Wednesday, October 24, 2018

Job Seekers Lament Black Hole of Online Portals; In Era of Online Applications, Job Seekers Want Better Communication

Americans are more connected than ever as most people use digital communications in their relationships, but job seekers are lamenting the lack of direct communications with potential employers.

According to Janis Petrini, an Express Employment Professionals franchise owner in Grand Rapids, Michigan, applicants "definitely feel that applying online is a black hole. They often complain about employers not responding or ever following up with them."

Jason Patrick, an Express franchise owner in Nashville, Tennessee, offers a similar perspective.

"Attitudes about online job boards are going down," he said. "Believe it or not, in Nashville, we have had positive responses to direct phone communication with job seekers. People simply want a call back. It may be a text to let people know you want to talk, but conversation is needed."

Patricia Callihan-Bowman, an Express franchise owner in Salem, Oregon, has witnessed this firsthand.

"We have this contest going every month to determine that we've answered every single online application," she said. "So, we are answering those, and we are seeing a really good response from that. People are posting online, 'I didn't think anyone would respond to my resume, but I got a reply right back.'"

Applicants' surprise in hearing from Callihan-Bowman's office demonstrates the low expectations that so many job seekers have for online applications.

Petrini warns that being overly reliant on online job portals can cause employers to overlook strong applicants, a real danger in today's tight labor market.

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"Employers need to give people options on how to apply," she said. "They should be willing to speak with someone on the phone, in-person or over the internet. In the current market, employers need to be willing to actually speak with and learn more about every candidate who applies for a position. They can't rely on technology to filter people in or out or else they might miss out on valuable talent."

The human element is important, notes Callihan-Bowman, because it "helps job seekers get seen for who they really are sooner in the process and will likely lead to better hires for employers as well. It just might take them more time investment in the short-term."

So why are businesses so reliant on impersonal online applications?

"Because of the lack of time," Petrini said. "Ever since the recession, people are doing the jobs of two to three people at once. Many small- or mid-sized companies don't have dedicated HR teams, so the recruiting and hiring falls on the owner or hiring managers."

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Businesses "are overwhelmed with applicants," adds Callihan-Bownman. But if you don't review them carefully, "you may miss someone who is a hidden jewel."

To give job applicants more opportunities for direct communication, while still embracing the convenience of online applications, Express recently launched ExpressJobs, an app that allows applicants to submit applications and then stay in touch directly with their local staffing offices and monitor up-to-the-minute details. This approach eases fears of applications going into a "black hole," while still allowing employers to process high volumes of applications.

"As with any technology, there are growing pains. Online job applications are certainly a great example," said Bill Stoller, Express CEO. "For a while, it represented a great new frontier. But now it's time to rethink online hiring. Some level of human element in the initial stages of the hiring process is important to find the right match for the job seeker and the employer. Going forward, successful companies will find a way to allow for more direct communication between recruiters and job seekers at the outset."

If you would like to arrange for an interview with Bill Stoller to discuss this topic, please contact Sheena Karami, Director of Corporate Communications and PR, at (405) 717-5966.

About Bill Stoller
William H. "Bill" Stoller is chairman and chief executive officer of Express Employment Professionals. Headquartered in Oklahoma City, the international staffing company has more than 800 franchises in the U.S., Canada and South Africa. Since its inception, Express has put more than 6 million people to work worldwide. More info here.

About Express Employment Professionals
Express Employment Professionals puts people to work. It generated $3.4 billion in sales and employed a record 540,000 people in 2017. Its long-term goal is to put a million people to work annually. For more information, visit ExpressPros.com.

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Before You Vote, Double-Check Your Facts

As U.S. voters prepare to go to the polls on Tuesday, Nov. 6, the News Literacy Project is urging them to double-check their facts before they vote. The News Literacy Project is a nonpartisan national education nonprofit that works with educators and journalists to teach middle school and high school students how to sort fact from fiction in the digital age. Read related news now.

"Every election year it seems harder and harder to arm ourselves with the best possible information before casting our vote," says Alan C. Miller, founder and CEO of the News Literacy Project. "The internet makes a world of information available at our fingertips, but it also makes both age-old dirty tricks and digital-age misinformation much easier to disseminate."

