Wednesday, July 10, 2019

Prominent Auto Industry Technologist to Keynote Vehicle Displays & Interfaces Detroit, Sep. 24-25 Keynote to Focus on HMI Opportunities Between Now and Autonomous Drive

The Detroit Chapter of the Society for Information Display (SID) is pleased to announce that Douglas E. Patton, Principal at Jupiter Consulting LLC, will deliver the keynote address at the 26th SID Vehicle Displays & Interfaces Symposium and Expo Detroit to take place September 24-25, 2019, at the Burton Manor Conference Center, Livonia, MI. Read related news now.

Doug Patton is uniquely qualified to provide the most current perspective, insights, and likely evolutionary path of the vehicle cockpit experience, with all its underlying advancements in interaction between driver, passenger, and vehicle. Doug will open this year's SID Vehicle Displays & Interfaces Detroit with a keynote address titled "HMI Opportunities Between Now and Autonomous Drive". Read news here.

Doug is the former Executive Vice President Engineering, CTO, and Senior Technical advisor at DENSO International America, Inc, where he provided input and support on all aspects of R&D in North America. His wide-ranging responsibilities included climate control, engine components, systems and components, engine electrical, safety products, cluster, in-vehicle-infotainment (IVI), and body electronics. Doug earned his Bachelor of Science degree in Electrical Engineering, as well as his Master of Business Administration from Bradley University in Peoria, Illinois. He is an Engineering Society of Detroit fellow and past president of both the Engineering Society of Detroit and SAE International.

Doug's keynote address will span current-day human machine interface (HMI) developments and advancements, followed by a short and long-term outlook at what's on the horizon for emerging technologies and opportunities that could impact autonomous drive vehicles. His presentation will delve into public perception, technology, and how industry might bridge the gap, which will resonate with the vehicle display community, from academia and design engineering, to display creators, startups, vehicle OEMS, and Tier 1 suppliers.

The Vehicle Displays & Interfaces Detroit Symposium and Expo combine to create the world's most comprehensive full-spectrum forum serving the vehicle display and interface value chain, with a focus on next-generation in-vehicle displays, interfaces, and systems shaping the future of the autonomous drive experience in the trillion-dollar global vehicle marketplace. Read latest news here.

Hundreds of automotive OEM professionals, designers, engineers, scientists, technologists, researchers, and systems integrators, as well as manufacturers, are expected to gather for two immersive days at the 26th annual SID Vehicle Displays & Interfaces Detroit. The technical program features presentations by visionary scientists, engineers, and technologists from the global display, HMI, vehicle systems, photonics, academic, and auto OEM communities. These peer-reviewed papers provide in-depth knowledge and insights on the latest scientific advances, most recent breakthroughs, and potentially revolutionary applications.

The symposium program covers the most relevant topics driving change in the vehicle display landscape, including:

Panel Discussion: Camera Monitor Systems or Electronic Mirrors for Future Vehicles Automotive market

Display, lighting and system tech. applicable to vehicular applications or other devices for lighting, signaling

Human machine interface (HMI) and system solutions to improve driver performance and user experience

Application issues with vehicular displays, lighting, touch, and HMI

Advanced technologies for displays, touchscreens, sensors, and processors

The concurrent exhibition features more than 100 leading display technology product and service providers, showcasing their latest cockpit offerings, up-and-coming technologies, systems, and in-car solutions. Attendees can demo products, source suppliers, and engage in one-on-one problem solving for their current projects with expert technical reps.

Links:
To review the Symposium Program go to http://www.VehicleDisplay.org.

To register for Early Bird savings, or to join SID, go to http://www.VehicleDisplay.org.

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For information on exhibiting and sponsorship opportunities, contact Joe Nemchek at jnemchek(at)pcm411, or call (203) 502-8338.

About SID Vehicle Displays & Interfaces Detroit Symposium & Exhibition:
SID Vehicle Displays Detroit is sponsored by the Detroit Chapter of SID (Society for Information Display) http://www.sid.org. SID is the only professional society focused on the electronic display and visual information technology industries. By exclusively focusing on the advancement of electronic display and visual information technologies, SID provides a unique platform for industry collaboration, communication and training in all related technologies while showcasing the industry's best new products. The organization's members are professionals in the technical and business disciplines that relate to display research, design, manufacturing, applications, marketing and sales.

