Jessica's Press Releases

Thursday, December 19, 2019

FSAstore.com shares Top 10 Hottest New FSA-eligible products of 2019

The December 31 use-it-or-lose-it deadline is approaching and millions of flexible spending account (FSA) holders are at risk of forfeiting their hard-earned money. To help, FSAstore.com, the first direct-to-consumer e-commerce destination dedicated to making FSA shopping simple, has compiled its list of best-selling new products from 2019.

Confusion over knowing what products are eligible is one of the most common reasons account holders say they don't use their funds throughout the year. Everything on FSAstore.com is guaranteed eligible, and having access to lists and ideas can help them get the maximum tax benefit from their accounts and benefit better from their tax-free health dollars.

Whether account holders have $100 or $1,000 left to spend in their FSAs this deadline season, they'll be amazed by just how many qualified health products their benefit covers. With more than 4,000 products from sun care, baby care and drug-free pain relief, there's an eligible product to suit any lifestyle. But if you're looking for some inspiration, the following list of the most-popular new products FSAstore.com added in 2019 is a great place to start.

1. SpotMyUV Detection Stickers
The world's first clinically-proven UV detection sticker that changes color to let wearers know when it's time to reapply sunscreen.

2. Aculief Wearable Acupressure for Headache Relief
Drug-free pain relief for headaches that uses acupressure on specific pressure points to relieve pain and tension.

3. Miku Smart Baby Monitor
The Audience Favorite in BabyTech at the 2019 Consumer Electronics Showcase (CES), the Miku is an advanced baby health monitor that uses uses artificial intelligence (AI) and machine learning to track breathing, motion, sleeping patterns, and more. Read latest news here.

4. Elvie Electric Breast Pump (Single) (Double)
Pump anywhere, anytime. The Elvie is worn inside a standard nursing bra to provide a hands-free, smartphone-compatible device that sets up in minutes.

5. Caring Mill Select Heat Moist/Dry Heating Pad
Heating pads are a smart buy to treat a wide range of pain issues, including muscle aches, cramps, and arthritis pain. As a special bonus for FSA users, every purchase of a Caring Mill product will benefit Children's Health Fund, a national nonprofit dedicated to providing health care to underserved youth throughout the United States.

6. MedAngel ONE Wireless Thermometer
For medications that are temperature sensitive, the MedAngel ONE is a smartphone-compatible thermometer designed for extreme environments to notify users if their medication temperature exceeds safe zones.

7. Coola From Beach to Boardroom Tinted Mineral Liplux Trio SPF 30
If a sun protection product is SPF15+ and offers broad-spectrum coverage, it's FSA-eligible. This product, which comes in three shades, was a customer favorite in 2019. Be alert to read related news.

8. BioWaveGO Wearable Chronic Pain Relief Technology
This TENS machine provides drug-free pain relief in a wearable design to treat a wide range of acute and chronic pain, such as conditions affecting the back, neck, shoulders, and wrists.

9. Omron Complete Wireless Upper Arm Blood Pressure Monitor + EKG
This complete, at-home blood pressure tracking and EKG solution is smartphone compatible and can store up to 90 prior readings for a more complete picture of current health status.

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10. Kanjō Travel Acupressure Set
Drug-free relief of neck, back, and foot pain for people on the go. The Kanjō Travel Acupressure Set can reduce pain, tension and discomfort and can easily fit in a carry-on or travel bag.

Use the "2019 FSA Deadline Spending Guide" for hassle-free deadline shopping
The "2019 FSA Deadline Spending Guide" is another way that FSAstore.com makes deadline shopping easy for account holders. The guide features the best bundles, hi-tech health products, and other customer favorites to help account holders find the products they need quickly and worry-free. FSAstore.com has account holders covered this 12/31 deadline with:

About FSAstore.com
FSAstore.com is flex spending with zero guesswork. It's both the largest online marketplace for guaranteed FSA-eligible products and an educational resource that you can actually understand. It's the company's mission to help millions of FSA holders manage and use their accounts, and save on more than 4,000 health items using tax-free funds.

