Tuesday, July 16, 2019

WaterField Handcrafted Executive Leather Messenger—a Classic Work Bag for the Digital Age

WaterField Designs, an innovative leader in custom laptop sleeves, bags, and cases for digital-minded professionals, announces the Executive Leather Messenger, a full-grain leather laptop bag that blends classic looks with modern features. Dual padded compartments cradle both a laptop and a tablet, a rolling suitcase passthrough keeps hands free for airport travel, organization pockets stow tech accessories and personal items, and a COBRA® quick-release paragliding buckle closure adds panache.

"The premium leather we use for this laptop bag is a perfect blend of rugged and luxurious. It feels sumptuous and smells amazing," said company owner Gary Waterfield. "It's not a pretentious bag. It's an approachable bag designed for the kind of guy who likes to roll up his sleeves and get to work."

Executive Messenger Bag Features:

The Executive Leather Messenger's premium materials, built-to-last construction, and unique paragliding buckle closure make it an ideal bag for self-made professionals who want a streamlined leather laptop messenger that is unique yet understated and that works as hard as they do. The timeless, heirloom-quality bag can be handed down through generations. It joins a full-line of WaterField messenger bag s, briefcases and backpacks designed to serve busy mobile professionals and travelers.

Availability & Pricing
The Executive Leather Messenger

Compact size—$379.
14.25 x 10.5 x 3-2.75 inches
3.25 lbs.
Laptop compartment fits: up to 13.75 x 9.5 inches
(15-inch MacBook Pro Touch Bar, 13.5-inch Surface Book 2)
Tablet compartment fits: up to 12 x 8.75 inches
(iPad Pro with Smart Keyboard Folio, Surface Pro 6 with Type Cover)

Full size—$399.
15 x 12 x 3.5-3.25
3.5 lbs.
Laptop compartment fits: up to 14 x 9.5 inches
(15-inch MacBook Pro Touch Bar or Retina, 15-inch Surface Book 2)
Tablet compartment fits: up to 13.5 x 8.5 inches
(iPad Pro with Smart Keyboard Folio. Surface Pro 6 with Type Cover)

Colors: black, chocolate and grizzly premium, full-grain leather.

Available for pre-order now. Shipping begins by July 24, 2019. Read related news here.

About WaterField Designs WaterField Designs is an innovative San Francisco designer and manufacturer of bags and cases for tech-savvy consumers who want to stylishly and responsibly transport their technology. WaterField manufactures custom-fitted, high-quality cases and bags for a full-range of laptop computers, smartphones, tablets, gaming devices and other digital gear. All products are manufactured to exacting standards entirely in San Francisco. More information at "Our Story".

WaterField Designs and SFBags are trademarks of WaterField Designs. Other company and product names may be trademarks of their respective owners. © 2019. All rights reserved.

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Connected IO Products Now Available on the Texas DIR Contract

Connected IO (CIO), a leading provider of robust cloud connected wireless edge solutions today announces today announces that it has been awarded listing on the Texas State DIR contract (DIR-TSO-4369) with our partner Complete Tablet Solutions (CTS). The Connected IO portfolio of programmable modems, edge routers, and Cloud-IO management portal provide connected 4G and 5G solutions in the area of Network Failover, Digital Signage, Kiosks, Traffic Control, Public Safety, and Disaster Response.

"The Connected IO products are well suited to meet the diverse needs within the State of Texas," said Tom Hunt, Chief Marketing Officer, Connected IO. "The CTS team has vast experience in mobility solutions and will work closely with the various government groups to provide innovative solutions that make state and local government services more accessible to their citizens."

"Connected IO has a good mix of products that are in demand within Texas," said Jonathan Smith, VP of Sales and Business Development at CTS, We are looking forward to working together to build connected smart cities across the state."

About Connected IO
Connected IO (CIO) is a leader in cloud connected wireless edge solutions for mobile, machine to machine, and IoT networks. CIO's Cloud-IO management portal provides the foundation to manage 4G and 5G services with secure, reliable control of your devices and applications. The CIO family of programmable modems and edge routers are innovative, secure, and affordable, making them the preferred choice of businesses around the globe. Connected IO is a Texas based company with offices in Silicon Valley and Australia. http://www.connectedio.com

About Complete Tablet Solutions

CTS is committed to helping their clients develop and execute enabling mobility strategies that drive productivity, deliver value, manage cost and mitigate risk. Key offerings include Managed Mobility Services (MMS), Enterprise Mobility Management (EMM), Bring Your Own Device (BYOD) and endpoint management, as well as network and mobility strategies. CTS is engaged in Government and Private sector business across a broad array of vertical disciplines. With offices in Austin, TX and Long Beach, CA, CTS supports a nationwide customer base. For more information, visit http://www.ctsgovt.com/. Follow CTS on LinkedIn at http://www.linkedin.com/company/complete-tablet-solutions. Read all the latest news.

