Jessica's Press Releases

Tuesday, November 19, 2019

Four Awards in 2019 – Alula and BAT-Connect Takeover Smart Home Security Market

Alula, the leader in smart security and automation systems for professional installers, has received the 2019 IoT integration award for the BAT-Connect, marking the fourth major industry award for the innovative communicator.

The award was bestowed by industry-leading trade publications CE Pro, Commercial Integrator and Security Sales & Integration during the Total Tech Summit earlier this month, which recognizes technologies and products with breakthrough connectivity and interoperability features for the Internet of Things.

"Internet-enabled electronic devices and systems are flooding the marketplace, and security is no exception," said Scott Goldfine, editor-in-chief of Security Sales & Integration. "This awards program is unique and exciting in that it salutes those products that are taking the convergence of connected physical and logical security to the next level."

The BAT-Connect is the successor to the widely-adopted BAT-LTE Communicator, adding home automation capabilities as well as a Cat-M1 cellular, a low-power, low-data technology that maximizes efficiency and offers enhanced coverage for better reach into challenging locations. Cat-M1 is also compatible with 5G, meaning devices won't be rendered obsolete by the cellular sunset.

This latest award is the fourth time BAT-Connect has been honored this year for innovation. Previous awards include:

"We're blown away by the immediate interest, rapid adoption and support for the BAT-Connect Communicator," said Brian McLaughlin, CEO at Alula. "Security dealers are demanding trusted products that allow them to address the ever-evolving smart home security space. Aging installations can cost dealers money to support, limit new revenue opportunities and become a liability when old cellular networks no longer support the innovation that homeowners expect today. With the simple-to-install BAT-Connect, security dealers have an easy upgrade for the nearly 15 million compatible security systems online today."

About Alula
Alula is the only vertically integrated security and home automation platform purpose-built for today's independent security and installation professionals. From sensors to hub to network, Alula offers a complete, end-to-end solution and one accountable partner. Today, thousands of partners across North America have nearly 300,000 active locations secured and connected with Alula. Designed for professionals, the Alula platform provides a complete security, automation and video solution for renters, homeowners and commercial installations. Alula is a business-driven platform designed to reduce truck rolls, increase RMR, simplify inventory and put today's professional providers in control of their business, their customers and their revenue. The Alula platform is available nationwide through distributors that cater to the alarm and integrator industry. For more information about the BAT-Connect Communicator, visit https://alula.net/bat-connect/. For more information about Alula, visit http://www.alula.net.

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Health & Beauty contract manufacturer Westwood Labs (http://www.westwoodlabs.com) launches its “new look” web site

Westwood Laboratories announces the launch of its new web site, the first major upgrade since its last launch in 2014. Westwood commissioned the Branding Creativity Group to incorporate new site architecture and make full use of widescreen graphics, featuring eye-catching external and internal video clips taken with camera-equipped drones. Meet the new http://www.westwoodlabs.com.

Work on the new site began in May 2019 and concluded in mid-October 2019. Vika Drapkin, principal at Branding Creativity, led the project and worked with Westwood's President, Paul Schirmer, to update the graphics and modify content from the former site. According to Schirmer, "Vika's knowledge of web design and branding, coupled with her graphic design skills, allows her to approach the creative process in a holistic way. She really understands all things digital and knows how to program for the desired visual outcome".

Highlights include sweeping video clips (found on the Home and Manufacturing pages), providing "bird's eye" views of the Westwood Labs campus and roof-top solar panels, as well as glimpses of the indoor production activity. The site also features a "Press" section with content provided by Essassin Marketing http://www.essassinmarketing.com.

Like its prior incarnation, the new Westwood Labs site is search-engine friendly and equally stunning on mobile phone screens. Branding Creativity Group (http://www.brandingcreativity.com) will continue to manage the site keeping it adaptive and up to the minute.

Westwood Labs, a solar-powered facility, offers superior manufacturing versatility in numerous personal care categories, including beauty care, over-the-counter topical drugs, topical medical device formulations, and pet/animal care products.