To encourage voters to beware of misinformation and fight for facts, the News Literacy Project and the global communications marketing firm Edelman teamed up to create the seemingly "Easiest Quiz of All Time." In this humorous street quiz, comedian and filmmaker Mark Malkoff tests contestants about widely misremembered facts.

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What viewers learn, among other things, is that no, Darth Vader did not say "Luke, I am your father" — and, most important, that overconfidence about what we believe we know and a failure to "double-check" lead to incorrect answers and, potentially, uninformed decisions. Read here.

"In this age of information overload, we have to work harder than ever to get the facts – and it's essential that we carefully consider the source and the content of everything that we encounter before we pass it on," Miller says. "By making informed choices, we give facts a fighting chance and keep our democracy strong."

Watch the "Easiest Quiz of All Time" and visit newslit.org for more tips about how to double-check your facts.

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InnerSpace Launches Wait Times Solution to Improve Smart Building Experiences

InnerSpace, an IoT indoor location intelligence provider, today announced its new Smart Building solution Wait Times to improve the customer experience and optimize operations. The new web-app and API harness the company's powerful data platform inFINITY to surface current and predicted wait times based on traffic patterns and historical knowledge of the indoor space.

Ideally suited for corporate dining services, sports facilities, and waiting rooms, Wait Times helps to inform people about expected times to be served, while also helping operators optimize staffing and service offerings to meet customer demands.

"We know that as wait times get longer, the number of people leaving dramatically increases along with the rate at which people leave. These metrics are unique to each space and identifiable through indoor location intelligence," James Wu, CEO, InnerSpace. "By using our Wait Times product, business can proactively manage wait times, adjust staffing, optimize services and generate higher revenue and throughput over time. For consumers, we make it easy to text, Slack or go online to find out how busy the space is at anytime."

InnerSpace Wait Times features include:

InnerSpace Wait Times connects to the company's indoor location intelligence platform (inFINITY) to surface current traffic metrics and predict ideal times to visit a space such as a corporate cafe. The platform leverages the proprietary InnerSpace IoT sensor to quickly capture, process, store and visualize complex indoor location data. With always-integrated location and positioning provided by monitoring electromagnetic signals from smartphones and other electronic devices, inFINITY intelligently determines how people and things behave within a building. The platform is designed to optimize operations and ultimately increase revenue.

InnerSpace's unique platform approach makes it easy for customers to deploy indoor location by providing a fully-integrated suite of analytics, dashboards, workflow tools and APIs. The company works with organizations pursuing Smart Buildings initiatives to transform corporate cafeteria operations, janitorial services, and building management solutions. Be alert to read related news.

Wait Times Demo: https://apps.innrspc.com/wait-times/innerspace?/title/Demo_Cafe
About InnerSpace: https://vimeo.com/289884280

About InnerSpace:
InnerSpace has created the world's first turnkey indoor location platform that is designed to accelerate Smart Building initiatives. The company's location data platform inFINITY, gives clients unparallelled speed-to-value with it's easy-to-install IoT sensors, out of the box analytics, and workflow initiation solutions. With InnerSpace, clients are able to put their two biggest assets - people and real estate - to work in new ways that dramatically improve the bottom line. innerspace.io Read latest news here.

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mStoner, Inc. and Clients Win 2018 W3 Awards for Web Design Excellence

mStoner is pleased to announce the following results of the 2018 W3 Awards: Continue reading.

Gold Award Winner

Park University: General Website Categories-School/University

The Challenge:

When mStoner started working with Park, the university had 1500+ pages on their website. The small project team needed to make a decision — regardless of pushback from their internal audiences — to reduce the amount of content and create a more streamlined, intentional website focused on prospective students. With multiple internal constituents involved, keeping this project on track was of the utmost importance to help navigate this massive change and make rollout more efficient.

Project Results:

With a clean, new interface — reduced to 500 pages — Park's site includes only the best and most important content for their target audiences. The most effective element on the new site is the program finder, which allows users to drill down and find their program of interest in the most efficient way by location, degree level, or subject. The social feed on the homepage is also a highlight, offering up dynamic content that shows the personality of Park University.