About Health-E Commerce
Health-E Commerce is the parent company of FSAstore.com, HSAstore.com and WellDeserved, a family of brands that serve the 60+ million consumers with pre-tax health and wellness accounts. The company has also created Caring Mill, a popular private-label line of health products that benefits Children's Health Fund and enables customers to make a donation with each purchase. Since 2010, the company's brands have led the direct-to-consumer e-commerce market for pre-tax health and wellness benefits. Health-E Commerce plays an essential role in expanding product eligibility for important new categories within the IRS-approved list of eligible medical expenses like sunscreen and breast pumps. The company leads a committee of industry experts to promote the important national conversation around product safety and authenticity.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

Kyle Hayes, Who Saved His Wife and Unborn Child with CPR, Is Named Winner of the Sudden Cardiac Arrest Foundation’s People Saving People Award

Kyle Hayes, of Eastvale, California, has been named winner of the Sudden Cardiac Arrest Foundation's People Saving People Award for saving the lives of his wife, Jennifer, 34, and their unborn son with CPR. The announcement and award presentation took place at the Cardiac Arrest Survival Summit on December 13 in Seattle, WA.

It was November 9, 2017, and Jennifer Hayes, a pediatric nurse, was 30 weeks pregnant and enjoying a "perfect" pregnancy. That changed in an instant when she collapsed at home in sudden cardiac arrest. Kyle heard her fall and found her in their 3-year-old son's room, face down, unresponsive, and having a seizure. He immediately called 911 and was instructed by the dispatcher to begin CPR. Moments later, remembering that his neighbor, Russ, a police officer, was trained in CPR, he ran across the street and pounded on the door. Not waiting for an answer, he rushed back and continued CPR. Russ soon followed and took over compressions until first responders arrived.

Five minutes after the 911 call was made, paramedics arrived. Jennifer received 15 minutes of CPR and two shocks with a defibrillator before her heart returned to a normal rhythm. She was taken to a local hospital, but due to her pregnancy, she was airlifted to a hospital with a specialized level of care.

It was determined that the likely cause of her cardiac arrest was eclampsia (when high blood pressure during pregnancy results in seizures). The cure was to deliver the baby. In the early morning of December 10, Micah was delivered by C-section, 10 weeks early. He was not breathing when he was born and weighed only 3.5 pounds. He was intubated and admitted to the Neonatal Intensive Care Unit (NICU).

Following her C-section, Jennifer was cooled with induced hypothermia for 24 hours. Four days after her cardiac arrest, she met her new son. Eight days after her cardiac arrest, she was discharged home with a wearable defibrillator and no neurological impairments other than short-term memory loss.

Micah remained in the NICU for 71 days, meeting every milestone along the way. On January 21, 2018, he was discharged home. Today, both Jennifer and Micah are doing well.

Mary Newman, president of the Sudden Cardiac Arrest Foundation, presented the award to Kyle. "Everyone is a winner when people nearby act quickly and decisively to help victims of sudden cardiac arrest," she said. "And so, it was very difficult to select the winner of the 2019 People Saving People Award. But we felt that Kyle's heroic actions exemplify the critical importance of immediate bystander intervention when sudden cardiac arrest occurs. And the fact that he saved two lives is clearly remarkable."

In accepting the award, Kyle thanked Russ, the dispatcher, and all those who contributed to saving the lives of his wife and unborn son. He was then joined onstage by Jennifer, Matthew and Micah.

In addition to the award, Kyle received an automated external defibrillator (AED), donated by ZOLL, which the family will give to an organization in their community.

"If not for Kyle," said Jennifer, who nominated him for the award, "I am confident that Micah and I would not be alive today, doing as well as we are. His quick actions in calling 911 and starting CPR not only saved one life, but two."

About the Sudden Cardiac Arrest Foundation
The Sudden Cardiac Arrest Foundation is a national community benefit 501(c)(3) organization dedicated to raising awareness about sudden cardiac arrest and saving lives. The People Saving People Award honors "ordinary" people with extraordinary spirits who help save the lives of SCA victims. The purpose of the award is to increase awareness about the critical need for laypersons to be prepared to intervene in sudden cardiac emergencies. Bystander intervention can triple the chance of survival.