Westwood Labs looks forward to continued growth, particularly in the beauty sector, where its green manufacturing and packaging technologies offer current and emerging brands a leg up in eco-friendly, socially conscious and toxin-free products.

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About Westwood Labs

Westwood Laboratories Inc., (http://www.westwoodlabs.com) located in the San Gabriel Valley, is a premier contract manufacturer and private label manufacturer of consumer and professional products in the categories of health and beauty, over-the-counter (OTC), pharmaceutical, therapeutic drug, medical device, household and personal care topical products.

Since its inception in 1948, Westwood Labs has been an FDA-licensed leader in product development and quality custom manufacturing. With over 100,000 square feet of manufacturing, laboratory, warehousing, and administrative space, Westwood is devoted to providing the most advanced cosmetic and drug formulations, while providing the highest-level research and development, laboratory capabilities, and customer service.

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Iconic Tech Brands -- Microsoft, Dell, IBM, Intel, TI, HP -- Outperform Rising Stars in New US Tech Reputation Study from Reputation Institute

The old line "pure" tech giants, pioneers of the digital revolution in the 20th century and thriving in this one, are showing rising tech stars the way when it comes to building and sustaining a strong corporate reputation, according to the 2019 US Tech RepTrak®️ study released today by Reputation Institute.

Reputation Institute, a global technology-driven provider of reputation measurement and management services, measured the reputation of 43 nominated companies that are part of a technology macro segment, which includes technology device and product manufacturers, technology software and service providers and tech-enabled information and telecommunications companies. The companies were measured in the seven drivers of reputation: Products/Services, Innovation, Workplace, Governance, Citizenship, Leadership, and Performance.

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"The largest and oldest tech companies understand that building and sustaining a strong reputation is a marathon and not a sprint," said Isadora Levy Corbella, senior research manager at Reputation Institute. "While all of the companies in the top 10 of this year's study have suffered their share of reputational setbacks over the course of their history, all have demonstrated the ability, time and time again, to take the steps necessary to recover and thrive."

As measured in the 2019 US Tech RepTrak, which calibrated more than 4,900 individual ratings from an informed general public, the top tech companies leading the way in reputation are (in alphabetical order):

Adobe Inc.
Dell Technologies
Garmin
HP Inc.
IBM
Intel
Microsoft
Netflix
Samsung Group
Texas Instruments

While not yet in the top 10, a number of next-generation companies earned strong or average ratings in the study. Among these are GoDaddy, LinkedIn, Pandora Music, and Spotify. Continue reading.

2019 US Tech RepTrak Highlights

"It's no surprise that Products and Services and Innovation account for over 33 percent of reputation in technology," Levy Corbella said. "However, what we learned from the reputation decline observed between 2017-2018 is that tech companies benefit when they do a better job of tying what they sell to improvements in corporate governance. Ongoing issues around cybersecurity, employee activism, the gender pay gap, and labor changes have to be addressed with more transparency if the tech sector is going to continue to elevate its reputation."

Companies interested in learning more about the 2019 US Tech RepTrak study, or who want to access 2019 reputation scores should visit https://www.reputationinstitute.com and https://reputationinstitute.com/contact.

About Reputation Institute
Reputation Institute helps leaders at the world's largest companies build credibility with the people that matter most by delivering data-driven insights about how they are truly perceived. We do this with RepTrak®, an unrivaled technology that provides actionable insights encompassing industry, competitors, and company-level analysis. Past and present clients have included Whirlpool, Barnes & Noble, The Estée Lauder Companies, JP Morgan Chase & Co., LEGO, P&G, Cisco, AB inBev, and Telefonica, among many others. For more information, please visit http://www.reputationinstitute.com. Read all the related news.

Kiri, the New Screenless Smart Toy for Languages, STEM and Interactive Learning for Kids, Eclipses Goal on Kickstarter

Kiri, the smart tech-forward wooden block game that helps children learn languages, STEM curriculum and an expanding library of subjects without any screen time, has surpassed its campaign goal – raising more than $21,000 so far on Kickstarter.

