Tuesday, January 14, 2020

Altman Vilandrie & Company Research: Unplanned “Channel Surfing” Now Split Between Streaming Services and Pay TV

The decades-old tradition of unplanned "channel surfing" is now evenly split for viewers between streaming services and Pay TV, according to the 10th annual survey of consumer video habits conducted by Altman Vilandrie & Company. The survey also reveals what viewers want to watch – and why – in the age of "too much TV." Continue reading.

The survey of nearly 5,000 U.S. consumers reveals that 64 percent of viewers 55 and older choose pay TV as at their preferred source for what has been historically called "channel surfing" source. In contrast, 66 percent of younger viewers (18-34) choose streaming services for "unplanned viewing" or what could now be called "program surfing." Overall, the younger viewers have propelled streaming services (51%) to a slight majority lead over pay TV (49%) for the preferred program surfing medium.

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Still, a majority (53%) of pay TV subscribers indicated they continue to subscribe to pay TV because "it's easier to find something to watch" than online video. This ease of unplanned viewing – known as "lean-back" factor – was the third highest rated rationale for pay TV subscription, trailing only "live news and sports" (54% for younger viewers, 52% for older ones) and the importance of watching new programs "when they are first broadcast" (57%).

"The fact that more people now program surf online reflects the sea change in the TV industry," said Altman Vilandrie & Company Principal Matt Rivet, who co-directed the survey. "While this is good news for streaming services, the networks and pay TV still have content that viewers want, including live news and sports and scripted shows. Pay TV providers still have a built-in advantage of being easier to use and more familiar to most consumers."

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Gender, Age Differences in Selecting "Must-Have" Programming
Respondents were asked to choose their "must-have" programs (e.g., drama, comedy, reality, news, sports) from a list of 225+ popular programs from network, cable, and streaming services. Overall, live news/weather and sports led the top choices, with scripted programming also performing well. Reality shows were scarce among the top must-have choices. The results also vary greatly based on age and gender of the respondents:

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"The diverse preferences among the various viewer demographics create challenges in bundling channels," said Altman Vilandrie & Company Principal Patrick Redmond, who co-directed the survey. "This is why virtual or digital MVPDs are bulking up their skinny bundles and looking more and more like their traditional counterparts in pricing and content."

Altman Vilandrie & Company fielded the online survey in August 2019 to more than 5,000 respondents provided by Dynata. In 2019, the annual consumer video survey analyzed the impact of collections of specific programs on pay TV adoption and viewing.

Additional key portions of the analysis as well as charts to support the findings are available here. For more details on the survey please contact videosurvey@altvil.com.

About Altman Vilandrie & Company
Altman Vilandrie & Company is a strategy consulting group that focuses on the telecom, media, technology and investor sectors. The company's consultants are experienced in strategy, marketing, finance, M&A, technology, regulatory and operations disciplines. Based in Boston, with offices in New York City and San Francisco, Altman Vilandrie & Company enables clients to seize new opportunities, navigate mounting challenges, improve business performance and increase investor value within complex and converging industries.

Ninety percent of the boutique firm's operator clients are large- to mid-cap companies including service providers, technology and software developers and media companies. Altman Vilandrie & Company's financial clients include many of the largest and most prominent investors in the telecom, media and technology markets. Learn more at http://www.altvil.com.

About Dynata
Dynata is the world's largest first-party data and insights platform. With a reach that encompasses 60+ million consumers and business professionals globally, and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around its robust first-party data offering to bring the voice of the customer to the entire marketing continuum – from strategy, innovation, and branding to advertising, measurement, and optimization. Dynata serves nearly 6,000 market research, media and advertising agencies, publishers, consulting and investment firms and corporate customers in North America, South America, Europe, and Asia-Pacific. Learn more at dynata.com. Read news here.