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https://jessicapressreleases.blogspot.com/2018/05/fareportals-cheapoaircom-wins-gold.html

The Trade Group Named One of Chief Marketer’s 200 Top Marketing Agencies of 2020

The Trade Group, an award winning, event marketing and creative design firm, is pleased to announce that it has been recognized as one of Chief Marketer's 200 Top Marketing Agencies of 2020 (CM200). This exclusive, comprehensive list of brand engagement and activation agencies is the only one of its kind to shine a spotlight on 11 categories and specialties that Chief Marketer recently referred to as "the fastest growing channels in marketing today."

According to Jessica Heasley, Group Editor & Publisher at Chief Marketer, the CM200 was launched three years ago "to shine a spotlight on this vibrant and fast-growing agency community, and to help modern marketers find the partners that will help them craft the kind of campaigns that modern consumers demand."

While The Trade Group has long been known for its trade show expertise, the company's services and solutions have expanded greatly over the years. As Stephanie Chavez, Director of Marketing at The Trade Group, explains, "We may be known for building innovative trade show exhibits but that isn't all we do. Our team also specializes in creating successful experiential activations for trade shows, live events, brand activations, retail environments, esports events and more."

Chavez believes her organization's ability to cultivate and maintain a client list including some the most well known companies in the world has reinforced the company's reputation for being a reliable, first-class brand engagement and activation agency.

As she explains, "We have built enduring relationships with some of the biggest names around, including Facebook, Google, DFW International Airport, Southwest Airlines, American Heart Association, Texas Instruments and many more. I believe our reputation speaks for itself."

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During that time, The Trade Group has also been recognized for several experiential activations the company has created. These include the award winning Blizzard Diorama for Blizzcon, the Riftwalk, a popular travelling activation for League of Legends fans, plus multiple awards for Facebook Gaming activations.

"Our team has worked really hard to make a mark in this growing vertical. The CM200 includes the best of the best in our industry, so we are truly humbled and honored to be included among this top-rate list of brand experts and experiential agencies," Chavez says.

To learn more about The Trade Group's services and solutions for trade shows, experiential activations and other live events, visit http://www.tradegroup.com or call 800-343-2005 to speak with a sales consultant.

ABOUT THE TRADE GROUP
The Trade Group is an award winning, full-service event marketing and creative design firm, specializing in trade shows, esports events and activations, corporate events, brand activations, retail merchandising, commercial graphics and experiential solutions. Since 1986, the company's team of live event, design and engineering experts has helped thousands of clients amplify their brands and successfully navigate a wide range of events and experiences. Clients rely on The Trade Group for: event ideation, creation and production; esports expertise; exhibit design and fabrication; graphic design and production; strategic marketing solutions; technology integration and more.

Northern Virginia Community College and the Northern Virginia Technology Council Release New Workforce Research Report

Northern Virginia Community College (NOVA) and the Northern Virginia Technology Council (NVTC) released a new report, "Northern Virginia IT Workforce Succession Planning Best Practices," examining regional information technology (IT) employers' best practices in talent attraction, management, and retention.

The "Northern Virginia IT Workforce Succession Planning Best Practices" report offers analysis and insight from in-depth interviews with C-suite executives who have knowledge of their company's human resources practices. The qualitative data collected during these interviews provides the basis for this report, and builds upon the Greater Washington Technology Workforce Needs Assessment reports published by NVTC and NOVA in 2016 and 2018.

Key findings from the report include:

"The Northern Virginia tech community desperately needs a larger, more developed workforce to sustain growth while continuing to create innovative products and services," said NVTC President and CEO Bobbie Kilberg. "We encourage IT executives to use the best practices identified in this research to augment their existing IT succession planning for talent attraction, development, and retention." Be alert to the latest news.

"Engaging directly with employers is a critical component of the work NOVA leads to understand the labor market needs of our region," said Melanie Stover, Director of Corporate Engagement at NOVA. "As the deepest talent pool in the Commonwealth of Virginia, our partnership with NVTC is fundamental in ensuring the growth of the northern Virginia economy."

With IT jobs comprising more than nine percent of total employment in northern Virginia, the region employs nearly three times the number of IT workers as a share of its workforce than the national average, and the region will need to fill 110,000 additional IT positions over the next 10 years.

To view the full report, "Northern Virginia IT Workforce Succession Planning Best Practices," click here.

