Jessica's Press Releases

Monday, February 10, 2020

Terry Savage Elected President of the Society for Health Communication

Terry Savage, a Westat Vice President in the Public Health and Epidemiology Practice, has been elected president of the Society for Health Communication for 2020. Ms. Savage leads Westat's Health Communications Group where she and her team develop and implement award-winning, research-driven Federal social marketing campaigns and health education programs that increase knowledge, inform attitudes, and change health behaviors.

"In Terry, we have found a leader with deep and rich experience in research-driven health communications and social marketing efforts that have made a difference in the lives of millions of Americans. We look forward to working with her to support our members and chart a path forward for the Society, as an important means to advance the field," said Tony Foleno, Senior Vice President of Strategy & Evaluation at the Ad Council, outgoing president of the Society.

Ms. Savage will work closely with the Society's leadership team to grow the organization, offer additional resources and services to members, and explore new and innovative ways to show the impact of health communication. Ms. Savage is also committed to helping the Society bridge the gaps between public health, health care, digital health, academia, and the research communities.

"Westat congratulates Terry on this honor and recognition of her accomplishments in health communications to raise awareness on health issues and promote healthy behaviors," notes Scott Royal, Westat's President. "Her election reflects Westat's continuing commitment to improving lives through research and communications."

About Westat (http://www.westat.com)

Westat provides innovative professional services support to clients in addressing challenges to improve outcomes in health, education, social policy, and transportation. We are dedicated to improving lives through research.

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Expert Fertility Doctor Promotes Increasing Measures To Avoid IVF Mix-Ups

In March of last year, a New York City woman gave birth to twins conceived in vitro after years of infertility challenges. After the birth, the couple were stunned to discover that the IVF clinic had implanted the wrong embryos: the twins were biologically related neither to the couple nor to each other. The parents have filed suit against the fertility clinic, as have the biological parents of one of the babies—victims of the same mix-up. (1) "A mistake like this is simply devastating," says Dr. Mark P. Trolice, M.D., FACOG, FACS, FACE, Director of Fertility CARE: The IVF Center, and Professor of Obstetrics and Gynecology at the University of Central Florida College of Medicine. "Instead of joy, it brings pain and chaos into the lives of both parents and children."

To prevent such errors, says Dr. Trolice outlines in his recent publication (7) that it is incumbent on fertility practitioners to maintain the highest possible standards of care and accuracy, so as to avoid the kinds of situations reflected by these errors and the lawsuits that inspired them. His own practice, for example, is soon implementing technology for bar code identification of patients along with their egg, sperm, and embryos.

This degree of systems management, says Dr. Trolice, should become standard for the industry, noting that these errors, fortunately rare, are often attributed to human error but should not be considered inevitable. There are also egregious acts, committed by a Canadian fertility doctor whose license to practice was recently revoked. He was caught using the wrong sperm (including, in some cases, his own) in the assisted conceptions of more than 70 children. (2) He is now the subject of million-dollar lawsuits by two former patients. (3)

Meanwhile, the infertility field is expanding rapidly, as is investors' interest in it. Research from Piper Sandler projects that the U.S. fertility market will be at $15.4 billion by 2023, up from about $7 billion in 2017. Last October, fertility benefits provider Progyny became one of the first startups in the industry to go public; since then its stock price has increased more than 150%.(4) In addition to market attention, the dramatic possibilities inherent in IVF mix-ups are being explored in popular culture, first in an Australian best-seller that served as the basis for a television series(5), and more recently in an American adaptation on the Fox network.(6) Read here.

Dr. Trolice, whose views on the subject are shaped not only by his professional standing but by his own ten-year history as an infertility patient, says, "As physicians, we take an oath first of all to do no harm—and to make a mistake in embryo or egg or sperm identification is to do very grave harm indeed. In the fertility field, we see patients at a highly vulnerable point in their lives, and we become the custodians of their hopes. We may not always be able to make things better for them, but we can—and we must—avoid committing the kind of errors that make things worse."

