of the country's largest global education companies in higher education. At every quarter, the university's presidents emailed full and part-time staff at their 20 campuses thanking them for their talent and asking them to invite friends and colleagues to apply for various job positions.

"Within one year, the campuses were getting 40 to 90% of their hires coming from referrals," she says. "There were no referral dollars involved. A lot of times companies will have a referral program where someone can get $1,500, for example. When you don't have a budget, simply asking employees to invite people to apply can work." Read all the related news.

With her extensive background in marketing, social media and recruiting branding strategies, MacNicol was recently honored with the 2019 Entrepreneurial Excellence Award from The Daily Herald Business Ledger. She is currently a finalist for the 16th annual Stevie® Awards for Women in Business. This award honors women entrepreneurs, employees and the companies they run – worldwide and has been hailed as the world's premier business award.

For more information, visit https://www.scmarketinginc.com.

About Strategic & Creative Marketing, Inc.:
Aurora, Illinois-based Strategic & Creative Marketing, Inc., is a full-service marketing firm established in 2001, and experienced at working with small, medium and Fortune 500 companies. The firm holds a Women's Business Enterprise (WBE) Certification and a Women Owned Small Business Certification (WOSB) issued by Women's Business Enterprise National Council (WBENC). The firm's team has created and implemented national, regional and local marketing and recruitment marketing campaigns. Creative tactics are based on carefully-crafted marketing plans and strategies first, and include print and on-air ads, social media paid ads and organic campaigns, trade shows, emails, video, public relations and promotions. Owner and President Susan MacNicol leverages 25 years of corporate marketing experience in the U.S. and globally to ensure that campaigns are integrated, backed by data and have the most compelling message reaching the right target market through the most effective tactics. MacNicol and Director of Social and Digital Marketing Tami Wloch speak and train locally and globally on all aspects of Marketing, including Social Media, Employment Branding and more. For more information, visit https://www.scmarketinginc.com.

Click here to read the latest news.:

https://jessicapressreleases.blogspot.com/2018/05/us-lead-network-now-offering.html

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© Copy Right 2019 Jessica Brown's Press Releases.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

Help Wanted: Why Posting a Job Ad Isn’t Enough to Sell Your Company to Potential Candidates

Companies need great talent to move forward. With unemployment currently at less than four percent, it's going to take more than trendy benefits such as Ping-Pong tables and standing desks to attract exceptional employees, according to Susan MacNicol, founder and president of Strategic & Creative Marketing, Inc., a full-service marketing firm in Aurora, Illinois.

Potential candidates seek transparency from potential employers. Often they will have seven to 10 touch points researching a company before they even apply. They want to know that companies provide a supportive and engaging environment to empower all employees. Negative information or no information about a company could cause potential candidates to look elsewhere for a job. By implementing recruitment marketing strategies, companies can communicate their culture and demonstrate why top talent should work at these places.

"It's not enough to just post the job ad; businesses need to focus on what makes their employment experience unique from their competitors," says MacNicol, who previously worked in recruitment for major companies, including Johnson & Johnson, Office Max, Sears and DeVry Education Group (Adtalem Global Education).

MacNicol's firm incorporates the following to help companies devise specific strategies:

With social media being a primary resource for job seekers, a company's information is either an asset or a liability. MacNicol recalls consulting with an unemployed young woman who passed up applying at a company with lots of job openings after doing her social media research. She felt its culture would not be a good fit for her.

"The best talent goes to companies that have the culture, opportunities and initiatives that the employee is searching for," MacNicol says.

In addition to social media, a company's best recruiting tool can be its employees. MacNicol recently created a special referral campaign for one of the country's largest global education companies in higher education. At every quarter, the university's presidents emailed full and part-time staff at their 20 campuses thanking them for their talent and asking them to invite friends and colleagues to apply for various job positions.

"Within one year, the campuses were getting 40 to 90% of their hires coming from referrals," she says. "There were no referral dollars involved. A lot of times companies will have a referral program where someone can get $1,500, for example. When you don't have a budget, simply asking employees to invite people to apply can work."

With her extensive background in marketing, social media and recruiting branding strategies, MacNicol was recently honored with the 2019 Entrepreneurial Excellence Award from The Daily Herald Business Ledger. She is currently a finalist for the 16th annual Stevie® Awards for Women in Business. This award honors women entrepreneurs, employees and the companies they run – worldwide and has been hailed as the world's premier business award.

For more information, visit https://www.scmarketinginc.com.

