Jessica's Press Releases

Monday, September 30, 2019

MMA Unveils 2019 SMARTIES® X AND SMARTIES® NORTH AMERICA SHORTLIST

New York – September 27, 2019 – Celebrating the teams and talent who are leveraging the power of mobile and emerging technologies to create innovative campaigns that drive business impact, the Mobile Marketing Association (MMA) today announced the shortlist for the 2019 SMARTIES X and SMARTIES North America Awards Programs.

Launched for the first time in 2019, SMARTIES X is the highest achievement across the globe honoring and awarding outstanding innovation resulting in significant business impact for brands, agencies, media companies and technology providers. Game changing for careers, SMARTIES X will recognize the individuals and teams who are pioneering marketing transformation and architecting the future of marketing by leveraging mobile at the heart of the relationship between brands and their consumers.

The North America Regional SMARTIES Awards Program celebrates the best of the best mobile marketing campaigns in North America and will be judged on strategy, creativity, execution with 40% of the score focused on results.

Selected from hundreds of submissions across more than 20 countries, the shortlisted campaigns were evaluated by the SMARTIES Screening Council of over 100 of the best marketing minds at leading brands, agencies and technology enablers across the globe. These entries will now undergo review by the MMA's independent jury, which is comprised of senior brand and agency professionals and led by jury chairperson Sherrill Kaplan, Head of Marketing & Sales, Zipcar.

"The shortlist represents the most interesting and innovative work pushing the boundaries of mobile marketing," said Kaplan. "Now, as a jury, we are tasked with the exciting yet difficult task to select winning campaigns not only for its innovation and creativity, but also for its ability to deliver tangible and quantifiable results for brands." Read this here.

"I am excited to hear the jury discuss and debate the shortlist as there is an interesting mix of old and new mobile techniques combined in compelling and creative ways," said Sheryl Daija, Chief Strategy Officer, MMA. "They will be focused on selecting those campaigns that represent the highest levels of innovation creating impact around the world as well as the standout campaigns from North America."

The shortlist and the final selected winners will be honored this year at the 2019 SMARTIES Awards Celebration of Talent on Wednesday, October 6 at City Market Social House, Los Angeles, CA, coinciding with the opening day of INNOVATE, the 2-day MMA flagship conference. To purchase individual tickets to attend the awards show, click here. For more information about Innovate and to register, visit https://www.mmaglobal.com/innovate2019#register. . Anchoring the MMA's mission are four core pillars; to cultivate inspiration by driving innovation for the Chief Marketing Officer; to build the mobile marketing capabilities for marketing organizations through fostering know-how and confidence; to champion the effectiveness and impact of mobile through research providing tangible ROI measurement; and to advocate for mobile marketers.

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Members include: 1-800-Flowers.com, Adobe, Ahold Delhaize, Allstate, Ally Financial, American Eagle, American Express, AT&T, Bank of America, Calvin Klein, Campbell's, Carbon, JPMorgan Chase, Chipotle Mexican Grill, Chobani, Choice Hotels, Citi, Clear Channel Outdoor, Colgate Palmolive, Cuebiq, CVS Health, Dunkin' Brands, eBay, E*TRADE, Electronic Arts, ESPN, Estee Lauder, Facebook, Ford, Foursquare, General Motors Company, Google, Hilton Worldwide, IBM Watson, Jumpshot, Kellogg Company, LinkedIn, L'Oreal, Marriott International, Match Group, Mastercard, McDonald's, MillerCoors, Monster, NBCU, OpenMarket, OpenX, Pandora, Pfizer, Pinterest, PlaceIQ, Procter & Gamble, RetailMeNot, Salesforce, Samsung, Shire, SITO Mobile, Snap Inc., SUBWAY, Target Inc., The Coca-Cola Company, T- Mobile, Turner Broadcasting, Twitter, Uber, Unilever, Verizon Media Group, Verizon Connect, Vibes, Walmart, Waze, Yieldmo, Zurich and many more. The MMA's global headquarters are located in New York with regional operations Asia Pacific (APAC), Europe/Middle East/Africa (EMEA) and Latin America (LATAM). For more information about the MMA please visit http://www.mmaglobal.com.