Check out Park's beautiful site, launched in March 2018, at Park.edu.

Silver Award Winners

Elmhurst College: General Website Categories-School/University
Medill School of Journalism, Media, Integrated Marketing Communications at Northwestern University: General Website Categories-School/University
Mills College: General Website Categories-School/University
mStoner.com: General Website Categories-Marketing

About W3 Awards
For the past 13 years, the W3 Awards have recognized the power of web creativity. Each submission is sanctioned and judged by the Academy of Interactive and Visual Arts. The Academy is an invitation-only body consisting of top-tier professionals from a "who's who" of acclaimed media, interactive, advertising, and marketing firms. Read all the related news.

About mStoner
mStoner, Inc. is a digital-first creative agency committed to great work, beautiful design, and powerful storytelling. We craft powerful, tailored, human-centric experiences to illuminate your brand and allow you to tell the story only you can tell. We connect you with the right audience at the right time so you can form right-fit relationships. We position your team for improved productivity, sustainable growth, internal alignment, and proof-positive success. And we aim to make your job fun again and help you create inspired work that you are proud to show off. Since 2001, we've worked with more than 350 colleges, universities, and professional schools in the U.S. and abroad.

For much more, visit our website at mStoner.com.

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Aladtec Exhibiting at Expansive EMS World Conference

Aladtec, a Wisconsin-based provider of cloud-based scheduling and workforce management software, will be among about 350 exhibitors showcasing products and services to EMS professionals attending the EMS World Expo, Oct. 29-Nov. 2 at the Music City Center.

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As of early October, nearly 900 EMS agencies nationwide are using Aladtec to provide 24/7 staffing coverage, swiftly fill open shifts, and allow members to trade shifts and request time off. The program also includes a sophisticated form tool to speed up daily routines like rig- and medication checks.

Aladtec's cloud-based scheduling and workforce management software is used by more than 2,100 agencies across North America, including 21 fire-, rescue-, law enforcement and dispatch centers in the State of Tennessee.

"Prior to using Aladtec, I spent a lot of time dealing with trade requests from members. Now they take care of their own trades. It's also very easy to check the schedule from anywhere," said Dale Dow, deputy chief with Fitch Rona Fire & EMS, which serves the Dane County (WI) communities of Fitchburg and Verona. "We'll never go back to paper scheduling."

Product Manager Jaimie Hammond and Support Specialists Anthony Jackson and Dave Snyder will offer free demonstrations of the software and answer user questions about features, such as the new capability to attach and upload files within the Forms area.

Aladtec, a Passport sponsor for the EMS World conference, can be seen at Booth 820. Expo hours will be from 11 am to 4:30 pm, Wednesday, 11:30 am to 3:30 pm, Thursday, and 10 am to 1 pm, Friday.

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Watch a short video about how Aladtec's Forms tool can streamline inspection routines.

EMS World offers EMTs, paramedics and leaders can participate in two days of continuing education sessions before the actual conference convenes on Wednesday, Oct. 31st.

The conference offers more than 200 educational sessions relating to ALS, BLS, critical care, educator, leadership, management operations, community paramedicine, and special populations.

The keynote event is a panel discussion entitled "Tackling the Opioid Problem" -- a national crisis that officials say killed 50,000 people last year.

Featured speaker, Dr. Dan Swayze, will describe some innovative and controversial approaches EMS agencies from across the country are taking to tackle the problem and why addressing this situation is much more complicated and divisive than other recent public health threats like H1N1 and Ebola.

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Anne Montera, a registered nurse, will share her personal story of how she suffered a cardiac arrest, was resuscitated by her paramedic husband, Chris, only to awake in a hospital and learn she was being treated for an opioid overdose.

Attendees will have the chance to participate in a variety of hands-on training experiences including an active shooter mass casualty incident demonstration, agency ridealongs with the Nashville Fire Department, a workshop built around a simulated coordinated terrorist attack, and a clinical challenge -- the winner of which will earn a free trip to an international EMS conference.

