Friday, September 14, 2018

STRmix™ Use Leads to Indiana Murder Conviction

STRmix™ – the sophisticated forensic software used to resolve mixed DNA profiles previously thought to be too complex to interpret – has been used to convict 33-year-old Keith Ivory in the June 2016 shooting death of Bethel Smallwood in South Bend, Indiana.

Smallwood was found deceased with multiple gunshot wounds inside a vehicle parked in front of a South Bend restaurant on June 24, 2016.

While the defense argued that there were no eyewitnesses who could positively identify Ivory as the shooter, the jury found in favor of the prosecution, which had presented security camera footage showing Ivory in the area both before and after the shooting.

The prosecution also relied on the testimony of several jail informants to whom Ivory had allegedly confessed, as well as on the admissibility of DNA evidence produced through the use of STRmix™.

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Judge John Marnocha in the St. Joseph Superior Court (Case No. 71-DM153073) rejected a defense motion that claimed STRmix™ had failed to satisfy the Daubert standard for reliability. Daubert is used to assess whether an expert's scientific testimony is based on reasoning or methodology that is scientifically valid and can properly be applied to the facts at issue. Factors considered in determining the validity of a methodology include whether it has been subjected to rigorous testing and validation; is published and peer reviewed; and generally accepted in the scientific community, as well as in federal and state courts throughout the U.S.        

STRmix™ was developed by John Buckleton, DSc, FRSNZ, and Jo-Anne Bright of the New Zealand Institute of Environmental Science and Research (ESR), and Duncan Taylor from Forensic Science South Australia (FSSA).

Thirty-six U.S. labs now routinely use STRmix™ to resolve DNA profiles. This includes everything from federal agencies such as the Bureau of Alcohol, Tobacco, Firearms, and Explosives (ATF) and the FBI to state and local agencies. STRmix™ is also in various stages of installation, validation, and training in more than 50 other U.S. labs.

To date, there have been at least 24 successful admissibility hearings for STRmix™ in the U.S., while DNA evidence interpreted with STRmix™ has been successfully used in numerous court cases.

Internationally, STRmix™ has been used in casework since 2012. Currently in use in 14 labs in Australia, New Zealand, England, Scotland, Ireland, and Canada, STRmix™ has been used to interpret DNA evidence in more than 100,000 cases.

A new version of STRmix™, STRmix™ v2.6, recently was introduced. The new version features a user interface that has been completely redeveloped and refreshed, providing users with vastly improved usability and workflow. Version 2.6 also enables a range of contributors to be entered when performing a deconvolution, and any type of stutter to be added and configured.

For more information about STRmix™ visit http://www.strmix.com.

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Kavi Global Launches Data Science Jump-start Program

With significant advancements in Data Science technologies such as Artificial Intelligence, Machine Learning & Deep Learning, opportunities are aplenty to apply them in creating real business edge. However, a recent study* by MIT Sloan has shown that only 23% of the businesses, which participated in the study, have adopted any level of machine learning automation and among them, only 5% are using it as required.

Among the multiple reasons behind this, a major one is the inability to quickly translate ideas into results - needed for executive buy-in, right funding and do large scale implementations. Kavi Global, the new age Data Analytics outfit specializing in Data Engineering & Data Science has identified ways to quicken this journey from ideas to results. They have packaged this solution-set into what they call as the "Data Science Jump-start Program". Kavi Global is located just outside of Chicago. They are a 10-year old boutique with global aspirations.

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ABOUT THE JUMP-START PROGRAM

"Our jump-start program is collaboration and a partnership. Clients bring to the table a specific idea or use case, data and the subject matter expertise. We bring to the table our data science acumen, process capabilities, infrastructure, software and project management skills. The program's process has been inspired by our wealth of experience in this area, and has been optimized for flexibility, research and experimentation, while delivering quick results. Typical deliverables include the algorithms, results, and the road map for production implementation. A typical engagement is about 3 months long and costs about $150K. We have got this down to a Data Science Factory," observes Vijitha Kaduwela, Founder & CEO of Kavi Global, when quizzed about the Program.