About Fertility CARE: The IVF Center

Fertility CARE (Center of Assisted Reproduction and Endocrinology): The IVF Center provides patient-centered, evidence-based, and individually customized reproductive care in a comfortable and compassionate setting. This Central Florida IVF clinic, in the Orlando/Winter Park area, consistently earns 5-star patient ratings in online reviews. Established in 2003 by founder and director Dr. Mark P. Trolice, uniquely offers both male and female testing, evaluation, and treatment. Today, the practice encompasses the Center for Male Infertility, headed by a fellowship-trained male reproductive specialist; the Mind/Body Institute, overseen by a licensed clinical reproductive psychologist; and the IVF Laboratory of Central Florida, led by a Board-certified High-Complexity Laboratory Director. Fertility CARE: The IVF Center offers a comprehensive range of infertility tests and treatment options as well as genetic testing, egg freezing, embryo cryopreservation, and other services. For full details, visit http://TheIVFCenter.com. Read all the latest news.

About The Fertility Doctor's Guide to Overcoming Infertility: Discovering Your Reproductive Potential and Maximizing Your Odds of Having a Baby

The Fertility Doctors Guide to Overcoming Infertility: Discovering your Reproductive Potential and Maximizing Your Odds of Having a Baby is a non-fiction infertility book written by Mark P. Trolice, MD, FACOG, FACS, FACE; Director, Fertility CARE: The IVF Center Professor of Ob/Gyn at the UCF College of Medicine. This book is to be used as a companion guide through every step of an individual's infertility journey—a guide that explains the most optimal time to conceive, advises the right time for an evaluation by a fertility specialist, recommends evidence-based diagnostic testing and treatment including IVF, and discusses alternative family building such as egg/sperm donation, surrogacy, and adoption. Buy the book on Amazon or visit Dr. Trolice via his professional website http://drmarktrolice.com

1.    Miller, Anna Medaris, "A couple is suing a fertility clinic after giving birth to two other couples' babies. Here's how that can happen," Insider, July 10, 2019.
2.    Pfeffer, Amanda, "Disgraced fertility doctor's clinic broke federal rules as far back as 1999, inspection results reveal," CBC News, January 6, 2020.
3.    "Sperm mix-up charges raise concerns about fertility clinics," CBC News, September 14, 2010.
4.    Kowitt, Beth, "Fertility Inc.: Inside the big business of babymaking," FORTUNE, January 21, 2020.
5.    "IVF, swapped embryos and unimaginable heartbreak: Why The Mothers has made us question everything," Australian Women's Weekly, January 23, 2020.
6.    VanDerWerff, Emily Todd, "Fox's Almost Family aims to build a quirky family dramedy around medical rape," Vox, October 6, 2019.
7.    Fertility and Sterility. "IVF Errors: Is This Only the Tip of the Iceberg?" Fertility and Sterility Dialog, Fertility and Sterility, 6 Feb. 2020.

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XSensor says Interface Pressure Measurement is Obsolete: Intelligent Dynamic Sensing reveals hidden performance data across static and dynamic surfaces

XSENSOR Technology Corporation, the Intelligent Dynamic Sensing company, is introducing a new platform to reveal surface performance and dynamic data, and adapt to actionable insights, continuously and in real-time. Intelligent Dynamic Sensing reveals data across continuous human performance, skin monitoring, sleep improvement and product design applications.

Intelligent Dynamic Sensing enables precision measurements, high-quality visualizations and rich data with AI-powered analysis. With Intelligent Dynamic Sensing, powerful software can continually capture, measure, visualize, and adapt to the sensor conditions in real-time. The Intelligent Dynamic Sensing Platform can monitor, alert and analyze data from surfaces and dynamic motion, and enables new models for better predictive diagnosis and prognosis.

"XSENSOR is the industry leader of Intelligent Dynamic Sensing for clinicians, biomechanics professionals and consumers," said Ian Main, Founder and CTO of XSENSOR, "enabling the highest levels of comfort, performance and safety.''

Intelligent Dynamic Sensing solutions are in four key areas:

XSENSOR will feature new Intelligent Dynamic Sensing solutions over the coming months.

On February 12 –15, 2020 XSENSOR will be featuring their Human Performance solutions for Foot & Gait Measurement at the [APTA 2020 Combined Sections Meeting (CSM), the largest physical therapy conference in the country.

About XSENSOR

XSENSOR Technology Corporation lead Intelligent Dynamic Sensing enabling precision measurements, highest quality visualizations, and rich data with AI-powered analysis — resulting in optimized performance, comfort and safety.