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Retailers Across the US Will PULVERIZE® the Competition in 2020

Building on a successful product launch, Messinas' Pulverize® Weed & Grass Killers will be expanding its availability nationwide this year with listings in major retailers from coast to coast offering consumers an alternative to products like Monsanto's Roundup® and other products containing the highly publicized chemical active ingredient, glyphosate. Including chain wide roll outs at more than 4,000 Walmart® and Menards® locations, consumers will be able to find the Pulverize line of products at various Home Depot®, Target®, Whole Foods®, Ace Hardware®, True Value®, Meijer®, HEB® and thousands of local brick and mortar garden centers, hardware stores and online retailers including Amazon®.  
 
With more than twenty different products and six unique formulas for killing various weeds, grasses, brush and vines, including blackberry, kudzu and poison ivy, Pulverize products feature active ingredients found in nature, and formulas that are approved for organic gardening. These products offer effective, fast-acting solutions that enable consumers to see results quickly with alternative technology to the often maligned and litigated active ingredients currently offered by other brands.
 
"We launched Pulverize in 2016 because we could see the writing on the wall," said company founder James Messina. "Back then there were only rumblings about folks looking for alternatives to glyphosate and others, and before we sprung into action, no other brand was coming close to offering consumers a real, substantive story that conveyed the strength and effectiveness found in our award-winning Pulverize packaging. The fact that the best retailers in the country recognize what we're doing and are eager to support our market strategy is both validating for us and exciting for what it means to consumers. There is no denying that decision makers are serious about stepping up and telling consumers 'we hear your concerns regarding herbicide product safety, and we've found a great product in this space for you to put your confidence in.' Now it's up to us, as the first brand ambassadors of Pulverize, to get the consumer engaged and put Pulverize Weed & Grass Killers in their hands."
 
Messinas, branded as The Garden Company from the Garden State™ produces more than 100 different products under the brands Animal Stopper® Animal Repellents, Pulverize® Weed Killers, Seedlingers® Garden Products, Plotsaver® Agricultural Tools, Holiday Magic® and Aliagra™. Their products can be found in all 50 states and more than a dozen countries around the world. 

For additional information, please visit http://www.PULVERIZE.com

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New Italian appliance manufacturer Forza makes KBIS debut

Forza, the newest brand of ultra-premium pro-style cooking appliances, will be exhibiting at the Kitchen & Bath Industry Show (KBIS) for the first time in Las Vegas, Nevada, from Jan. 21 to 23 in the Interni Cucine booth, SL3211. Showcasing its Pro Style Gas Range in Dinamico Blue, Forza delivers the ultimate kitchen appliances featuring high-performance artistry and aesthetics specifically for the North American market. Read news here.

"We are excited to debut our Pro-Style Gas Range in Dinamico Blue at KBIS so that everyone has the opportunity to experience these powerful, racecar-inspired ranges in person," said Marco Guerzoni, Forza Director of Marketing and Product Development.

TWEET THIS: At #KBIS2020 in booth SL3211, @ForzaCucina will debut its powerful 36-inch pro-style gas range in Dinamico Blue. #ForzaCucina kitchen appliances feature high-performance artistry and aesthetics. http://bit.ly/ForzaCucina

Forza is the American brainchild of Glem Gas, a name known internationally since 1959. Glem Gas manufactures high-performing cooking appliances that embody the spirit of Italian craftsmanship, embracing performance and elegance. A mainstay in kitchens around the world, Glem Gas continues to envision and realize appliances as striking and original as the people who cook with them. It is a philosophy that has led to its most innovative achievement to date: Forza ultra-premium cooking appliances.

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Designed and built in the heart of the famed Emilia-Romagna region of Modena, Italy, Forza appliances are created where world-renowned chef Massimo Bottura built a culinary empire and legendary luxury brands Ferrari, Maserati and Pagani call home.

For more information about the Pro-Style Gas Range or other Forza products, please visit forzacucina.com.

About Forza
Forza delivers dynamic Italian design with ultra-premium, pro-style cooking appliances. Designed and built in the heart of the famed Emilia-Romagna region in Modena, Italy, Forza appliances include pro-style gas ranges, high-performance ventilation hoods and a powerful, energy-efficient dishwasher. Forza is the American brand of parent company, Glem Gas, which has been producing high-performing appliances that embody the spirit of Italian craftsmanship for more than 60 years. For more information about Forza, visit http://www.forzacucina.com. Read latest news here.