So, has the Jump-start Program helped clients in real-time?

"Yes, it has. In fact, it is the success of this approach that has motivated us to streamline it further and present it as the 'Jump-start Program,'" observes Rajesh Inbasekaran, VP of R&D, Kavi Global. "We have seen it helping across projects - in reducing number of sensors in industrial pipelines; in analyzing medical videos and improving process efficiency; in detecting pharmacy prescription fraud and so on - in record time frames. This proof of the pudding is already there, and it is here to stay and help clients accelerate adoption."

Kavi Global is currently offering, the assessment stage of the jump-start program at no cost, for qualifying clients. For more information: https://www.kaviglobal.com/services/implementation/data-science-services/jumpstart-program/

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*2017 Artificial Intelligence Global Executive Study and Research Project by MIT Sloan & BCG

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My First Lab Goes For Gold: STEM Educational Toy Creators Win Prestigious Industry Award

My First Lab captures the hearts of parents and children worldwide with the Oppenheim Toy Portfolio Gold Seal Award (2018). Each year, the Oppenheim Toy Portfolio Gold Seal Award (2018) is bestowed upon the top toys in the industry. C & A Scientific's STEM-focused toy line, My First Lab, has gained this prestigious honor in 2018, beating out hundreds of other offerings.

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Every holiday season, countless parents scour the media and the internet for the best new toys
for their children. It can be a difficult process sorting through all the new offerings by
manufacturers around the world. That's where the Oppenheims come in. Read this here.

Joanne and Stephanie Oppenheim co-founded the Oppenheim Toy Portfolio, the industry's leading independent toy review website. Originally a lawyer, Stephanie left her corporate law practice after the birth of her first child. She turned to her mother, a noted child development and play expert for advice. Together they started toyportfolio.com so that their independent reviews were easily accessible to parents that wanted to make informed decisions.

Every year, the Oppenheim Toy Portfolio receives and rates thousands of toy submissions on several factors, such as educational value, safety, and even kid-tested feedback. The best candidates are selected to receive one of Oppenheim's distinguished awards, a mark of excellence that cannot be bought. This year, C & A Scientific was one of the companies that took home this honor with My First Lab.

"We loved how My First Lab makes science so engaging," notes Stephanie Oppenheim. "If we want our kids to grow up to be scientists, inventors, engineers -- it's so important that scientific exploration is accessible and fun for kids to explore."

My First Lab is a line of STEM-focused toy products developed by the company C & A Scientific. Their Duo Scope and STEM Starter Kit toys won the prize this year. My First Lab has been a supporter of STEM education for nearly twenty years, creating microscopes and science kits to help promote an even stronger interest in science for children.

"It is an honor to be recognized by one of the premiere toy industry experts for our dedication to creating a quality product," said Sam Xiang, CEO of C & A Scientific. "I am very proud of our team for always striving towards our vision of improving children's toys and education."

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My First Lab's history is rooted in medical manufacturing. After making professional laboratory microscopes for nearly a decade, C & A Scientific applied their expertise towards making a children's microscope that had the same optical quality but was more affordable, more portable, and had kid-friendly functionality. Their goal was to encourage children to see science, not as homework or something done in a classroom, but to take their microscope into their backyards, explore their surroundings and develop a deeper appreciation and stronger interest in science.

Giving children the tools to pursue science on their terms will allow for greater engagement in education, and a better outlook for their futures. Thank you to Oppenheim Toy Portfolio and My First Lab for understanding this relationship and bringing attention to toys that make a better world for our children.

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Thursday, September 13, 2018

Bruno Guerrero Promoted to Chief Product Officer at Hivestack

Hivestack, a location-based marketing technology company announced today at DMEXCO 2018 that it has promoted executive Bruno Guerrero to the role of Chief Product Officer (CPO). The CPO position is a newly created role that expands Guerrero's leadership of Hivestack's full-stack tech platform that currently services programmatic digital-out-of-home (DOOH) demand and supply.