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Daniel Marshall and Carlos Fuente Introduce the Daniel Marshall XXXVIII Anniversary Cigar

Daniel Marshall and Carlos Fuente, entrepreneurs and friends, introduced the DM 38th Anniversary Cigar at the Daniel Marshall Cigar Lounge and Terrace in Kitzbuhel, Austria.

The jewel of a cigar honors and symbolizes their 38 years of friendship.

In speaking on their collaboration, Fuente told Marshall, "I want to do something for you very, very special. I am making a cigar for you, which I do for no one, to commemorate our long time friendship and my highest respect and admiration for you and your story. It's an honor to be able to participate with you on this special anniversary. I poured my heart in to every detail, hoping to make you proud. I will give you my best."

Fuente and Marshall - two creative minds from the world of quality, luxury and cigars– worked three years on this extremely limited edition cigar. On January 23, 2020, following dinner and alive auction, guests made their way to the Daniel Marshall Cigar Lounge and Terrace to enjoy the DM XXXVIII Cigar for the very first time. With stunning 360-degree panoramic views, the massive, heated and tented Terrace at the Kitzbuhel Country Club, created the perfect setting for the "Modern Day Campfire."

The "Daniel Marshall by Carlos Fuente XXXVIII Anniversary Cigar, Limited Edition 2020" will be made available to collectors at select world-wide Daniel Marshall Campfire events, and allocated to 38 of the world's top tobacconists and iconic hotels, representing one location for every year Marshall has been a part of the cigar world. The rare DM-Fuente Cigar can be collected from Japan, Hong Kong, South Africa, London, France, Belgium, Germany, Dubai, Qatar and for a limited time in the United States. Marshall will be hosting his signature "Modern Day Campfire" events at each of the 38 international destinations.

This unprecedented alliance between Marshall and Fuente is an homage to friendship. Daniel and Carlos have spent their entire adult lives in the cigar world. "Carlos and I grew up together from boys to men sharing similar values, commitment to quality and an unrelenting quest for the best.What joins us together, the golden thread that runs through our veins and drives us to live our dreams, is a commitment to create in all we do a richness of character and generosity of spirit" Marshall expressed.

Marshall and Fuente's friendship has flourished since their meeting in 1982. They both toured the United States with Marvin Shanken's Cigar Aficionado Magazine, exhibiting at the "Big Smoke Events" that led to worldwide cigar education, thereby igniting the cigar boom. Both Fuente and Marshall have received Lifetime Achievement Awards.

Longevity is a common theme between Marshall and Fuente as 2020 marks important milestones for both men. It is the 38th year since Daniel Marshall founded his first workshop in California where he began creating luxury humidors for Alfred Dunhill of London. 2020 commemorates the 25th anniversary of the first DM Cigar and the iconic Fuente Fuente OpusX Cigar, as well as the 108th anniversary of Arturo Fuente.

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Designed by Marshall and Fuente, each humidor is individually numbered. The distinctive rounded black edging and Marshall's trademark "1000 coat finish" accentuate the beauty of the rare woods. Marshall chose macassar ebony as this was the wood he used to create his very first humidor for Dunhill. The DM humidor will hold 8 of the DM XXXVIII Anniversary Cigars and includes a removable Spanish cedar tray that can increase the capacity to 16 cigars. The collectible humidors are embellished with a golden DM motif on the top as well as on the front in gold - "Daniel Marshall by Carlos Fuente - XXXVIII Limited Edition January 2020." Each cigar is crafted by one artisan in the Chateau de la Fuente and is blended with tobaccos up to 12 years old and then aged a minimum of one year after rolling in special cedar vaults.

Marshall emphasized, "The DM XXXVIII by Carlos Fuente cigars are precious, they represent everything I look for in a cigar, effortless draw, rich and smooth taste, a cigar that comes alive. I told Carlos, 'With this cigar, I am torn. Half of me wants to light it, half of me wants to eat it." Fuente responded, "Brother, it is good enough to eat." The super premium XXXVIII is made in one vitola, Torpedo - a classic favorite of Marshall and Fuente.The pyramid shape is treasured because the tapered head allows the complex flavors of the cigar to marry in the mouth.