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Custom Bobble Has Recently Launched the First Customizable Bobblehead Riding on A Cybertruck

Custom Bobble is a one-of-a-kind online marketplace that is offering the customers the possibility to acquire unique presents in the form of customizable bobbleheads. Bobbleheads are trendy and make some of the most awesome gifts. Furthermore, bobbleheads don't cost a fortune and they are quite affordable.

At Custom Bobble, they believe that no two gifts should be similar. In recent times, gifts ideas got harder, and many people are buying the same cliché gifts for every significant event from the lives of the loved ones. To break the monotony of gifting the same boring presents, Custom Bobble has introduced a unique and amazing product: the customized bobbleheads.

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https://jessicapressreleases.blogspot.com/2018/05/intouch-insight-launches-liacx-new_7.html

The newest addition to the line of custom bobbleheads is a customizable bobblehead riding on a cybertruck. This is a unique gift for those people who think they have everything, but no one in the world has yet received a cybertruck. This customizable bobblehead can be the perfect gift for the loved ones, family, friends, or even the boss. Who wouldn't want a bobblehead version of themselves riding on a cybertuck? On top of that, bobbleheads are ageless and the ones who receive these types of presents can keep them forever on the desk and brag about them. To customize a bobblehead riding on a cybertruck, the team of professionals from Custom Bobble requires a photo of the receiver. With their skills, experience and proper equipment, they can customize the bobbleheads to look exactly like the receiver of the gift. Furthermore, to customize the bobblehead even more, they can add the logo of a company or a person on the base or on the cybertruck.

Custom Bobble has many lines of different bobbleheads that are suited for any occasion. No matter if it's a wedding, engagement, Valentine's Day, or just for the loved one, customizable bobbleheads gifts come in many different choices. Customers can select to gift the ideal present from customizable coach bobbleheads to dentist bobbleheads to figures that they can design themselves entirely. Finding the bobblehead for the right person and for the perfect occasion is not that hard at Custom Bobble. Sportsmen, actors, singers, business executives, celebrities, and pets bobblehead gifts with many different themes and styles are the specialty and the reasons why Custom Bobble is so successful. The possibilities of creating a custom bobblehead are limitless.

One of the best things about Custom Bobble is the lack of hassle they bring to the table. To make everything easy and simple, all of their dealings are made online. Everything from selecting the design to receiving the pictures for customization is made online in a paper-free manner. Customers are no longer required to roam around the stores and search for the perfect bobblehead. All they need is to visit Custom Bobble's website and order their perfect gift.
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Texas Fertility Center Announces New Corpus Christi Fertility Clinic Location

Texas Fertility Center (TFC) has been serving patients from the coastal city of Corpus Christi for decades. Now, this celebrated fertility practice has opened a Corpus Christi fertility clinic location.

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Under the guidance of Susan Hudson MD, a board certified reproductive endocrinologist, patients will receive highly effective and affordable fertility care. From basic treatments like ovulation induction, to more advanced interventions like in vitro fertilization (IVF), Corpus Christi patients can find a wealth of options.

Bringing experience, compassion and technology together in Corpus Christi

Much like the other TFC locations, this Corpus Christi fertility clinic will provide comprehensive diagnostic tools and fertility treatments. Every patient has unique challenges and family-building goals, which is why Dr. Hudson customizes each patient's treatment plan. "Female and male infertility have many complex causes, which means that I never rely on a one-size-fits-all approach to treatment," Dr. Hudson explains.

To help her patients achieve the best treatment outcomes, Dr. Hudson draws on her wealth of knowledge and experience. After earning her Bachelor of Science and medical degree from Texas A&M University, she went to Scott & White for her residency in Obstetrics and Gynecology. Then, she traveled to Mayo Clinic to complete her Reproductive Endocrinology and Infertility fellowship.

After her time at Mayo Clinic, Dr. Hudson returned to Texas. She spent three years working at a practice in San Antonio before opening her own in New Braunfels. Five years later, she joined TFC.