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Kiri harkens back to the original wooden blocks that encouraged learning through play, teaching kids letters, numbers, creativity and more. Kiri Co-Founder Justin Egbert and a group of Harvard, Stanford and Brigham Young University-trained engineers, designers, teachers and entrepreneurs started building Kiri nearly two years ago with a goal to "create something that's versatile, adaptive, grows with your child" and, most importantly, makes it fun to learn. More info here.

"Blocks are humble toys," Egbert said. "With Kiri, we just made them smarter. We started building Kiri with a simple premise: Is there a way to build a tech-forward toy without a screen that is still fun and engaging?"

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He says while the benefits of technology in education are clear, helping kids to become better learners in a more personalized way, studies have shown that too much screen usage can cause depression, ADHD, anxiety and negatively impact their social interactions with other kids.

"Even tech visionaries like Apple Founder Steve Jobs knew the danger of too much screen time," Egbert said. "In referring to his kids, Jobs said that 'we don't allow the iPad in the home…we think it's too dangerous for them in effect.' With Kiri, we've solved that problem."

Kiri includes a block with a glowing logo LED and speaker, charger, two packs of tile cards, a 'mode card' and a tote bag. To use, the child simply places the block on a specific tile to engage light, sound and encourage play:
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Kiri allows children to learn and practice languages, from the most basic to advanced levels, and comes with English, Spanish and Mandarin Chinese already built in.

"Each tile pack supports all three languages as soon as you open the box - there's nothing you need to do," Egbert said. "Just tell Kiri what language you want, then play. As we add new languages, our software will update, and you'll have access to the additional languages for free." Read all the related news.

Through play, children will learn skills such as counting, animals and basic phrases in three languages.

There are dozens of tile packs available in an expanding library of subjects: Numbers, animals, shapes, math and more – with the Kiri Team planning to progressively add new languages in 2020 and beyond.

"We'll continue to add new packs - the options are nearly endless," he said. "We love suggestions too, so people can message us and let us know which packs they would like to see next."

Kiri was uniquely created for children of all learning abilities. He says his team spent hours collaborating with parents and children with different abilities so it could meet the needs of this unique and special community. Kiri can teach children with autism, down syndrome, developmental delays, and other learning disabilities. Be alert to read related news.

"It's approachable look and friendly voice promote speech development, cognitive development, manipulative dexterity and much more," Egbert said. "And, for our nonverbal friends, Kiri can even become the voice to express their needs."

Kiri has won or placed in seven business and design competitions, receiving a first-place award through the Miller Competition Series, and third-place recognition in the Student Innovator of the Year Competition.

The name 'Kiri' comes from the Japanese name for the fastest growing tree in the world, the paulownia or 'princess tree.'

"We believe that small childhood investments will have a big impact on the future," he said. "From early concepts like color identification and fine motor skills to more advanced concepts like languages, memorization, and mathematics, Kiri will grow with your child. Our goal is to provide the best learning toy your child will ever use, and we will continue to add more packs and other products to pair with the Kiri block to enhance learning and fun."

For more information, or to purchase this innovative learning product at an early-bird discount during crowdfunding, visit the Kiri Campaign Page on Kickstarter.

Over 300 Brands Come Together for 2nd Annual Women-Led Wednesday

Women-Led Wednesday is thrilled to announce the second annual Women-Led Wednesday on November 27, 2019, bringing together over 300 brands across industries. Women-Led Wednesday is a campaign designed to encourage holiday shoppers to support women-led brands through collective purchasing. Similar to purpose-driven shopping holidays like Small Business Saturday, Women-Led Wednesday is dedicated to supporting and spotlighting a specific business group — women — in efforts to create a more gender-balanced economy.

"I believe that the fastest path to leveling the gender balance of our economy — closing the pay gap, elevating more women into C-suites, seeing more female unicorns, etc. — is to illuminate and encourage the public to vote with their dollars for brands that are already led by women," explained Cassie Abel, Women-Led Wednesday Creator and Wild Rye Co-Founder.