In this coveted jewel, you can taste time.

View a Austrian TV report on the DM XXXVIII : Austrian OE.24 TV

About Arturo Fuente

Since 1912, the Arturo Fuente Cigar Company is proud to say, "We are truly a family-run business". Four generations and counting, the Fuente family is still loyal and devoted to the heritage and traditions that have been passed down through the years. We will continue to pride ourselves on superb quality and consistence, in order to continue making the best premium cigars in the world. That is our code, that is our passion, that is our DNA. Fuente is the most critically acclaimed makers of hand-rolled premium cigars outside of Cuba.

The Fuente Fuente OpusX is consistently ranked as the single most sought after cigar in the world by Cigar Aficionado Magazine and know by many to be the greatest cigar in history, prized by collectors. The OpusX is wrapped in rosado leaves which are grown on the Chateau de la Fuente plantation in the Dominican Republic. Arturo Fuente OpusX Cigars are one of the rarest cigars on the market today. Known for being the cigar that all others aspire to, the Arturo Fuente OpusX Cigars use the finest premium Dominican tobacco. Each OpusX is handmade and features a one-of-a-kind Dominican wrapper that has a trademark spice to it. The vintage tobacco used throughout this rare cigar is second-to-none.

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Visit the Arturo Fuente website: ArturoFuente.com

About Daniel Marshall:

Daniel Marshall, a 38-year veteran of the cigar industry is one of the leading names in the cigar world. He is Cigar Aficionado's No.1 rated Humidor designer and creator of the coveted 24kt Golden Cigar. DM Humidors & cigars are enjoyed in the homes and offices of countless Hollywood celebrities, US presidents, dignitaries, titans of industry, fashion designers and the most discriminating cigar lovers worldwide. Marshall is also a cigar and humidor supplier of England's Royal Family.

Since 1982, Daniel Marshall has created and designed for the prestigious luxury gift houses Dunhill, Tiffany & Co., S.T. Dupont, Cartier, Hermes, Fred Joaillier, Harrod's, Bally of Switzerland and Garrard's of London. Daniel Marshall's humidors are historic, with a collection on display at the Smithsonian Museum.

September 2017, a 1 of 1 humidor DM made for Prince Albert II of Monaco with Daniel Marshall Cigars was put on the block and raised 75,000 Euros to benefit our global oceans.

December 2019 Daniel Marshall won in London Boisdale's Lifetime Achievement Award. Previous winners include: Academy Award Winner Jeremy Irons, Legendary Hollywood actor and director, Burt Reynolds, British Conservative member of the House of Lords and once a code-breaker at Bletchley Park during the Second World War, Baroness Trumpington, Edward Sahakian of Davidoff of London and celebrated British broadcaster and journalist, Andrew Neil.

Read all the latest news.:

https://jessicapressreleases.blogspot.com/2018/05/pixel-film-studios-unveils-fcpx-layers.html

Since the opening of the Daniel Marshall Cigar Lounge in the Kitzbuhel Country Club, Austria in 2013, Daniel Marshall has been hosting elite and exclusive "Modern Day Campfire" Experiences with discriminating connoisseurs across the globe. For upcoming DM Campfires and to join the "DMCC" The Daniel Marshall Campfire Club email: TheCampfire@DanielMarshall.com

Visit Daniel Marshall's site at http://www.danielmarshall.com.

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You can also find Daniel Marshall on Facebook at http://www.facebook.com/danielmarshallhumidorsandcigars or follow Daniel Marshall on Twitter @DMCigarWorld or Instagram @DMCigars

For Daniel Marshall: 714-973-8660 info@danielmarshall.com

Noted Japanese Architect to Address March Conference

Pritzker Architecture Prize-winning Japanese architect Shigeru Ban loves designing tall structures with wood, specifically mass timber. Ban shares his affinity for timber buildings as a keynote speaker at the International Mass Timber Conference, March 24–26, in Portland, Oregon. The conference is the largest event in the world focusing on cross-laminated timber and other mass timber products in manufacturing and construction. Read latest news here.