In addition to her experience as a fertility doctor, Dr. Hudson understands what it's like to be a fertility patient. She and her husband utilized fertility treatments to welcome their third child. "Going through IVF has given me a unique perspective that has made me a better fertility doctor," she says.

Looking to the future with the Corpus Christi fertility clinic location

Medical Director Kaylen Silverberg believes that expanding TFC's reach into Corpus Christi made sense for the practice. "We have been serving women and men from Corpus Christi and the surrounding communities for decades. Opening a location in this city was the logical next step for TFC, and I can't think of anyone better than Dr. Hudson to spearhead this effort," he explains.

The Corpus Christi fertility clinic office is now open and accepting new patients.

About Texas Fertility Center

Texas Fertility Center (TFC), one of the nation's leading full-service infertility practices, provides advanced infertility and reproductive endocrinology services to patients throughout Texas, the Southwestern United States and the Americas. Since 1980, TFC has been recognized nationally and internationally for outstanding pregnancy rates, leading-edge laboratory procedures and innovative research programs. For more information, visit http://www.txfertility.com.

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Airtower Networks recruits Oliver Valente to fill new CEO role in response to the company’s record growth

Airtower Networks, recently named One of America's Fastest Growing Companies (Inc. 500) and the listing's highest ranked wireless communications infrastructure provider, has announced that Oliver Valente is joining their leadership team as Chief Executive Officer. This move is aligned with leadership's vision to further invest in their expanding in-building wireless portfolio. Mr. Valente is a veteran of the wireless industry with over 25 years of executive leadership experience at companies including Centel Cellular, Sprint where he served as CTO and SVP of Product Development, and most recently at ExteNet Systems where he served as EVP & COO. He will be strategically and tactically focused on hyper-scaling the business during the demands of the company's capital growth stage. He has been a leader throughout his career with a background in wireless & wireline network design, engineering & construction of thousands of cell tower sites, thousands of miles of fiber, data center deployments, & tens of thousands of indoor & outdoor small cells. Be alert to read related news.

"Oliver's appointment is a strategic move by Airtower's leadership to hyper-scale the business. Oliver and I are in lock-step to ensure our growth and investment forecast exceed our expectations," said Manny Dureja, Founder and President of Airtower Networks. "Oliver has a proven track record of participating in companies at an executive level from start up through $1B+ valuations and will be an integral part of the company's growth initiatives. The leadership team has timed his appointment perfectly with both Airtower's growth initiatives and the greater market's shift towards enabling in-building wireless connectivity in the millions of buildings still needing this capability to improve coverage and capacity. Airtower's vision is to enable the millions of wireless connections needed now and in the future by Building Owners, Property Managers, Enterprises, and Mobile Network Operators for smart building applications and their end users."

Contrary to many competitors in the marketplace, who have focused first on mobile network operators, Airtower's direct-to-owner-first strategic sales program, prioritizes the private ownership of in-building wireless assets ahead of the wireless carrier's participation in a project. This not only simplifies the initial engagement and removes pricing barriers, but often accelerates the deployment and onboarding of carrier participation. This model has yielded an impressive project portfolio, one that includes several hundred buildings and properties totaling tens of millions of square feet. Their growth hypothesis includes leveraging their success to date to ensure mobile network operators meet their 5G coverage & capacity needs in these same venues, while at the same time, offloading the wireless carrier's outdoor networks, foreshadowing a significant cost reduction as the infrastructure is in place ahead of the demand. Read latest news here.

Airtower's leadership expansion comes just weeks after the company orchestrated a corporate name change from Wave Wireless to Airtower Networks.

"By adopting this vision from its inception, Airtower Networks has successfully and exclusively deployed in-building wireless connectivity to tens of millions of square feet for building owners, property managers, and enterprises in densely populated metro areas," said Valente. "In the future Airtower will add to these customers by assisting Mobile Network Operators meet their 5G coverage and capacity needs in these same venues for a fraction of the cost they've experienced in the past. We are well positioned to grow our in-building wireless business and expand with mobile network operators as 5G emerges. It's an honor and privilege to be joining the company at such an exciting time and teaming up with Manny and the great group of people at Airtower Networks."