Media Contact
Sheryl Daija
Chief Strategy Officer
sheryl.daija@mmaglobal.com
917-287-6140

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

Good Leads® Announces the "End of Year" Incentive Plan for Outsourced B2B Lead Generation Services

Good Leads® is announcing the "EOY" incentive plan with a 2 month offering and financing for outsourced B2B Lead Generation services. Good Leads will rapidly deploy a Strategic Strike inside sales team under their Prospect Builder® Program and extend delayed payments till the end of the contract term.

Using a proven process and knowledge of a client company, the Good Leads Strategic Strike Team will skillfully act as their inside sales team. Key features of the Build The Pipeline EOY incentive plan are customization of an ideal prospect contact database; rapid deployment of seasoned outbound calling business development professionals; short term program commitment that is scalable and extendable and a financial incentive of delayed payments on new programs.
The Good Leads "EOY" incentive plan is also applicable to their Sales Builder® Program and Event Builder™ Program, respectively, to drive fall sales or event attendance. And in all cases, the plan is backed by Good Leads' signature guarantee and warranty to further protect and maximize client's marketing and sales investment.

Good Leads CEO Bob Good stated, "Many companies are uncertain as to how to deal with the many marketing spend options. In announcing the Good Leads 'EOY' plan, we are creating an incentive for our technology clients to finish the year with a pipeline of opportunities by offering a quick deployment of skilled business development resources and adding a delayed payment option to assist with cash flow. The goal is to quickly fill our client's sales pipeline in the fall such that they get an early start on their 2020 revenue goals."

About Good Leads:
Good Leads is a leading provider of outsourced business developmen t services including qualified B2B lead generation, setting phone, face to face and web demo appointments specializing in enterprise software, healthcare IT, network security and product design & engineering software and design services. For 16 years, Good Leads has partnered with 450 domestic and international institutions, from high-tech to governmental agencies, to develop and implement a business development strategy as part of their integrated marketing plan. http://www.GoodLeads.com; 866 894-LEAD

Colorado Chapter of AA-ISP Announces New Board Members to Expand Learning and Networking Amongst Local Sales Community

The Colorado Chapter of the American Association of Inside Sales Professionals (AA-ISP) today announced the appointment of three new members to its Board of Directors. Joining the Board of Directors are Gretchen Lehman, Jen Holtvluwer and Morgan Kirkland. "All three of our newest Board members embody the spirit of giving back to the local sales community and bring talent, vigor and energy to the table. We are fortunate to have them serve on the board as we continue to strengthen the Colorado chapter of AA-ISP," Tim Corken, President, Colorado AA-ISP.

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Gretchen Lehman leads the sales and marketing strategy at Unthink Solutions. Unthink Solutions is a Denver based team of consultants & specialists that work with B2B startups and professional services nationally. Lehman's background of branding and marketing includes over 16 years of experience in the creative industry. "Together with an incredible team of leaders I am eager to showcase what is likely one of highest concentrations of high caliber sales professionals in the nation. I am honored to assist in building strong connections within our Colorado chapter and watch our community become unstoppable," stated Lehman.

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Jen Holtvluwer leads the marketing and inside sales function at Alcatel-Lucent Enterprise (ALE). ALE is a leading network, communications and cloud solution provider. Holtvluwer's background includes creating demand generation and inside sales organizations for challenger brands looking to substantially increase revenue. She has served on previous boards for PRSA (Public Relations Society of America), AMA (American Marketing Association) and Alpha House of Tampa. "There is still a huge need to get the word out on the importance of proper alignment between sales and marketing. AA-ISP can serve as a platform to educate marketers and sellers on the benefits of true collaboration to grow the funnel. I look forward to working with some of the brightest sales leaders in the nation," stated Holtvluwer. Read latest news here.

Morgan Kirkland leads the inside sales team at Autodesk. Autodesk makes software for people who make things. For over a decade Kirkland has managed inside sales teams for several brands, some include SAP, Epicore Software, Epicor and Veritiv. He has served on the Minneapolis and Columbus AA-ISP boards and brings a wealth of experience and enthusiasm to the chapter. Read this for more information.

The mission of the Colorado chapter of AA-ISP is to create compelling programs and content the local sales community can leverage to grow their knowledge of inside/digital sales. This is done by offering learning and networking events in the greater Denver area in addition to compelling on-line webinars. "The chapter is already seeing higher engagement rates due to added support from our new board members. The August chapter event included a panel-discussion of 5 sales leaders sharing candid best practices and was standing room only. We make sure there is plenty of learning and networking and are known to offer free libations to those that attend – we have fun in addition to offering compelling content," shared Corken.