One of Ban's latest mass timber buildings, the Terrace House in Vancouver, British Columbia, soars to 19 stories, adding beauty and function to the Vancouver skyline. Mass timber construction is sweeping the globe, challenging traditional concrete and steel, in part due to climate change issues. But Ban brings in other aspects, as well, focusing on beauty, function, and surprisingly, social justice and human compassion. His ideas resonate with builders and developers grappling with housing shortages, affordable housing, and homelessness. More info here.

Ban advocates that he "wants beauty to be attainable by the masses, even the poorest." Having designed temporary housing for refugees and victims of various disasters, Ban has said that "refugee shelter has to be beautiful. Psychologically, refugees are damaged. They have to stay in nice places."

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In today's world, mass timber construction offers a smaller carbon footprint, a new way of constructing buildings, even a solution for dealing with overstocked forests ripe for wildfires. The innovative construction methods rely frequently on using cranes to install panels instead of doing traditional hammer and nails framing. That means mass timber buildings erect faster and require less labor. Capitalizing on the natural and appealing look of wood, the buildings consistently score well on fire and earthquake safety as well. Internationally, countries are updating codes to reflect the worldwide building revolution.

As the Portland event approaches, Bill Parsons of WoodWorks, a conference co-producer, is particularly eager to attract people relatively new to mass timber construction. "We'd like to attract building teams – architects, engineers, contractors, and developers – who are in the process of trying their first project. We know that once people experience the benefits of mass timber, they continue to use it. The main benefit to attending this conference is that they can meet everyone in the mass timber space at one event – from experienced teams to every product manufacturer." Read related news now.

The International Mass Timber Conference is produced by Forest Business Network in cooperation with the wood design experts at WoodWorks-Wood Products Council. The conference is supported by Premier Sponsors including Hexion, Swinerton Mass Timber, Katerra, and Kallesoe Machinery, along with major sponsors Think Wood, Freres Lumber MPP, D.R. Johnson Wood Innovations, Sustainable Forestry Initiative, Seagate Mass Timber, Sansin, Hilti, Nordic Structures, Sterling, Oregon Forest Resources Institute, and USNR. Conference partners include #forestproud, TallWood Design Institute, U.S. Forest Service, and Business Oregon.

About the International Mass Timber Conference

IMTC is the largest gathering of mass timber experts in the world. The conference explores the supply chain for cross-laminated timber, nail-laminated timber, glulam beams, mass plywood panels, dowel-laminated timber, and laminated veneer lumber; and the opportunities and obstacles for mass timber in global manufacturing and construction. Over 1,500 global experts attend to hear from 70+ speakers and to network with mass timber thought leaders in the 95+ booth exhibition hall.

About Forest Business Network

FBN is a top-tier consultancy, event marketing, and news and information source in the forest products sector. Its weekly email newsletter is a go-to news resource for global industry professionals. FBN's president and CEO, Craig Rawlings, is a nationally recognized expert in under-utilized timber and biomass.

About WoodWorks

WoodWorks (http://www.woodworks.org) provides free one-on-one project assistance as well as education and resources related to the code-compliant design of non-residential and multi-family wood buildings. WoodWorks technical experts offer support from design through construction on a wide range of building types, including mid-rise/multi-residential, educational, commercial, corporate, institutional and public.

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Tennessee River Valley Mapguide Unveils Five New Itineraries

The Tennessee River Valley Stewardship announces the roll out of five new trip plans geared to both domestic and international visitors. Available on the Tennessee River Valley Geotourism MapGuide, an online guide of authentic places and adventures that have been recommended by locals, the five itineraries provide visitors a unique destination experience that can only be enjoyed in the Tennessee River Valley. The itineraries feature locations in Virginia, Tennessee, Kentucky, Alabama and North Carolina and there are several options for travelers to choose from depending on their likes and interests.

The five new Tennessee River Valley itineraries are designed to showcase to national and international audiences the natural, cultural and historic attractions that define the Tennessee River Valley region. Marvel at the majestic sights of the Great Smoky Mountains, experience the sounds from great musicians such as country music group Alabama, W.C. Handy, Dolly Parton and Loretta Lynn, learn about the legends and heroes of the region including Helen Keller, Sequoyah and Olympic gold medalist Jesse Owens and train like an astronaut at the U.S. Space and Rocket Center. What makes these itineraries even more attractive is that local people who know the region best have nominated all of the listings for the Tennessee River Valley Mapguide.