Andreas Soupliotis, Founder & CEO of Hivestack commented "Bruno has played an instrumental role in shaping Hivestack's products across our entire tech stack - from our demand-side buying tools to supply side activation. He has spent the last year working closely with DOOH media owners to design products that help monetize DOOH supply programmatically, while working closely with leading DSPs, trading desks, and digital marketers to enhance demand-side capabilities. I couldn't be more thrilled to see Bruno take on an expanded role in our startup."

Guerrero commented "I am delighted to accept this amazing opportunity to architect a tech stack that will power tomorrow's location-based media marketplaces. My goals are clear: (i) drive product innovation in our stack for DOOH media owners that will garner incremental revenue to them, and (ii) drive product innovation for demand-side buyer experiences that help digital marketers connect with their customers that produce measurable business outcomes. I am especially excited about our 2019 roadmap which will see much convergence across all location-based media."

In this new role, Guerrero will be responsible for driving product development of the Hivestack SSP, Ad Server, Exchange and DSP. In addition, he will oversee recent advances made by the company in custom audience targeting and measurement via established location data partnerships.

Soupliotis finalized "Hivestack's products for both sellers and buyers are continually evolving, and I feel we have future-proofed our stack by empowering an accomplished ad tech disruptor like Bruno to own product innovation. Be sure to watch our tech stack evolve, as the best is yet to come."

About Hivestack
 
Hivestack is a location marketing technology company that drives business outcomes. Digital marketers use Hivestack's technology to connect with custom audiences in the physical world based on their behaviors and movements. The Hivestack platform includes an SSP for DOOH media owners, an ad exchange, and a DOOH ad server that geo-temporally activates DOOH based on mobile data sourced from location partners.

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Survey Finds that Purchase of Virtual Prepaid Cards Delivered Digitally Remains Strong

Mercator Advisory Group's most recent Insight Summary Report, Consumers and Prepaid: Shifting Toward Digital, based on the annual Payments survey in the CustomerMonitor Survey Series conducted in June 2018, reveals that after five years of steady growth from 2012 to 2016 in the United States, consumer purchase of prepaid cards retreated to 2014 levels and maintained that level in 2018. The survey finds that 56% of U.S. adults bought prepaid cards in the year preceding both the June 2018 and June 2017, down from 63% in 2016, but up from 47% in 2012.

Purchase of virtual prepaid cards delivered digitally remains strong, bought by 48% of U.S. adults, nearly equivalent to 2016 figures after years of steady growth. Virtual cards are usually delivered by email, but nearly half of buyers say they bought virtual cards using SMS text or via a downloaded mobile app. Virtual prepaid cards encompass cards from a wide variety of services and merchants. Retailer cards are the most popular type (16% of all respondents bought retailer-specific virtual cards in the previous year), although most retailer-specific prepaid cards are still purchased as physical cards.

The new Mercator Advisory Group report Consumers and Prepaid: Shifting Toward Digital presents survey findings based on responses to an online survey of 3,002 U.S. adults conducted in June 2018 as part of the CustomerMonitor Survey Series. The report examines a demographic shift of prepaid card and virtual card buyers and the changing landscape of prepaid card use and loads on cards as recalled by survey respondents. The shift toward virtual cards delivered digitally in each of seven categories is highlighted. Survey findings cover usage, frequency, distribution channels, the relative importance of feature sets and fees, incremental value and visits, and brand awareness and current or previous use of 13 major brands of general purpose reloadable (GPR) cards, consumers' reasons for discontinuing use, as well as awareness, reload, and use of direct deposit onto GPR cards.

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The shift toward virtual cards, which is particularly strong in the retailer gift card segment, is fostered by the growth of e-commerce and m-commerce. Young adults remain the most likely buyers of prepaid cards in all segments, especially those who pay by mobile phone. Online and mobile channels are often supported by online payment services using new, emerging payment technologies where traditional bank cards are often loaded and in "one-click," card-on-file scenarios, they become a default payment. Read here.