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Monday, July 15, 2019

JOOR Releases its First Industry Trends Report

JOOR, the world's industry-standard digital wholesale platform for fashion, beauty and home, announced today its first-ever global industry report, The Wholesale Trend Edit which can be downloaded here. JOOR connects over 8,600 brands within 53 categories with 200,000 retailers across 144 countries.

JOOR CEO, Kristin Savilia shared, "JOOR is the only truly global platform in our space that sees over $1Bn in GMV on a monthly basis. That type of activity generates meaningful insights from a data set that continues to grow and evolve daily. We felt it was important to share those unique insights through the Trend Edit and we're excited to launch the first edition today."

In keeping with its commitment to the digital transformation of wholesale, JOOR's Wholesale Trend Edit provides benchmarks that more precisely describe the 'what' and 'how' contributing to larger industry-wide trends. This data helps brands and retailers identify key insights and directions to further inform their smartest, most strategic decisions.

Key data points include:

JOOR will provide this free report on an ongoing basis as a resource to help brands and retailers work faster and more efficiently, exceed customer expectations and drive growth.

About JOOR
JOOR is the world's industry-standard wholesale platform for fashion, beauty and home, connecting over 8,600 brands with 200,000 retailers across 144 countries every day. With a commitment to fuel the advancement and growth of both brands and retailers, JOOR offers a free and paid tier, JOOR Lite and JOOR Pro. JOOR Lite offers basic functionality for brands and retailers, whereas JOOR PRO provides advanced capabilities for greater flexibility, visibility, performance and analytics. JOOR is headquartered in New York City and has offices in Los Angeles, Philadelphia, Paris, London, Milan, Madrid, Melbourne and Tokyo. For more information, visit http://www.jooraccess.com.

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Zappi Appoints Former Microsoft Market Insights Lead, Z Johnson, As New VP Of Customer Transformation

The industry's fastest-growing automated consumer insights platform, Zappi, has appointed Z Johnson as its new VP of Customer Transformation. Johnson is brought on to evolve how Zappi's customers access and leverage their insights and turn them into a competitive advantage.

In her last role at Microsoft, Johnson led organizational development of a 90-person market research department, the end goal being complete digitization. In addition, her experience spans serving on the Board of Directors for Market Research Institute, hosting the MRXplorer podcast, and managing the Microsoft Office 365 satisfaction study at Ipsos.

Johnson's extensive credentials will drive product portfolios and help brands transform in today's digital world.

Z commented on her new role, saying, "My personal passion in the insights industry is prompting thoughts on how we can be continuously evolving to keep up with the speed of business while still adhering to research best practices. Zappi caught my attention as one of the companies in this space doing just that: moving the industry forward in a way that maintained the integrity of the research being performed while simultaneously taking advantage of technology's ability to automate various functions. I'm really excited to be joining the team and contributing to the mission of helping insights teams transform."

Ryan Barry, Zappi's Chief Revenue Officer had this to say, "We are on a mission to scale expertise and transforms insights departments into the drivers of growth they deserve to be by adopting our platform the right way. Z's passion for the industry, understanding of the levers that drive change and amazing energy and passion are an ideal complement to our culture. I am excited to learn from her and work with her as we move forward."

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Boston-Based Designer and Health Entrepreneur Launches Crowdfunding Campaign for Vybz

Local interior designer and renowned health entrepreneur Deirdre Neufeld today announced a crowdfunding campaign to support her latest tech venture, Vybz. Vybz is a free, local-entertainment search app powered by a social media platform of crowdsourced photos and videos. In the simplest of terms, 'Instagram meets Yelp' with more value than Trip Advisor.

"Any business owner that you ask understands the pain of fake reviews that portray their establishment in a poor and inaccurate light," said Neufeld. "At the same time, anyone who is trying to find a restaurant, nightclub, café or any other entertainment destination can tell you about the difficulty of finding the vibe they are looking for in real time. Just because a review says an establishment has a certain aesthetic, doesn't mean that applies to the atmosphere, music, and crowd type at the moment you are planning to visit. The same club is certainly different on a Tuesday compared to a Friday."

