Leading product awards organization, PTPA Media, today announced the latest round of recipients of the Parent Tested Parent Approved Seal of Approval. The results come after a thorough product approval process whereby consumers selected from a community of over 130,000 testers across North America put products to the test in the context of their daily lives.
Shopping is changing. consumers are purchasing more online and expecting more in store. But with so many options, making the right choice can be more confusing than ever. That's the value of the PTPA Seal of Approval. It brings clarity and trust.
How Brands Build "Mom" Trust
Over the years, PTPA has recognized the declining trust factor between consumers and brands, which is why brands are seeing more scrutiny of marketing claims than ever before. "Ask any mom how she makes her purchasing decisions and she'll tell you she trusts other moms more than brand marketing", says CEO & Founder Sharon Vinderine."Authenticity is the only currency that matters, and that comes from the assurance that other moms have experienced a product personally, and found that it met or exceeded their expectations. PTPA's Seal of Approval conveys this all at a single glance."
Parent Tested Parent Approved Seal of Approval Winners
The PTPA Winner's Circle is comprised of thousands of products that the PTPA Media community has tested and approved. Every category from food and beverage, toys and games to health and safety and housewares has been tested. Following is a list of PTPA's latest recipients of the Seal of Approval:
Apothecary Products Nose-Pals® Nasal Aspirator
Cozyphones Kids Character Headband Headphones
Dyson Cyclone V10 Absolute
Groupe SEB Canada T-Fal ActiFry
Groupe SEB Canada T-Fal Multicook & Grains (NutriCook)
Konami Digital Entertainment Yu-Gi-Oh! TRADING CARD GAME
Lolleez Organic throat soothing pops for kids
Mia's Moccs Baby Moccasins
Oilogic® Stuffy Nose & Cough Essential Oil Vapor Bath
Oilogic® Stuffy Nose & Cough Essential Oil Roll-on
P & G Bounty Select-a-Size Paper Towels
Philips Turbostar Airfryer
Philips Kids Hair Clipper (HC1091/70)
Philips Wake-Up Light Alarm Clock with Sunrise Simulation, White (HF3500/60)
Philips Wake-Up Light Alarm Clock with Colored Sunrise Simulation and Sunset Fading Night Light, White (HF3520)
Philips Air Purifier Series 2000i WiFi Model AC2889/40
Philips Air Purifier Series 2000 Model AC2885/40
Philips Air Purifier Series 1000i WiFi Model AC1214/40
Philips Air Purifier Series 1000 Model AC1213/40
Philips Nano-Cloud Humidifier Series 2000 Digital Model HU4805/40
Philips Sonicare for Kids
Sennheiser Memory Mic
Tuft & Needle Mint Mattress
Tuft & Needle T&N Mattress
VCM Products, LLC BuggyBands Lice Repellent Bands
How Winners Are Determined
Parents across North America participate in the testing process, at no cost to them. They evaluate the products with their families in real life environments rather than simply conducting a consumer vote. Their feedback and evaluations are carefully tallied and curated, and products that meet their standards earn the coveted PTPA Seal of Approval, which can be leveraged on packaging, advertising, end-cap displays, and more. News of the victory is shared among our community of over 130,000 families. Independent research by Research Now has confirmed that the PTPA Seal of Approval ranks among the top three most recognized seals in North America. Be alert to the latest news.
About PTPA Media Inc.
PTPA Media certifies innovative products that families can trust. By connecting manufacturers with consumers, PTPA Media helps companies serve their markets better, and helps families identify products that have been tested and recommended by their peers. For more information visit http://www.ptpamedia.com.
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