For more information about the report, please contact Alex Cooley, Administrator of Labor Market Research, at acooley@nvcc.edu. For all other media inquiries, please contact:
Kara Mauceri, NVTC, kmauceri@nvtc.org
Lexie Janney, The Merritt Group, janney@merrittgrp.com
Hoang Nguyen, NOVA, hdnguyen@nvcc.edu

Northern Virginia Community College is the largest institution of higher education in the Commonwealth of Virginia and one of America's largest community colleges. NOVA enrolls more than 75,000 students at its six campuses in Alexandria, Annandale, Loudoun, Manassas, Springfield and Woodbridge, and through NOVA Online. For more information about NOVA and its programs or services, call 703-323-3000 or visit the College's Web site, http://www.nvcc.edu.

About Northern Virginia Technology Council
The Northern Virginia Technology Council (NVTC) is the membership and trade association for the technology community in Northern Virginia. As one of the largest technology councils in the nation, NVTC serves about 1,000 companies from all sectors of the technology industry, as well as service providers, universities, foreign embassies, nonprofit organizations, and governmental agencies. Through its member companies, NVTC represents about 350,000 employees in the region. NVTC is recognized as the nation's leader in providing its technology community with networking and educational events; specialized services and benefits; public policy advocacy; branding of its region as a major global technology center; initiatives in targeted business sectors and in the international, entrepreneurship, workforce and education arenas; and the NVTC Foundation, a 501(c)(3) nonprofit charity that supports the NVTC Veterans Employment Initiative and other priorities within Virginia's technology community. Visit NVTC at http://www.nvtc.org.

Intelligent.com Announces Best MBA in Marketing Degree Programs for 2020

Intelligent.com, a trusted resource for online degree rankings and higher education planning, has announced the Top 50 MBA in Marketing Degree Programs for 2020. The comprehensive research guide is based on an assessment of 129 accredited colleges and universities in the nation. Each program is evaluated based on curriculum quality, graduation rate, reputation, and post-graduate employment.

The 2020 rankings are calculated through a unique scoring system which includes student engagement, potential return on investment and leading third party evaluations. Intelligent.com analyzed 129 schools, on a scale of 0 to 100, with only 50 making it to the final list. The methodology also uses an algorithm which collects and analyzes multiple rankings into one score to easily compare each university.

Students who pursue any one of these programs can expect to gain employment much quicker in comparison to candidates without a degree. In addition to accessibility and cost, the steady job growth in this market is one of the many reasons Intelligent.com researched and ranked the Top MBA in Marketing Degree Programs. To access the complete ranking, please visit: https://www.intelligent.com/best-online-mba-in-marketing-degree-programs/

2020 MBA in Marketing Degree Programs featured on Intelligent.com (in alphabetical order):

American University
Arizona State University
Arkansas State University
Averett University
Azusa Pacific University
Babson College
Ball State University
Bellevue University
Benedictine University
Brandman University
Bryan College
California Lutheran University
Central Michigan University
City University of Seattle
Colorado State University
Columbus State University
Concordia University, Wisconsin
Dallas Baptist University
Drexel University
Florida Atlantic University
Florida Institute of Technology
Fort Hays Sta te University
Golden Gate University
Lehigh University
Liberty University
Mercer University
Montclair State University
New Jersey Institute of Technology
Northeastern University
Nova Southeastern University
Pepperdine University
Regis University
Southern Illinois University
Temple University
Touro University Worldwide
University of Alabama, Birmingham
University of Cincinnati
University of Houston - Victoria
University of Kansas
University of Maryland - College Park
University of Massachusetts Amherst
University of New Hampshire
University of North Carolina at Chapel Hill
University of North Dakota
University of North Texas
University of Texas at Tyler
University of Wisconsin - Whitewater
Villanova University
Washington State University
Whitman Syracuse University

About Intell igent.com
Intelligent.com provides unbiased research to help students make informed decisions about higher education programs. The website offers curated guides which include the best degree programs as well as information about financial aid, internships and even study strategies. With comprehensive, user-friendly guides and hundreds of program rankings, Intelligent.com is a trusted source among students and prospective students. To learn more, please visit https://www.intelligent.com/.