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A-Line Partners Expands Research Offerings To Both Private Investors And Retailers

Since 2014 A-Line Partners has been providing retail research to the institutional investment community with detailed, methodical research gathered directly at the store level. A-Line Partners engages a team of researchers across the country that visit publicly traded retailers in major malls daily. This information is then aggregated to give a ground up picture of what is happening at the retail level nationally and provided to institutional investors. Today A-Line Partners founder Gabriella Santaniello announced that this store-level research is now being offered to private equity investors and retailers.

"My current clients have often called me their 'secret weapon' so I thought it was time to share the secrets with more investors," said Gabriella Santaniello, Founder of A-Line Partners. "We are excited to expand our on-the-ground insights to more of the business community."

Becoming a leading retail business and trend forecasting expert for investors wasn't really part of the plan for A Line Partners founder and president, Gabriella Santaniello. But she knew she loved retail, especially high fashion. As a kid growing up in Los Angeles, she would save up her money every month to buy the Italian and French issues of Vogue Magazine at her neighborhood bookstore. As a young fashionista, Gabriella would flip through the glossy pages, unable to understand a word of either language, but completely enthralled by the photos of high-end couture and glamourous models. She wasn't sure what role she'd play, but she was determined to become a part of that world when she grew up. Click here.

Gabriella's spent her young adulthood learning as much as she possibly could about retail and fashion. She worked as an account manager focusing on distribution strategy for some of the world's top brands including Ralph Lauren, Nautica and Mossimo. She also co-owned her own men's denim line, managing sourcing, production and merchandising. She learned the ins and outs of retail and fashion, but It was her MBA studies and post grad employment providing valuable, consultative advice to Wall Street analysts that set the stage for her current position as founder and president of A Line Partners.

A-Line Partners also provides channel checking reports, IPO research and mall tours as well as custom special projects based on specific client needs. Gabriella and her team identify retail business trends and retail psychology beyond the spreadsheet numbers. Learn more about A-Line at http://www.alinepartners.com.

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CleverPet Announces hackerpet, an Entirely Open Platform for Creating and Sharing Electronic Dog and Cat Games

CleverPet, maker of the first and only game console for dogs and cats, today announced the release of hackerpet, an enhancement of CleverPet's flagship product, the CleverPet Hub. The Hub, designed by PhDs in the cognitive sciences, works by engaging and entertaining dogs and cats with light, sound, and touch-based games, providing food rewards to teach dogs and cats to succeed at games that get more challenging over time. With today's announcement of hackerpet, enthusiasts are now able to transform their Hub into a fully programmable and customizable platform for creating, modifying, and sharing new games and interactions. hackerpet gives customers full control of the Hub's hardware, as well as access to CleverPet's previously proprietary training algorithms, under the open source AGPL license. Because hackerpet is built on the Particle build platform, adding new or customized games to the Hub can be done from a web browser without writing a single line of code. A community of users is already actively developing with hackerpet, and has created games that integrate with smartphones and external hardware.

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"After getting CleverPet into customers' hands we learned that what people love most about it are those 'aha!' moments when their dog or cat figures out something new," said Leo Trottier, CleverPet's CEO. "With hackerpet, we're enabling users by giving them a toolset for discovering who their dog or cat really is. We designed it so you can go from zero to having a new working electronic game for your dog in as little as 30 minutes, letting you spend your time actually training your dog or cat to play. We've made the coding the easiest part — making a game for your dog or cat is probably 1000x easier than building a useful smartphone app."

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The release of hackerpet represents yet another shift in the pet industry toward the value of realizing dogs' and cats' untapped potential. The pet industry has historically not taken seriously the idea that dogs and cats can learn or that they possess vivid mental lives. This has changed in recent years, in part precipitated by the landmark discovery of Dr. John Pilley in 2007. With his dog Chaser, Dr. Pilley showed it was possible to teach a dog simple phrases and the names of more than a 1000 objects, demonstrating just how little we know about the animals millions of us live alongside. "We're open-sourcing CleverPet because we believe that those who have dogs or cats know that there's a lot going on in their minds," noted Trottier. "We literally have no idea what these animals we live with can do. By engaging a community of curious enthusiasts — makers, pet hackers, tinkerers — we're looking to find this out."