"The stagnation in prepaid buying recorded by the latest CustomerMonitor Survey after a dip in 2017 is a continued sign of turbulence in the prepaid market and is confirmed anecdotally by some program managers. The growth of PayPal Mastercard, a current market leader, is shaping the role of prepaid in emerging markets, reaffirming the impact of digital channels on prepaid," states the author of the report, Karen Augustine, manager of Mercator Advisory Group's Primary Data, which includes the CustomerMonitor Survey Series.

Highlights of this survey and report include:

  • Shifts in the demographics of prepaid card and virtual card users and the ways U.S. consumers use them
  • Categories of retailer-specific cards used
  • Likelihood of incremental spend by spending more than the value of card, visiting more often, buying additional items, or buying more expensive items
  • Locations used to buy prepaid cards and virtual cards for self and as gifts
  • Awareness and use of online gift card exchanges
  • Purchase behavior regarding general purpose reloadable, or GPR, cards, including length of time the card is in use, load frequency, and awareness and use of direct deposit to GPR cards
  • Brand awareness, purchase, timing and current use of 13 GPR card brands
  • Importance of key features of GPR cards and the amount held in interest-bearing savings accounts in GPR card
  • The report is 85 pages long and contains 43 exhibits

    Companies mentioned in this report are: American Express, Chase, Green Dot, H&R Block, N etspend, PayPal Mastercard, Univision, RushCard, and Walmart, Western Union.

    Members of Mercator Advisory Group CustomerMonitor Survey Series Service have access to this report as well as the upcoming research for the year ahead, presentations, analyst access, and other membership benefits.
    Please visit us online at http://www.mercatoradvisorygroup.com.

    For more information and media inquiries, please call Mercator Advisory Group's main line: 1-781-419-1700, or send email to media(at)mercatoradvisorygroup(dot)com.

    For free industry news, opinions, research, company information and more visit us at http://www.PaymentsJournal.com.

    Follow us on Twitter: http://twitter.com/MercatorAdvisor.

    Mercator Advisory Group is the leading independent research and advisory services firm exclusively focused on the payments and banking industries. We deliver pragmatic and timely research and advice designed to help our clients uncover the most lucrative opportunities to maximize revenue growth and contain costs. Our clients range from the world's largest payment issuers, acquirers, processors, merchants and associations to leading technology providers, and investors. Mercator Advisory Group is also the publisher of the online payments and banking news and information portal PaymentsJournal.com.

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    PwC Joins Forces with AI Pioneer Cortical.io

    PwC Germany and Cortical.io have recently signed a joint business relationship agreement whereby PwC becomes partner of Cortical.io and develops natural language understanding solutions using Cortical.io's technology.

    A young tech company, Cortical.io has developed a unique natural language understanding technology that solves many challenges related to big text data. The novel, meaning-based algorithm is based on Cortical.io's patented Semantic Folding methodology. It allows both high-precision and high-speed semantic text processing and can be applied to any kind of unstructured text data. The application fields are close to endless and practically all verticals can benefit from this innovation.

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    "Nowadays, every business, whether small or large, collects overwhelming amounts of text data," explains Francisco Webber, CEO and co-founder of Cortical.io, the high demand for new data processing solutions across all industry sectors. "Each business is confronted with at least one big text data issue: some need to classify products based on lengthy text descriptions, other must extract key information from complicated legal or technical documents. Most companies need help to interact with their customers, answer questions, recommend products, and so forth. All need an automated, reliable solution that easily adapts to their particular use case and delivers first results within a few weeks. This is exactly what Cortical.io offers," comments Webber. Be alert to read related news.