"The five tour itineraries are designed for travelers who are in search of iconic places authentic to the southeastern United States and are bursting with places to go and things to do that is pure Americana," said Julie Graham, spokesperson for the Tennessee River Valley Stewardship Council.

The five new trip plans are:

Music, Mountains and Memories (East) features America's most visited national park, home of the country music star Dolly Parton, a scenic train ride, the role Knoxville played in the history of country music and the deepest canyon in Alabama, Little River Canyon and its cascading waterfalls and ever-changing seasonal views.

Music, Mountains and Memories (West) offers visits to Loretta Lynn's ranch, Alabama's oldest town, largest space museum in the world, famed recording studios of the Shoals and much more.

Legends, Lore and Landscapes (East) touches on American, Tennessee and Cherokee history with stops at the oldest and largest of America's Civil War parks, Chickamauga and Chattanooga National Military Park, birthplace of Sequoyah and American Museum of Science and Energy.

Legend, Lore and Landscapes (West) provides an opportunity to learn about Alabama's ties to the music industry, explore the 4,200-acre Shiloh National Military Park, spend the day at the ranch of Queen of Country Loretta Lynn and visit the hometown of Olympic sprinter and gold medalist Jesse Owens.

A Dam Good Tour allows visitors an inside peek into the history, the origins and explanations about the functions of TVA dams.

For additional trips plans, visit https://www.tennesseerivervalleygeotourism.org/plans or to discover additional things to see and experience in the Tennessee River Valley, visit http://www.exploreTRV.com. All listings have been nominated by local people who know the region best and offer visitors the most unique, fun and interesting experiences.

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Love and Marriage Book Sales On the Rise in the US, The NPD Group Says

There was greater interest in love and marriage books in the United States in 2019 than in any year in the past five years. In fact, year-over-year sales of books in this genre grew 5 percent in 2019, reaching 1.7 million copies according to global information company The NPD Group.

Based on the latest information from NPD Bookscan, which tracks the U.S. publishing market, the top selling book in this category in 2019 was "The Five Love Languages," by Gary Chapman. Total lifetime sales of all editions of this book sold in the U.S. have reached 7 million copies. Other top titles include "He's Just Not That Into You," by Greg Behrendt (1.3 million lifetime unit sales) and "Act Like A Lady, Think Like A Man," by Steve Harvey (1.3 million lifetime unit sales).

Sales of love and marriage book sales tend to peak during the November-December holiday season and in February, in the lead up to the week of Valentine's Day. In 2019 for example, love and marriage books sales were 30 percent over the annual monthly average in February. "This is a tried-and-true phenomenon," said Kristen McLean, books industry analyst for NPD. "People return to and recommend trusted titles in this category over and over, making series like 'The 5 Love Languages' perennial backlist bestsellers year after year—it truly is the gift that keeps on giving for the reader, author, and publisher too."

About NPD BookScan
NPD BookScan is the gold standard in point-of-sale tracking for the publishing market, covering approximately 85 percent of all the print books sold in the U.S. through direct reporting from all major retailers including Amazon, Barnes & Noble, Walmart, Target, independent bookstores, and many others. Each sale of the more than 16 million units tracked on a weekly basis includes geographic information making it possible to identify key markets, map regional sales trends, and index the likelihood of purchase in 200 major metro areas. NPD BookScan is also the exclusive provider of ALR data for Barnes & Noble, Target, Walmart, and Sam's Club to U.S. publishers.

About The NPD Group, Inc.
NPD offers data, industry expertise, and prescriptive analytics to help our clients grow their businesses in a changing world. Over 2,000 companies worldwide rely on us to help them measure, predict, and improve performance across all channels, including brick-and-mortar and e-commerce. We have offices in 29 cities worldwide, with operations spanning the Americas, Europe, and APAC. Practice areas include apparel, appliances, automotive, beauty, books, B2B technology, consumer technology, e-commerce, fashion accessories, food consumption, foodservice, footwear, home, juvenile products, media entertainment, mobile, office supplies, retail, sports, toys, travel retail, video games, and watches. For more information, visit npd.com. Follow us on Twitter: @npdgroup.