About Strategic & Creative Marketing, Inc.:
Aurora, Illinois-based Strategic & Creative Marketing, Inc., is a full-service marketing firm established in 2001, and experienced at working with small, medium and Fortune 500 companies. The firm holds a Women's Business Enterprise (WBE) Certification and a Women Owned Small Business Certification (WOSB) issued by Women's Business Enterprise National Council (WBENC). The firm's team has created and implemented national, regional and local marketing and recruitment marketing campaigns. Creative tactics are based on carefully-crafted marketing plans and strategies first, and include print and on-air ads, social media paid ads and organic campaigns, trade shows, emails, video, public relations and promotions. Owner and President Susan MacNicol leverages 25 years of corporate marketing experience in the U.S. and globally to ensure that campaigns are integrated, backed by data and have the most compelling message reaching the right target market through the most effective tactics. MacNicol and Director of Social and Digital Marketing Tami Wloch speak and train locally and globally on all aspects of Marketing, including Social Media, Employment Branding and more. For more information, visit https://www.scmarketinginc.com.

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© Copy Right 2019 Jessica Brown's Press Releases.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

529 Education Gifting Programs Make Holidays Easy for Families and Friends, College Savings Foundation Says

As the holiday giving season approaches, 529 Education Gifting Programs and their widening array of online gifting tools, crowdfunding platforms, e-gift cards and downloadable gift certificates, are making higher education savings easier for parents, family members and friends, say members of the College Savings Foundation.

"With student loan debt soaring to $1.6-trillion, saving for a child's higher education is climbing to the top of the wish list for many parents. 529 education gifting tools offer a streamlined solution by helping family and friends to save – and also feel good about reducing the child's future need for debt," said CSF Chair Richard J. Polimeni.

Among CSF members' offerings are personalized websites for crowdfunding, online registries, electronic or physical gift cards purchasable online or at national retail and grocery chains, and downloadable gift certificates. Links and special features are included in this Infographic: https://www.collegesavingsfoundation.org/wp-content/uploads/2019/11/CSF-GIFTING-2019_20.pdf

Read this for more information.:

https://jessicapressreleases.blogspot.com/2018/05/rob-lowe-hosts-new-on-demand-segment-on.html

The holidays prompt a spike in 529 education gifting contributions – although increasingly they are also being used for New Year's Resolutions, birthdays, graduations and special occasions throughout the year. Numerous CSF members report robust year-over-year growth in their gifting program contributions. Read news here.

One benefit of online gifting is that parents can include a link to a child's customized 529 education savings platform in an e-birthday invitation or social media site. New CSF data from its State of College Savings survey show that only one in five parents say they already ask friends or family members to make a 529 college savings contribution rather than a material gift. However, when it came to making their own education savings gifts, one third (33%) of parents said they use either 529 college savings plan gift registries or online gifting tools.

"By sharing a link to a child's 529 savings plan, a family can spread the word about these savings tools and let their friends decide. It's an increasingly popular way to empower their broader network to participate in a child's financial and educational future," Polimeni said.

CSF members have implemented ways to make gifting easier:

Additionally, other CSF member gifting programs have experienced robust growth:

The College Savings Foundation (CSF) is a Washington, D.C.- based not-for-profit organization helping American families achieve their education savings goals. http://www.collegesavingsfoundation.org

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© Copy Right 2019 Jessica Brown's Press Releases.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

GovX Community Raises Nearly $10,000 for Concerns of Police Survivors

A fundraising effort organized by GovX, the online shopping site exclusively for current and former military and first responders, has raised $9,775 for Concerns of Police Survivors, the nonprofit fund that provides for the families of fallen police officers.

Each year, over 100 police officers are killed in the line of duty. Concerns of Police Survivors (C.O.P.S.) provides resources to families and co-workers to deal with this staggering loss. Survivors include spouses, children, parents, siblings, significant others, and co-workers of officers who have died. C.O.P.S. programs include counseling, peer support, retreats and activities for kids, legal support, and more for families and coworkers recovering from the loss of a loved one.

C.O.P.S. was organized in 1984 with 110 individual members. Today, C.O.P.S. Membership includes over 51,000 survivors, including spouses, children, parents, siblings, significant others, and co-workers of officers who have died in the line of duty according to federal government criteria.

"C.O.P.S. is grateful for the support of GovX.com. The GovX community supports first responders and this donation proves that survivors of fallen heroes will never be forgotten," said Chris Kahmke, Outreach Specialist at Concerns of Police Survivors. "Thank you for allowing us to continue to provide Hands-On Programs at no cost to the survivor. The price they have paid is already too high."

Programs for survivors include the National Police Survivors' Conference held each May during National Police Week, scholarships, peer-support at the national, state, and local levels, "C.O.P.S. Kids" counseling reimbursement program, the "C.O.P.S. Kids" Summer Camp, "C.O.P.S. Teens" Outward Bound Adventure for young adults, special retreats for spouses, parents, siblings, adult children, extended family, and co-workers, trial and parole support, and other assistance programs.