During the exposition, Aladtec representatives will offer participants guided software system demonstrations. Interested agencies can also sign up for a no-cost 14-day customized demo by visiting http://www.aladtec.com
For information about their affordable industry specific options, or to try a free demo, please visit http://www.aladtec.com.

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Tuesday, October 23, 2018

New Skylight Frame Video Feature Keeps Families Connected Beyond Photos

Skylight Frame, the digital photo frame you can update by email from anywhere, has released their new video feature, allowing families to share videos to the frame via email or the mobile app. The video pops up immediately on the frame, and it can be viewed endless times by the receiver. In fact, Skylight's touchscreen display allows you to scroll back and forth between photos and videos.

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"Sharing photos through a digital photo frame is something families have been enjoying for some time," said Michael Segal, CEO of Skylight. "The new video feature makes it possible to share your special moments with your loved ones - like your daughter's first steps or your son scoring the winning goal at a soccer game."

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The digital world is moving towards video content, and families are adopting this trend. With video, customers don't only see their significant others... They can also hear them. Imagine waking up grandma to a happy birthday video from the whole family! Click here.

Skylight supports a number of different video formats, including .mp4, .3gp, .avi, .m4v, .mov, .webm, .3gs and .mvk. This gives customers the freedom to send video in the format that works best for their family. Videos sent from the app can be up to one minute long, and those sent via email have no limit. The frame can hold up to 8GB of photos and videos, making it easy to share all your favorite memories without running out of space!

ABOUT SKYLIGHT
Skylight Frame is a touch-screen photo frame you can update by email from anywhere. Photos and videos appear instantly and play as a slideshow. It's 60-second setup and easy-to-use features make it the perfect gift for parents and grandparents.

Skylight can we purchased on http://www.skylightframe.com and Amazon.com

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Josh Cobb Named President of the America’s for Media.net

Media.net, one of the largest global advertising technology companies, today announced the appointment of Josh Cobb as President of the America's, starting Jan 1, 2019. Media.net CEO Vaibhav Arya made the announcement. Cobb will be based in California and interface with Media.net offices across the Americas.

Most recently, Cobb was Vice President of Partner Management at Yahoo where he was responsible for publisher and supply management across Yahoo's 300+ North American Search and Software Distribution partnerships. A fifteen-year veteran of Yahoo, Cobb has deep experience and contacts in publishing, media and ad tech. He has led global business development and partner management efforts in a multi-billion dollar environment.

"We've had the great pleasure of working with Josh for nearly ten years," said Arya, "dating from our original partnership with Yahoo. He's had the opportunity to see first-hand the capabilities of Media.net's platform and to leverage it on behalf of Yahoo. Media.net aggregates high-quality audiences that generate billions of dollars in ad sales and revenue, making Josh's arrival significant."

"As a partner, I've seen that Media.net's tech and speed to market is without peer," said Cobb. "Media.net's contextual technology powers Yahoo's (now Oath's) performance advertising. Media.net tech is focused on the content of the page and is not dependent on cookies, which brings significant value to both marketers and publishers in a world where user privacy concerns plague the industry. Few technology companies are able to unify competition between performance marketing and brand advertising."

Cobb continued, "I believe that Media.net is exceptionally well positioned for growth based on their tech stack and talent base. I'm excited to work with brand name, strategic and long tail publishers to demonstrate how they can drive revenue, enhance user experience and customize content in ways that don't compromise consumer privacy. Also, Media.net's scale will be a significant success factor in an ad tech environment where 'the herd is thinning.'"

About Media.net
Media.net has one of the most comprehensive portfolios of advertising technology in the industry across search, native, display, mobile, local, products and video. Its platform and products are licensed by some of the largest publishers, ad networks and other ad tech companies worldwide. By market cap, Media.net is one of the Top 5 largest ad tech companies worldwide. By revenue, Media.net is the second largest contextual advertising business worldwide. Media.net has 1300-plus employees in key operation centers across—North America, Europe and Asia. Media.net's US HQ is based in New York, and Global HQ in Dubai. For more on Media.net, visit http://www.media.net.
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Media Contact:

Andy Morris
Code Morris for Media.net
andy(dot)morris(at)codemorris(dot)com
917-710-1802

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