The hackerpet platform consists of:

CleverPet's proprietary training curriculum, now open

Designed under the guidance of Mike Nuttall, co-founder of the renowned design firm IDEO, the CleverPet Hub represented a radical re-thinking of what a product for dogs and cats could be. It joined together attractive design and usability for both people and companion animals with extreme durability and intrusion resistance against motivated pups, to the acclaim of customers, product designers, companion animal experts, and technologists alike. Beyond the hardware, however, CleverPet was the first to invent an entirely automated process for training dogs and cats to use an electronic device. Dogs and cats (or "players" as they're called in the pet hacking community) often start off wary, unwilling to engage with what is, to them, a piece of plastic that's large, noisy, and moves surprisingly. CleverPet developed and carefully tested a software training curriculum based in the latest techniques from animal behavior science. These algorithms successfully trained thousands of players to the point where the dog or cat could "see the light" and understand that the Hub's lights were something for the player to pay attention to.

With this release of hackerpet, CleverPet's once proprietary algorithms are now open for the public to use, modify, and share. The sequence of challenges is available on the hackerpet Git repository on Github, and can be quickly and easily installed from the hackerpet library within Particle's build environment. In addition, pet hackers can easily install games developed by themselves or the pet hacking community.

Full access to the Hub hardware API

CleverPet has also made publicly available full access to the CleverPet Hub API. This means users have complete, millisecond-precision accuracy of the timing of player interactions, with total web-based control of the Hub. Customers can see and configure when and how much food reward is dispensed, the brightness, dimness, and color of the Hub's lights, and communication with peripherals such as connected toys or even, via a home automation system, a room's connected lamps. hackerpet makes possible flexible integration of the CleverPet Hub with Amazon's Echo devices or Google's Home Hub, DIY home automation systems such as Home Assistant, as well as communication with networked TV displays.

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Real-time data capture and analysis with Reports

In conjunction with the launch of hackerpet, CleverPet is also launching Reports. Reports is a new, free service that enables a connected hackerpet Hub to instantly send a report from a game to a Google Sheet owned by the user. Customers can quickly see whether the game their player is playing is too easy or too challenging, how much kibble or treats a player has consumed, and what level of difficulty the player has reached. By setting the sheet as a data source for software such as Google Data Studio, customers can show off their player's prowess easily through powerful data visualization tools. Click here.

A community of "pet hackers"

Curious minds from around the world, and from ages from 10 and up, have been creating games, adding hardware, and engaging their dogs and cats with hackerpet. This new pet hacking community shares videos, code, tips on troubleshooting hardware and training, and ideas for new kinds of game to teach to their players. Noted Trottier, "Without a community actively engaging with and inquiring into how their player thinks, we don't stand a chance of discovering during our lifetimes what companion animals can really do."

The community is actively engaged with with online platforms such as TikTok, where the #hackerpet hashtag has earned over 1.4 million views since pet hackers began using it last month.

Opportunities for educators

hackerpet combines animal behavior science, coding, data analysis, and pets for what proves to be a potent educational combination. Making and trying out games for your dog or cat turns out to bring immediate direct rewards in the form of both human and animal enrichment. Conventional home robots, while valuable learning tools, have not yet matched the delight that dogs and cats inspire. CleverPet's training curriculum, easily built games, data analysis pipeline, and hardware make pet hacking accessible to anyone who can use a keyboard, and CleverPet has been engaging with educators to field test hackerpet deployment in high schools across the United States.

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Opportunities for scientists and companion animal professionals

hackerpet's open approach enables veterinarians, trainers, behaviorists, and other professionals in the industry to use the hackerpet platform to develop their own custom applications. "Before hackerpet, any time a trainer, veterinarian, shelter, or zoo approached us about using CleverPet in their practice we had to turn down their requests for a customized device. As a startup, we simply didn't have the resources to develop bespoke solutions. Now, thanks to hackerpet's open, easy-to-use tools, we can collaborate directly with these groups."