In addition to the November 27 Women-Led Wednesday holiday, the initiative is dedicated to promoting and uniting women-led brands year-round. The organization recently launched a women-led brand directory featuring over 300 women-led brands and counting. The directory is designed to be a public resource for site visitors to explore, discover and shop women-led businesses 365 days a year.

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Visibility and financial support is key to the success of women-led brands as just 25% of female business owners seek business financing. According to a BCG analysis report by Harvard Business Review, of the 25% that do seek funding, "investments in companies founded or cofounded by women averaged $935,000, which is less than half the average of $2.1 million invested in companies founded by male entrepreneurs."

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"Funding for women-led business is a major issue and well-documented subject," noted Abel. "Most documentation addresses the challenges surrounding raising capital and traditional VC funding. What isn't typically addressed in the headlines is the importance of growing B2C brands without significant outside funding to attract customers organically. Making a point to shop women-led brands on Women-Led Wednesday and beyond is an obvious way the general public can play a role in leveling our economic landscape and improving the health of our economy. Women-Led Wednesday's brand directory aims to make that easy for shoppers."

A gender-balanced economy is simply better business. Harvard Business Review reported that, "this disparity [in funding] exists despite the fact that startups founded and co-founded by women actually performed better over time, generating 10% higher cumulative revenue over a five-year period: $730,000 for women compared with $662,000 for men." Furthermore, "research consistently shows that economic growth for women has an important multiplier effect — when women flourish, so do societies. Women around the world invest 90% of their income back into their families and communities, which translates into greater access to nutritious food, education, healthcare and increased economic activity," according to a piece by Calvart Impact Capital. Simply put, investing in women is good for the economy.

Women-Led Wednesday welcomes all developed consumer product brands and nationally accessible retailers to join the initiative by creating a page and committing to support the grassroots initiative through cross promotion at: WomenLedWednesday.com. To get involved, follow Women-Led Wednesday on social media, explore and share the brand directory with your audiences and #ShopWomenLed on November 27 and the other 364 days a year.

Website: http://www.womenledwednesday.com
Instagram: @womenledwednesday
Twitter: @womenledwed
#WomenLedWednesday #ShopWomenLed

Women-Led Wednesday
Women-Led Wednesday is a nationwide campaign designed to encourage consumers to support women-led brands during the holiday shopping season and beyond. The second annual Women-Led Wednesday will take place on Wednesday, November 27, 2019. The campaign supports women—cis-women, women-identified, and non-binary/genderqueer brand leaders— entrepreneurs and those in leadership positions in efforts to create a more gender-balanced economic landscape. Our mission is simple: support women in leadership. Visit WomenLedWednesday.com for more information.

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Introducing The Foreign Influence Election 2020 (FIE2020) Project

Introducing The Foreign Influence Election 2020 (FIE2020) Project Read all the latest news.

The Foreign Policy Research Institute (FPRI), headquartered in Philadelphia, PA, launched the Foreign Influence Election 2020 (FIE2020) project in the summer of 2019. The project seeks to protect the 2020 U.S. presidential election from foreign interference by filling gaps in data, knowledge, and understanding of how foreign powers seek to degrade American institutions, elected officials, and presidential candidates.

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The Challenge Headed into Election 2020

The Russian Federation's influence operations and interference in U.S. elections continues five years after FPRI researchers and their colleagues spotted the Kremlin's attack on the 2016 presidential election. Director of National Intelligence Dan Coats, FBI Director Christopher Wray, NSA Director General Paul Nakasone and Special Counsel Robert S. Mueller have all reiterated that Putin's interference in American elections continues unabated. More frightening has been the rapid duplication of Kremlin influence operations by authoritarian regimes far and wide. As the 2020 presidential election approaches, Russia will be only one of many countries seeking to tip the outcome in their favor. Chief among them are the Islamic Republic of Iran and People's Republic of China, which have demonstrated a propensity for conducting information warfare around the world. Further complicating the situation are the actions of the 2020 candidates who often mistakenly assert alleged foreign influence against them or fail to understand how foreign countries may help or hurt them and their challengers.