About AA-ISP - https://www.aa-isp.org/chapter/colorado
The AA-ISP is a global community dedicated exclusively to advancing the profession of Inside/Digital Sales. Our mission is to help Inside/Digital sales reps and leaders leverage our peer community and resources through published content, local chapters, community research and benchmarking, global conferences, career development, and Inside/Digital Sales virtual training/certification programs for all levels.

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Media Contact:
Jen Holtvluwer, Denver AA-ISP Chapter Officer
Jen.holtvluwer@al-enterprise.com
1-616-540-7656

Visiture Launches Web Series – ‘The eCommerce Growth Series’

Atlanta- and Charleston-based eCommerce agency Visiture is excited to launch their new video series and podcast, "The eCommerce Growth Series." After eight years of working with leading retailers in the eCommerce space, CMO and Cofounder of Visiture, Ronald Dod, decided to impart this knowledge to the public.

Dod realized the best way to do so was to go straight to the source and ask the executives and professionals themselves what made them successful. For this series, he sits down with leading eCommerce companies who have found success in the digital sphere and have achieved exponential growth.

"After learning so much from our clients and partners over the years, I wanted some way to distribute that knowledge to others," says Dod. "My goal with this series is to showcase leading eCommerce retailers and what they did to gain success."

The first episode features Kelley Thornton, cofounder of Tiege Hanley. Three years ago, very few people gave any thought to men's skin care. That was until Tiege Hanley came along and disrupted the industry introducing their subscription skin care regimen. Today, they are the leader in men's skin care.

Thornton shares his insight with Visiture to discuss the processes that have worked for them to achieve this astronomical growth in just three short years since they started.

About Visiture
Visiture is a full-service digital agency focused on helping eCommerce merchants acquire more customers through search engine optimization, pay per click management, conversion rate optimization, website development and user experience design services. We help pave the way for online merchants to achieve higher returns from their online marketing channels and outpace the competition in a dynamic, digital world.

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Sunday, September 29, 2019

Visiture Launches Web Series – ‘The eCommerce Growth Series’

Thornton shares his insight with Visiture to discuss the processes that have worked for them to achieve this astronomical growth in just three short years since they started.

Gyld creates dice designed specifically for Dungeons & Dragons

A set of special dice designed to add style, theme and function to every damage roll in Dungeons and Dragons 5th Edition. Sure, any dice will produce the numbers needed, but everyone is pretending to be elves, so aren't aesthetics the whole point?

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Damage types in 5th Edition Dungeons and Dragons® is a crucial element in the flavor and mechanics of the game.

Damage Dice sets are a simple idea that enhances damage rolls. Generic sets of dice are made to use with a wide spectrum of games: they include only one of most each size, and a percentile set. Damage Dice only include the sizes used for damage in D&D®, have 1-10 dice instead of percentile, come with multiples of each die, and are designed to embody each type of damage. The custom molds and designs depict fire, cold, psychic, force, radiant, necrotic, poison, acid, thunder and lightning damage.

The idea is simple, but the execution is complicated. Just creating the 10 magical damage types requires 50 individual molds, and 400 unique face designs. Glyd worked with Q+M, an agency in Ann Arbor, to make sure each die is unique and adds fun and style to gameplay.

To complete the massive project, Gyld has launched a Kickstarter campaign

The Campaign funded in 3 days, and reached 400% in the first week.

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First-Time Xulon Author Releases Book on Narcissistic Relationships

Within the pages of Vivian Potter's new book, No, You're Not Going Crazy!($9.99, paperback, 9781545665916; $4.99, ebook, 9781545665923), readers will find a book to help them recognize any potential narcissistic abuse, while also learning to engage in healthy, reciprocal relationships.

Potter hopes readers can also realize their value and God-given purpose to take their place in His Kingdom.

"There are still many women worldwide who have not even heard of narcissism, much less recognize they may be in such a relationship," says Potter. Sadly, these women have been treated in such a belittling way that they become someone they no longer recognize.

Xulon Press, a division of Salem Media Group, is the world's largest Christian self-publisher, with more than 12,000 titles published to date, No, You're Not Going Crazy! is available online through xulonpress.com/bookstore, amazon.com, and barnesandnoble.com.

Monday, September 30, 2019

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