Pricing and availability

hackerpet is immediately available to most CleverPet users. While CleverPet Hubs are currently unavailable in anticipation of the release of the CleverPet V2, a small number of refurbished hackerpet-compatible CleverPet Hubs are available for sale to a limited audience. Those interested in acquiring a Hub and joining the growing community of pet hackers should sign up at hackerpet.com.

Additional images and videos can be found at http://clvr.pt/jul2019press

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PathFactory Welcomes SaaS Leader Dev Ganesan As New CEO

Marketing technology company PathFactory today announced that it has named Dev Ganesan as CEO. Ganesan brings a proven track record of scaling SaaS-based companies that will further drive PathFactory's rapid growth and product innovation.

PathFactory's Content Insight and Activation Platform helps B2B marketers deliver a truly seamless customer experience by enabling buyers with the right content at every stage of the buying journey. Powered by a unique, best-in-class, first-party data set, its real-time content recommendations remove friction for B2B buyers and dramatically expedite the buying process. Leading enterprise and commercial brands like Cisco, Rockwell Automation, TIBCO, and National Instruments rely on PathFactory's buyer enablement capabilities to help their buyers buy.

"I am excited to welcome Dev to the PathFactory team and look forward to working together as we continue to innovate on how to remove friction from B2B buying," said Mark Opauszky, PathFactory's Founder. "Dev brings a wealth of relevant experience that makes him the best possible choice to lead the company through this next stage of growth."

Ganesan is the former CEO of ItemMaster, a product content management company and PathFactory customer that was acquired by Gladson (now Syndigo) in January 2019. Prior to ItemMaster, he led Fishbowl, Inc., a leading restaurant marketing and analytics company, and Aptara, a digital content and publishing leader. Ganesan has in-depth experience in building and scaling companies in the digital, mobile, content, and data analytics industries. He is the recipient of the Ernst & Young 2017 Entrepreneur-of-the-Year award, Future 50 award in 2014 and 2013, and was recognized as a Washington Tech Titan in 2013.

"After getting to know the founders of PathFactory over the past few years and becoming a customer during my time at ItemMaster, I've seen the transformative power of enabling B2B buyers by removing friction from how they find and consume content," said Ganesan. "PathFactory is uniquely positioned to change the way B2B companies deliver content to their buyers across every channel, and use its new class of first-party data to make decisions about where to invest and how to optimize marketing."

Ganesan joins the company as PathFactory builds on momentum this year. The company was recently named the only Top-Rated Award Winner in Content Marketing Software by TrustRadius and a 2019 Cool Vendor in Technology Marketing by Gartner. It was also recognized by Deloitte as one of Canada's Technology Fast 50 companies in 2018.

"With the addition of Dev to PathFactory's leadership team, the company is well-positioned to capitalize on the strong foundation laid by its founders and continue to push the boundaries of what's possible in B2B marketing," said Jamie Egasti, Chairman of the PathFactory board of directors. "Dev has an excellent track record of helping companies scale and grow."

About PathFactory
PathFactory delivers the on-demand experience for B2B by enabling buyers with the most relevant information at every step of their unique journey and allowing them to binge-consume content, removing friction and making the buying process more efficient. By tracking exactly what each buyer is consuming along the path to purchase, PathFactory delivers hyper-relevant, real-time content recommendations and dramatically expedites the buying process.

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The Wall Street Technology Association (WSTA) to Hold a Full-Day Seminar and Panel Discussion on “Next-Generation Cybersecurity, Resilience & GRC” in NYC

The Wall Street Technology Association (WSTA®), a not-for-profit organization that provides Financial Industry professionals a forum to learn from and connect with each other, will host a full-day seminar and panel discussion on "Next-Generation Cybersecurity, Resilience & GRC" on July 17, 2019 at the new Downtown Convene in New York City. Speakers at this event include Keynote and Panel Moderator: Johna Till Johnson, CEO and Senior Founding Partner, Nemertes Research; Premier Speaking Sponsor: MobileIron; Luncheon Speaking Sponsor: Cymulate; Speaking Sponsors: Focal Point Data Risk, Gigamon, Nexum, Radiant Logic, ServiceNow, and Zerto; Panel Sponsors: Owl Cyber Defense, Proofpoint, Protegrity, and Synack. For more information, please visit: https://www.wsta.org/events/event/cybersecurity/

"Technology paradigms are changing as financial firms undergo digital transformations. In this seminar, we take a deep dive into the ways in which cybersecurity best practices must change to keep pace," says Johna Till Johnson, Nemertes CEO and WSTA Content Committee Chair.