Wednesday, December 18, 2019

RMA of Connecticut Hosts PCOS Information Station Night

RMA of Connecticut, a leader in fertility care, will host an educational open house event to provide women with practical day-to-day strategies to manage PCOS. The event will take place on Thursday, January 9th from 6pm - 8pm at the RMA of Connecticut Norwalk offices located at 761 Main Avenue, Suite 200.

During the open house, experts from RMA of Connecticut will be on hand at several information stations to answer questions on nutrition, exercise, and mental health, all related to PCOS. A local dermatology clinic will also be on hand to share tips on skincare and laser hair removal. The event is an extension of RMA of Connecticut's Top Form @ the Dorm initiative, a back-to-school campaign launched in September, geared toward young women suffering with PCOS. The campaign consisted of live streams, videos, content, and events all dedicated to providing young women with the tools and strategies to manage PCOS in their daily lives.

"Start the new year right with a fun, hands-on, educational PCOS event at RMA of Connecticut," says, Dr. Ilana Ressler, a reproductive endocrinologist with RMA of Connecticut, who leads the charge as a PCOS specialist. "Learn from PCOS experts on how to become a PCOS boss and best manage your symptoms."

For more information on RMA of Connecticut visit https://www.RMACT.com.

About Reproductive Medicine Associates of Connecticut (RMA of Connecticut)
RMA of Connecticut is a leader in fertility care, specializing in a range of infertility treatments. Our assisted reproductive technologies (ART) include intrauterine insemination (IUI), in-vitro fertilization (IVF) and pre-implantation genetic screening (PGS). RMA of Connecticut is Fairfield County's largest fertility clinic and egg donation center. Through RMA of Connecticut's Integrated Fertility and Wellness Center, we offer nutrition counseling, individual and couples psychological counseling, acupuncture, and yoga, as well as financing and support services for our patients going through infertility treatment.

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Our internationally recognized Gay Parents To Be program at RMA of Connecticut specializes in LGBTQ family building. In 2017, 2018, and 2019, RMA of Connecticut was recognized as a Leader in Healthcare Equality by the Human Rights Campaign.

The RMA of Connecticut team includes lead physicians Drs. Mark P. Leondires, Spencer S. Richlin, Joshua M. Hurwitz, Cynthia M. Murdock, Shaun C. Williams, and Ilana B. Ressler, the last-mentioned serving as the team's PCOS specialist. All six physicians are Board-Certified Reproductive Endocrinologists and are members of the American Society for Reproductive Medicine (ASRM). Our team of doctors are named as Castle Connolly "Top Doctors" and are members of the Society for Assisted Reproductive Technology (SART). RMA of Connecticut's IVF laboratory is accredited by the College of American Pathologists (CAP), and CLIA. Other accreditations include the Accreditation Association for Ambulatory Health Care (AAAHC). RMA of Connecticut has offices in Danbury, Norwalk, Stamford, Trumbull, and Poughkeepsie, New York. Continue reading.

U.S. Multicultural Media Revenues to Grow 6.3% to $28.72 billion in 2020, as Expanding Hispanic, African & Asian American Markets Fuel Fastest Growth In 8 Years

U.S. multicultural media revenues generated from advertising and marketing aimed at Hispanic, African and Asian Americans are projected to grow at an accelerated 6.3% to $28.72 billion in 2020, representing the fastest growth of this burgeoning market in eight years, according to new research from PQ Media. Key growth drivers are expected to be incremental shifts of ad and marketing dollars to multicultural media by savvy brands, as well as record media spending related to the U.S. presidential election and the Summer Olympics in Japan, according to PQ Media's U.S. Multicultural Media Forecast 2019.

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U.S. multicultural media revenues will increase at an estimated 4.5% to $27.01 billion in 2019, which is a deceleration in growth from that of last year due to the lack of even-year inflows from global sporting events and major U.S. political campaigns. Multicultural media revenues grew 5.6% to $25.86 billion in 2018, with the ad sector growing 5.5% to $13.05 billion and the marketing segment up 5.6% to $12.81 billion. Ad and marketing investments related to mid-term election campaigns in the U.S., as well as media spending associated with the Winter Olympics in South Korea and the World Cup in Russia were all key factors in the accelerated growth of multicultural revenues last year.