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Propriety AI and deep machine learning technologies in the Vybz app geotag, time stamp and categorize photo and video stories based on the destinations' characteristics and vibes. Vybz is prepared to disrupt the current search and review environment as the Vybz stories are in real time, vybe-ratings cannot be tampered with, and the platform provides an honest assessment of the atmosphere and offerings of your next destination. No more wasted Uber rides, barhopping to find a decent crowd, or disappointing nights out – Vybz saves you time and money and helps you create better memories!

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"Vybz is going to change the way that establishments attract patrons and the way that entertainment-seekers find their ideal spot. Consumers will have access to photos and videos posted by all businesses on the app and photos and videos posted by their friends within the social network. You are going to the gym after work but want to know how many people are there -- pull out the Vybz app to find out. Unlike other social media platforms, posting on Vybz earns users points that they can accumulate and redeem for various rewards," continued Neufeld.

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On her reasons for launching the crowdfunding campaign Neufeld stated, "Last year, female-founded startups in the U.S. raised just 2.2 percent of venture capital investment. Less than 10 percent of decision-makers at VC firms are women and almost three-quarters of U.S. VC firms have no female investors. Clearly, there is a huge imbalance and there are significant barriers for women in the fundraising process. Crowdfunding provides female entrepreneurs with a platform to reach out to those who want to see better female representation in leadership positions at technology companies and greater equality in securing funding for our tech ventures."

Search REAL places and see REAL scenes in REAL time and find your Vybz. Contribute to the campaign HERE. Sign up to be a beta user of Vybz at http://www.catchvybz.com.

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About Deirdre Neufeld
Born in Massachusetts, raised in Vermont, educated in Utah, and a frequenter of her father's native Belgrade, Deirdre Neufeld is an adventurer at heart. Formally trained in interior design and architectural drafting and a committed health and wellness mentor, she understands the value of aesthetic and the difficultly of finding your place in strange surroundings. She founded the Vybz app to make sure that everyone can search for places to go by the vibes of their current mood, wherever, whenever they're traveling.

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Undnyable Launches “Don’t Tell Me To Smile More;” Provocative Proclamation for Women to Reclaim Ownership of their Smile

Undnyable, an out-sourced in-house marketing agency based in Portland, Oregon, partners with byte, a Los Angeles based at-home invisible aligner start up, to create their first brand campaign, "Don't tell me to smile more." set to launch July 15th, 2019.

The campaign, starting in social and digital and then moving to broadcast, shifts focus from the hundreds of smiling faces that blanket the cosmetic dentistry category and gives back ownership of a woman's smile to her. Tapping into the cultural misstep of women consistently being harassed by the statement "You should smile more," the campaign features eight women from different walks of life refusing to abide, proclaiming, "Don't tell me to smile more." Continue reading.

In the social campaign we see the same cross section of women; a mother, a student, a business owner, a trainer, a musician, an artist, in portrait form, emblazoned with the bold graphic, "Don't tell me to smile more."

In the :30 and :60 digital and broadcast films, the same women speak directly to camera opening with "You should know I'm not here to smile for you." They go on to describe that they are not "an object to be admired" and that they "don't need to smile to be better at their job." As the films progress, the women reveal that when they do feel like smiling it will be "powerful", "beautiful," and "have it's own meaning." But ultimately their smile "won't be for you, it's for me.� � Finally wrapping up in a series of portraits mimicking the social campaign, paired with the campaign line "Don't tell me to smile more" and byte's new tagline, "Straighter, whiter teeth for a smile that's all your own."

Justin Hooper, founder of Undnyable and co-author of the campaign describes how their team came upon the strategy and executions, "When you look at the category it's overloaded with imagery of women smiling, with little regard as to why they're all being asked to smile-other than vanity. Visually it's a sea of same, and strategically the competition broadly and universally identifies confidence as their mission, but none are living up to it. So as we partnered with byte to hone in on their brand mission, we knew we had to stand out by standing up for something."

"byte believes that everyone deserves to feel good about their smile, but they by no means need to share it with anyone if they don't want to. We've been seeing society and other brands telling and implying that women should smile more, when the reality is that your smile is yours to own and do with as you please." says Sarah McDonald, Head of Brand Marketing at byte.