Seminar and Panel Descriptions:
Seminar | Cybersecurity threats and attacks are on the rise. Products and technologies promising protection proliferate. Yet financial services firms continue to suffer brand-damaging breaches that reduce productivity and cause compliance concerns. This seminar provides a comprehensive view of the threat landscape and offers a cohesive look at effective cybersecurity strategies and best-practice operations. We'll cover zero-trust security, risk assessments, cloud security, and other timely topics.

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Participants will walk away with an updated awareness of the current and future threat universe. They'll receive actionable recommendations and best practices for securing their enterprise infrastructure, applications, and operations. And they'll gain an understanding of third-party risk and how to reduce it.

Panel Discussion | You have a cybersecurity strategy, architecture, framework, and operating model. You've got the policies and processes in place to ensure your enterprise is compliant and resilient. But how do you know if your approach to either is best-in-class?

This lively and informative panel session discusses the practical and actionable issues around the real-world operations and best practices for cybersecurity, compliance, and resilience.

Participants will learn:

risk assessment, and other foundational processes

About the Wall Street Technology Association (http://www.wsta.org)
The WSTA facilitates educational and networking events where members meet and exchange ideas and best practices that assist them in effectively capitalizing on technology advances in areas such as Cybersecurity, Analytics, Emerging Technologies, Artificial Intelligence (AI), Machine Learning (ML), Data Management, Cloud, Blockchain, Digital, Architecture, Workplace, etc. and dealing with financial industry business challenges. Founded in 1967, the WSTA is a not-for-profit association with a long history of evolving to meet the needs of its members.

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About Nemertes Research
Nemertes Research is a global research-based advisory and consulting firm that analyzes the business value of emerging technologies. Since 2002, we have provided strategic recommendations based on data-driven operational and business metrics to help organizations deliver successful technology transformation to employees and customers. Simply put: Nemertes' better data helps clients make better decisions. http://www.nemertes.com

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Tuesday, July 9, 2019

Online Store Focuses on Helping California Residents Prepare for Planned Blackouts and Disasters

SurvivalGearSystems.com, an online store that offers disaster preparation gear, announced today they will be offering California residents specialized gear and discounts for planned blackout preparation.

California residents are facing a new challenge with the state and power companies working together to help prevent further destruction by imposing planned power outages. Experts state that over 2000 fires were ignited by utility lines and equipment between 2014 and 2017, then the devastating Camp fire in 2018 caused by electrical transmission lines. Better management of vegetation along with planned blackouts will be in force this year. Not only will residents need to be prepared for these power outages, they will need to be prepared for any massive wildfires that may occur in the future.

The co-founder and owner of the online store is someone who experienced the consequences of these events in the past and wanted to offer one central place for information and innovative products that help people across the country plan and prepare for disasters.

"I realized there was a need for one place to search for disaster supplies and information when I lived in California and was forced to move from my homes twice due to massive wildfires that devastated the small town of Manton where I lived for twelve years. The first fire was in 2005 and the next in 2012, the latter of which wiped out the entire water supply in my area for six months along with frequent power outages. Needless to say, I was unprepared and didn't know what I needed to survive these events without having to move or leave my home to get outside support," Jones remembers.

Jones states that there are some important things to consider when there are planned power outages. People with CPAP machines or other critical medical equipment need an affordable alternative power source to maintain their health needs. Another critical element is the risk of theft when the power is out and the fact that home security systems may be disabled, so either a portable solar kit or generator is recommended. High quality first aid kits and emergency kits that have life saving supplies including masks to protect from dangerous emissions from smoke; freeze dried emergency foods or MREs; portable stoves that don't require power to heat water and prepare food; and water and food storage containers are among some of the basic supplies needed in each household.