The new PQ Media research, which was sponsored by the Association of National Advertisers (ANA) and the Alliance for Inclusive and Multicultural Marketing (AIMM), marks the first in-depth examination of the growing multicultural media markets in the U.S. The primary objective of the U.S. Multicultural Media Forecast 2019 was to provide ANA and AIMM members with comprehensive strategic intelligence on the domestic multicultural media landscape segmented by key demographics, media platforms and media buying strategies.

PQ Media researchers divided the multicultural media market into two broad sectors – advertising and marketing – then segmented them into multiple media platforms. The ad sector included television, radio, print media, pure-play digital media, out-of-home, and "other media" advertising, which consisted of several smaller channels like entertainment media and business magazines. Marketing platforms included were experiential, promotions, retailer, relationship, influencer, and branded content & content marketing. The ad sector accounted for 50.5% of total multicultural media revenues in 2018, slightly larger than that of the marketing segment at 49.5%.

The close split in multiethnic media revenues contrasts sharply with the growing gap between the advertising and marketing shares of overall U.S. media revenues, as marketing commands 60% and advertising accounts for only 40%. Total U.S. media revenues grew 5.9% to $502.01 billion in 2018, with marketing up 6.4% and advertising up 5.0%, according to PQ Media's Global Advertising & Marketing Revenue Forecast 2019-23.

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"The multicultural media market is fast becoming a critical consumer segment for brand marketers that want to accelerate growth and increase overall U.S. market share, as multiethnic consumers, including Hispanic, African and Asian Americans, constitute the fastest growing demographic in the country. Nevertheless, multicultural media growth has slightly underperformed the broader U.S. media industry and it still accounts for a mere sliver of the American pie," said PQ Media President & CEO Patrick Quinn. "To put this into context, consider that multicultural consumers comprise nearly 40% of the total U.S. population, yet multicultural media investments draw only 5.2% of overall U.S. media spending."

Of the nearly $26 billion spent on multicultural media in 2018, the Hispanic media segment commanded the largest share, with revenues growing 5.3% to $17.94 billion; followed by the African American category, which ranked second in both size and growth ($7.20 billion, up 6.1%), and the Asian American demographic, which was the smallest but grew the fastest ($722 million, up 7.0%). By comparison, Hispanics comprised 18.1 percent of the total U.S. population in 2017, while African Americans represented 13.4%, and Asian Americans made up 5.8%, according to the U.S. Census Bureau. Continue reading.

Television advertising was the largest of the 12 multicultural media platforms tracked by PQ Media, generating $7.67 billion in revenues in 2018, followed by relationship, promotional, and experiential marketing. Influencer marketing and branded/content marketing both grew 11.6% in 2018, making them the two fastest growing media platforms, trailed by pure-play digital advertising and experiential marketing. National media buying accounted for 62.5% of multiethnic revenues, but local grew faster, up 6.2%. English language content was larger and grew faster (53.9% share and 6% growth) than native language content in 2018.

About the Forecast

PQ Media's U.S. Multicultural Media Forecast 2019 is the first-ever source to thoroughly research and develop consistent and actionable multicultural media industry definitions, segmentation, market sizes and growth trends, and projected outcomes, opportunities and challenges in reaching diverse audiences. This groundbreaking study examines 3 key multicultural demographics, including Hispanic, Asian and African Americans; it provides in-depth coverage of 12 multicultural media platforms, including 6 advertising and 6 marketing platforms, highlighting the largest and fastest-growing media; it analyzes 3 media buying categories; and all the new data and analysis covers the 2016-2020 period. Be alert to the latest news.

To download a Free Executive Summary, including content from the full report like sample data, analysis, charts, rankings and a table of contents, click the following link to access the report's landing page. Here you can also purchase the full report at a special rate for the next 30 days: https://www.pqmedia.com/product/united-states-multicultural-media-forecast-2019/

About PQ Media

PQ Media delivers intelligent data and analysis to executives at the world's leading media, entertainment and technology organizations through syndicated market research, custom market intelligence and strategic advisory services. PQ Media uses a proprietary econometric methodology to define, segment, size and project growth across more than 100 digital, traditional and alternative media platforms and channels by global region, country, media platform, channel, gender and generation group.

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