"It's a bold stance, and a bit of a risk, for an at-home invisible aligner company in the health and beauty category to not feature their models smiling. But the more people who we shared our initial social concepts with, the bigger, more passionate and abundantly positive the responses became." says Melissa Hooper, Executive Producer on the campaign.

The campaign launches in July and can been seen here.

ABOUT UNDNYABLE

Founded by award winning Creative Director Justin Hooper, Undnyable serves as an outsourced in-house marketing department for clients of all sizes. Their success model is efficiency and effectiveness through high-impact creativity, shedding the costs and layers of more traditional agencies. They've worked inside brands, inside agencies and production companies across all creative and production capacities. Their capabilities include navigating relationships with existing AOR and brand partners, bolstering and training currently existing creative and marketing teams, and, as in the case with byte, creating and producing fully integrated campaigns from start to finish. For new business inquiries please contact weare(at)undnyable(dot)com

ABOUT BYTE

byte is a Los Angeles based modern health and beauty brand dedicated to helping women (and men) feel good about, and reclaim ownership of, their smile through a more affordable and more rapid personalized in-home invisible aligner system. Their proprietary system works twice as fast as other in-home invisible aligner systems and includes remote consultations along the way by dental professionals. More information can be found at byteme.com Click here.

CREDITS

Title: Don't Tell Me To Smile More

Client: byte
Co-Founders: Scott Cohen & Blake Johnson
Head of Brand Marketing: Sarah McDonald
Head of Digital Marketing: Paul Adams

Agency: Undnyable
Chief Creative Officer: Justin Hooper
Creative Director: Sydney Arkin
Copywriter: Sydney Fuller
Writing Consultant: Leah Dietrich

Production Company: Undnyable
Director: Justin Hooper
Executive Producer: Melissa Hooper
Producer: Jordyn Roach
Editorial: Undnyable

Audio Mix & Sound Design: On Music & Sound
Mixer/Sound Design: Chris Winston

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HIP Video Promo Presents: The NaveBlues Bring to Light "Pale Blue Dot" Music Video World Premiere on Medium

Check out the premiere of "Pale Blue Dot" on Medium!

Most people who've paid attention to the space program know that the Voyager 1 probe carried a golden record into the interstellar vastness. Scientists hope that a technologically advanced species on another planet might play the record – and, in so doing, learn about Earth and its inhabitants. But what is actually on that record? Navé Pundik of The NaveBlues has a pretty good guess. In his video for "Pale Blue Dot," he imagines that the songs carried into space by Voyager sound something like the music he makes, and he figures that any aliens who spin his songs are more than likely to want to send a message back to him.

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It's not unreasonable. The Norwegian band makes songs that represent our planet's deepest and most enduring musical traditions: real rock, authentic blues, authentic soul. Wherever Pundik has taken his band, crowds have responded enthusiastically. Would an interstellar audience be that much harder to reach? There's no way to know, of course, but if a song as heartfelt, immediate, catchy, and winning as "Pale Blue Dot" doesn't get the little green men dancing and singing (or beeping?) along, interstellar diplomacy is probably a hopeless cause.

About the video

"Pale Blue Dot" is the latest in a series of delightful tracks and videos from the NaveBlues. Over the past few years, the band has demonstrated its versatility with the heartbroken, harmonica-drenched "Tender Rose," the swaggering "Sexy Kiss," the roaring "Thank You," and other irresistible tracks. Pundik led his combo across Norway this spring; no word yet about US dates, but a stateside audience seems inevitable for these artists whose understanding of American music runs as deep as theirs does. Click here to read the latest news.

The radiant clip for "Pale Blue Dot," however, is pure Scandinavia. Shot in the mountains around Bergen, Norway, the camera catches Navé on a verdant hilltop in the summertime – high above the sleeping town and the fjords below. It's gorgeous, it's majestic, and it's solitary. However, Navé is not alone; not exactly, anyway. A burst of white light leads him through the forest to a transmission from the stars. There it is, waiting for him, and, by extension, all of humanity – a message from our astral neighbors. Navé's extraterrestrial encounter gives him a fresh perspective on the planet we all inhabit. Let's take good care of our pale blue dot, he cautions us, because it's the only one we've got.

Want more from The NaveBlues and HIP Video Promo?

Follow The NaveBlues Website | Facebook | Instagram | Twitter

Find out more about "Pale Blue Dot" at HIP Video Promo

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