Customers can find all of these supplies on the website at SurvivalGearSystems.com. California residents can call 866-257-2978 from 9 am to 5 pm Pacific time, Monday - Friday to talk to their specialists about recommended supplies to plan for these upcoming blackouts and to learn about special discounts, free shipping, and no taxes charged during fire season.

SurvivalGearSystems.com was launched January 1st 2018 by owner Desiree Jones of Post Falls, Idaho, with a mission to see every household in U.S. prepared for at least one disaster. The online store was an instant success, being among Shopify.com's top 1% highest trafficked stores launched in 2018. The store focuses on offering only top rated gear for disaster prep and gear for safe outdoor adventures, including portable solar kits, total solar home power, disaster emergency kits, and more. The customer service team is available at 866-257-2978 from 9 am to 5 pm Pacific time, Monday - Friday. Media contact: info(at)survivalgearsystems(dot)com.

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Katherine Schwarzenegger Encourages Pet Lovers to Lace Up, Leash Up, and Save Lives at Best Friends Animal Society’s “Strut Your Mutt”

Author and animal rescue advocate Katherine Schwarzenegger, who wrote "Maverick and Me" based on her adopted dog, is encouraging pet lovers to register for Best Friends Animal Society's Strut Your Mutt. The annual fundraising event is taking place online and in 12 different cities across the country in September and October. Registration is now open online at http://www.strutyourmutt.org.

"Maverick has been my inspiration to encourage others to help animals in need, so I'm proud to participate in Best Friends Animal Society's Strut Your Mutt this year as the national spokesperson. Participants will be able to help local rescue groups and shelters in their communities, and help spread the mission of Best Friends Animal Society to save dogs and cats in shelters nationwide. I hope animal lovers across the country will join Maverick and Me for this fun event for a fantastic cause," Schwarzenegger said. Be alert to the latest news.

In 2018, Strut Your Mutt raised more than $2.3 million for Best Friends Animal Society and hundreds of participating animal welfare group's lifesaving efforts. Much more than a fundraising walk, Strut Your Mutt is a fun-filled festival where four- and two-legged participants of all ages can take part in activities like doggie yoga, pet portraits, music, contests and more. Read related news here.

The following cities will host Strut Your Mutt events:

September 7         San Francisco, CA
September 14     Austin, TX
September 21         Kanab, Utah/ Best Friends Animal Sanctuary     
September 28     Houston, TX
                             Minneapolis, MN
October 5         Atlanta, GA
                             New York City, NY
                             D.C. Metro
October 12         Salt Lake City, UT        
October 19         Phoenix, AZ
October 26         Los Angeles, CA
                     Jacksonville, FL

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For those without a "Strut" in their city, Strut Your Mutt Day will take place on October 26. The online event allows virtual "Strutters" the opportunity to raise funds for the animal welfare organization of their choice. For more information, visit http://www.strutyourmutt.org.

About Best Friends Animal Society
Best Friends Animal Society is a leading national animal welfare organization dedicated to ending the killing of dogs and cats in America's shelters. In addition to running lifesaving programs in partnership with more than 2,600 animal welfare groups across the country, Best Friends has regional centers in New York City, Los Angeles, Atlanta and Salt Lake City, and operates the nation's largest no-kill sanctuary for companion animals. Founded in 1984, Best Friends is a pioneer in the no-kill movement and has helped reduce the number of animals killed in shelters nationwide from an estimated 17 million per year to about 800,000. That means there are still nearly 2,200 dogs and cats killed every day in shelters, just because they don't have safe places to call home. We are determined to bring the country to no-kill by the year 2025. Working collaboratively with shelters, rescue groups, other organizations and you, we will end the killing and Save Them All. For more information, visit http://www.bestfriends.org.
To become a fan of Best Friends on Facebook, go to Facebook.com/bestfriendsanimalsociety. Follow Best Friends on Twitter (@BestFriends) and Instagram (@BestFriendsAnimalSociety).

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