Be alert to the latest news.:

https://jessicapressreleases.blogspot.com/2018/05/common-workplace-items-may-be-hazardous.html

"Here at GovX, we have backed the badge since day 1, and our community continues to grow year by year," said Alan Cole, GovX CEO. "Seeing our community add to their Patch of the Month collections by supporting police officers and their families around the country is truly heartwarming."

To find the C.O.P.S. chapter closest to you, visit their website.

About GovX
GovX.com is for the men and women who protect our country and communities. The members-only eCommerce site offers thousands of products, tickets and travel services from hundreds of premium brands at exclusive, below-retail pricing. Eligible members include active and veteran U.S. military, firefighters, law enforcement officers and federal agents. Membership is free and more information can be found at GovX.com.

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© Copy Right 2019 Jessica Brown's Press Releases.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

Help Wanted: Why Posting a Job Ad Isn’t Enough to Sell Your Company to Potential Candidates

Companies need great talent to move forward. With unemployment currently at less than four percent, it's going to take more than trendy benefits such as Ping-Pong tables and standing desks to attract exceptional employees, according to Susan MacNicol, founder and president of Strategic & Creative Marketing, Inc., a full-service marketing firm in Aurora, Illinois. Be alert to read related news.

Potential candidates seek transparency from potential employers. Often they will have seven to 10 touch points researching a company before they even apply. They want to know that companies provide a supportive and engaging environment to empower all employees. Negative information or no information about a company could cause potential candidates to look elsewhere for a job. By implementing recruitment marketing strategies, companies can communicate their culture and demonstrate why top talent should work at these places.

More info here.:

https://jessicapressreleases.blogspot.com/2018/05/petplacecom-launches-puppy-diaries.html

"It's not enough to just post the job ad; businesses need to focus on what makes their employment experience unique from their competitors," says MacNicol, who previously worked in recruitment for major companies, including Johnson & Johnson, Office Max, Sears and DeVry Education Group (Adtalem Global Education).

MacNicol's firm incorporates the following to help companies devise specific strategies:

With social media being a primary resource for job seekers, a company's information is either an asset or a liability. MacNicol recalls consulting with an unemployed young woman who passed up applying at a company with lots of job openings after doing her social media research. She felt its culture would not be a good fit for her.

"The best talent goes to companies that have the culture, opportunities and initiatives that the employee is searching for," MacNicol says.

In addition to social media, a company's best recruiting tool can be its employees. MacNicol recently created a special referral campaign for one of the country's largest global education companies in higher education. At every quarter, the university's presidents emailed full and part-time staff at their 20 campuses thanking them for their talent and asking them to invite friends and colleagues to apply for various job positions.

"Within one year, the campuses were getting 40 to 90% of their hires coming from referrals," she says. "There were no referral dollars involved. A lot of times companies will have a referral program where someone can get $1,500, for example. When you don't have a budget, simply asking employees to invite people to apply can work."

With her extensive background in marketing, social media and recruiting branding strategies, MacNicol was recently honored with the 2019 Entrepreneurial Excellence Award from The Daily Herald Business Ledger. She is currently a finalist for the 16th annual Stevie® Awards for Women in Business. This award honors women entrepreneurs, employees and the companies they run – worldwide and has been hailed as the world's premier business award.

For more information, visit https://www.scmarketinginc.com.

About Strategic & Creative Marketing, Inc.:
Aurora, Illinois-based Strategic & Creative Marketing, Inc., is a full-service marketing firm established in 2001, and experienced at working with small, medium and Fortune 500 companies. The firm holds a Women's Business Enterprise (WBE) Certification and a Women Owned Small Business Certification (WOSB) issued by Women's Business Enterprise National Council (WBENC). The firm's team has created and implemented national, regional and local marketing and recruitment marketing campaigns. Creative tactics are based on carefully-crafted marketing plans and strategies first, and include print and on-air ads, social media paid ads and organic campaigns, trade shows, emails, video, public relations and promotions. Owner and President Susan MacNicol leverages 25 years of corporate marketing experience in the U.S. and globally to ensure that campaigns are integrated, backed by data and have the most compelling message reaching the right target market through the most effective tactics. MacNicol and Director of Social and Digital Marketing Tami Wloch speak and train locally and globally on all aspects of Marketing, including Social Media, Employment Branding and more. For more information, visit https://www.scmarketinginc.com.

Be alert to the latest news.:

https://jessicapressreleases.blogspot.com/2018/05/intouch-insight-launches-liacx-new.html

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© Copy Right 2019 Jessica Brown's Press Releases.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.