    PwC is one of the leading auditing and consultancy organizations in Germany and provides support to clients of different sizes, in a wide range of sectors. "In order to create a real value for our customers, our solutions focus on innovative technologies, but only if they have proven their worth in practical applications," explains Sven Fessler, Senior Manager Big Data & Analytics at PwC Germany. "Cortical.io fulfills both criteria: they have developed a completely new approach to text processing and have already successfully deployed solutions in multiple enterprise environments".

    Cortical.io's semantic technology is currently in production at several Fortune 500 companies where it integrates in existing software solutions, in very different contexts. Sascha Demgensky, attorney and auditor at PwC, who, together with Sven Fessler, initiated the partnership, comments: "Next to its disruptive character, Cortical.io's technology is easily adaptable to any business domain and delivers prompt, impressive results. We are confident that, combined with PwC's expertise, we can offer our customers intelligent solutions that will impact their bottom line sustainably". Cortical.io solutions that already bring customers significant cost savings include semantic search and contract analytics.

    "The partnership with PwC represents a strategic move for Cortical.io," states Francisco Webber. "PwC's focus on high quality, their many years of experience and the wide range of professional services they provide, make them an ideal partner to spread our technology. Major innovations are coming ahead in the field of natural language understanding," concludes Webber, "and you can be sure that Cortical.io and PwC will be major forces behind this disruption."

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    About Cortical.io:
    Cortical.io offers Natural Language Understanding (NLU) solutions based on Semantic Folding, a methodology that opens a fundamentally new perspective on the handling of big text data. Inspired by the latest findings on how the brain processes information, the Cortical.io Retina engine converts language into semantic fingerprints, numerical representations that capture meaning explicitly.

    The uniqueness of the Cortical.io algorithm makes it possible to solve many open NLU challenges, like meaning-based filtering of terabytes of unstructured text data, real-time topic detection in social media, and semantic searching through millions of documents across multiple languages.

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    The company was founded in 2011 and holds a broad general license for Numenta's HTM technology. Cortical.io has offices in Vienna (Austria), New York and the San Francisco Bay Area. More info here.

    Disclaimer:
    In this document, "PwC" or "PwC Germany" refers to PricewaterhouseCoopers GmbH Wirtschaftsprüfungsgesellschaft, which is a member firm of PricewaterhouseCoopers International Limited, each member firm of which is a separate legal entity. This document is for general information purposes only and should not be used as a substitute for consultation with professional advisors.

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    Spring Creek Labradoodles Announces the Release of Puppy Care 101

    Spring Creek Labradoodles has published a comprehensive infographic entitled "Puppy Care 101" to provide information pet owners need to know before bringing their puppies home.

    With this infographic, Spring Creek Labradoodles covers information pet owners should know about basic puppy care. To correctly inform pet owners on puppy ownership, the infographic covers many different aspects including behavioral training, puppy proofing your house, adjusting your puppy to a new environment, and teaching children about puppy interactions. Read latest news here.

    When training a puppy, make sure to have realistic expectations and respond immediately after actions (reward for good behavior and corrections for bad behavior). Before bringing a puppy home, spend time puppy proofing your house; remove items that are easily chewable (shoes, clothes, etc.) or harmful to the puppy (cords, human food, cleaning products, etc.). After first bringing the puppy home, keep a low-key schedule so you can stay with your puppy. If your puppy will be around children, spend time teaching the children about proper puppy interactions.

    Puppy ownership is an important responsibility and should not be taken lightly. Spring Creek Labradoodles Owner Rochelle Woods said, "Before owning a puppy, it's important for people to realize what it entails. Having a puppy is more than taking cute pictures; it involves training your puppy with proper habits and making your home puppy-friendly. If you put forth the effort, your puppy will thrive in your home."

    About Spring Creek Labradoodles

    Spring Creek Labradoodles is a puppy breeder specializing in Australian Labradoodle puppies. Located in Creswell, OR, their puppies become beloved family pets, and some even serve as guide or therapy dogs. They focus on making puppy dreams come true with allergy friendly, non-shedding labradoodle puppies. Read all the related news.

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