Airtower's leadership team will be attending the CBRS Alliance 2020 Members Meeting this week in Tempe, Arizona.

About Airtower Networks:

Airtower Networks is One of the Fastest Growing Companies in America (Inc. 500) and named in the 10 Hottest Companies of Washington D.C. Airtower Networks has become the trusted partner for building owners and enterprise customers in need of future-proof managed wireless services that help improve their bottom line. Airtower Networks total managed services for smart buildings and mobile connectivity maximize building owners' investment by providing communications infrastructure and 5G-ready networks.

Airtower Networks designs, builds, owns, and operates next-generation private LTE, Wi-Fi, public safety and cellular networks. With clients including data centers, industrial, residential, healthcare, retail, education, hospitality, stadiums, public venues as well as customers ranging from Fortune 50 enterprises, the largest commercial real estate developers in the nation to the most technology advanced government organizations. Airtower Networks consistently provides cutting-edge solutions to meet each customer's wireless needs.

For additional information, please visit http://www.airtower.com, hello@airtower.com or call Dennissa Salazar at 1-877-327-1785 x1240.

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MIOPS Launches Its New Product MIOPS Capsule 360, the World’s Most Versatile and Compact Motion Box Ever Created

Today, MIOPS, the leading producer of creative photography equipment, including one of the most popular Camera Trigger MIOPS Smart+, launched its latest product - the MIOPS Capsule 360 - the world's most versatile and compact motion box ever created.

The Capsule 360 enables users to quickly produce professional motion time-lapse videos and footage with smooth automated pan, tilt, and slide movements (or any combination of them). Motion can be set with its user-friendly app and executed repeatedly for impressive, consistent, visual effects. Compatible with any DSLR, mirrorless or smartphone, the Capsule 360 provides accurate object tracking, making it ideal for self-shooting vloggers looking to improve their production values. The Capsule360 also has features for producing high-quality 360° product photography and motion time-lapses.

MIOPS Capsule 360 is the ideal companion for filmmakers and photographers who want to go further than ever before with their projects,. Read all the related news.

MIOPS Capsule 360 and its features can be used for different types of photography and videography:

The Capsule 360 is designed to allow users to quickly create perfect motion for video clips. Straight out of the box, the Capsule 360 will produce smooth pans, while the optional L-Bracket for tilt motion or or the Capsule Slider for smooth movements can be added. Capsule360 requires no cables and all aspects of its speed and direction can be controlled via the Capsule 360 App.

Whether you're self-shooting a vlog and want to be able to self-track during filming, or just want a smoother method of following an object around a scene, the Capsule 360 can automatically track any object with just one click in its intuitive smartphone app.

Using the Capsule 360 application and the Capsule 360's turntable accessory, available separately, you can program your camera or smartphone to capture 360° images of products quickly and automatically in just a few minutes.

Thanks to the unique design of Capsule 360, taking Motion Time-Lapse photographs has never been easier. With the device's app, you can add advanced effects to your time-lapse creativity with bulb ramping, interval ramping, HDR, or long-exposure settings. Your options are endless. Read here.

Capsule 360 can learn motions from its easy-to-use mobile app. Use your connected smartphone to teach the Capsule 360 the desired movement, and the Capsule 360 can repeat it as many times as needed. You can configure the speed of this motion and all other settings from the mobile application via Bluetooth.

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Capsule 360 offers Cable-Free Setup and saves you from cable clutter.

High-resolution images are available from the MIOPS Capsule 360 Press Kit, found here:
https://bit.ly/39QJnjr

About MIOPS
MIOPS creates advanced gadgets for photographers to help capture high speed events such as lightning strikes, popping balloons, breaking glasses, rocket launches etc. Thanks to its easy-to-use design, it can be used by both amateur and professional photographers. MIOPS helps photographers and videographers take spectacular photos by turning their regular cameras into high speed equipment.

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