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Everyone wants to know what "The Russians" are up to in the 2020 presidential election, but outside researchers have limited data for analysis. Current analysis of foreign influence is heavily focused on social media data that is anecdotal and unattributed—difficult to parse from the vast uptick in domestic inauthentic behavior currently plaguing American politics. These social-media-only approaches seem to look for patterns of last election's activity and fail to adapt to the continuing evolution in information manipulation and technology advances.

The Solution

Finding the Russians, Iranians, or Chinese interfering in the U.S. election takes a deliberate approach, one informed by what these countries are saying overtly about the election and the presidential campaigns. Last election, our team witnessed Russian influence operations targeting Senator Marco Rubio, and revealed this to him during Senate testimony leading his office to reveal they'd seen Russian hacking in 2016. Building on this same analytical approach from 2016, FPRI has assembled dozens of research interns from more than 20 universities to analyze English language state-sponsored propaganda from Russia (RT & Sputnik News), China (Global Times), and Iran (Press TV). This team has already analyzed more than 3,000 state-sponsored news articles related to the upcoming U.S. elections and will continue this process through election day, Tuesday, November 3, 2020.

Through this analysis, each of these articles is being coded in order to develop a Foreign Influence Database measuring foreign country discussions vis-à-vis different candidates and U.S. electoral processes.

Leading up to the election, FPRI will produce regular reports and charts that illustrate and identify foreign adversaries' sympathies and antagonisms toward the various presidential candidates, the themes and messages being advanced to U.S. audiences, and the sources of information foreign adversaries are utilizing to subvert our democracy. These reports and charts will be accompanied by audio and video presentations in the coming months that describe the analysis, trends, insights, and potential risks of foreign interference in the U.S. election.

If you'd like to receive regular reports and updates on the FIE2020 project, please subscribe here at this link.

About FPRI

The Foreign Policy Research Institute is dedicated to producing the highest quality scholarship and nonpartisan policy analysis focused on crucial foreign policy and national security challenges facing the United States. We educate those who make and influence policy, as well as the public at large, through the lens of history, geography, and culture.

AllenComm Wins 17 Awards for Performance-based Learning Experiences

AllenComm, an innovative custom content company, has won 17 awards for onboarding, compliance, leadership development, and sales enablement courses. Seven AllenComm clients were honored to receive six gold, and 10 silver Davey Awards as well as one silver Learning In Practice Award. Read this here.

Selected from over 3,000 entries from around the world, the six AllenComm clients who won Davey Awards include Pearson K-12, HSS, Communities In Schools, PGA TOUR, Change Healthcare, and ASLAN. Davey Awards honor the finest creative and interactive work from the best small companies worldwide and are judged and overseen by the Academy of Interactive Visual Arts (AIVA), an organization of leading professionals from various disciplines of the visual arts.

"The Davey Awards recognize those who utilize flawless execution, groundbreaking technology, and a fresh approach to the thought process to produce top-tier content," noted Derek Howard, Executive Director of the AIVA. He added, "On behalf of the Davey's and the Academy, we want to applaud this year's entrants for their dedication and commitment to their craft. We offer our congratulations once again to those selected as winners as they truly embody the spirit of the award."

"This is awesome news!" Seth Karnes, Director of Operations TEAM/ED-Safe at HSS said of the three awards won for their compliance training. "We continue to get great feedback from our partners on the course and look forward to our future projects with AllenComm."

AllenComm client Beautycounter won a prestigious silver CLO Learning In Practice Award in the category of Excellence in eLearning. The mobile-friendly course features personalized micro-modules that make it easy for learners to take charge of their learning and success as well as to access that training on-the-go. The course has won seven awards to date. Read here.

"We are so impressed by all of the Learning In Practice Award winners this year. They truly exemplify the best of the best in the learning and development space," said Ashley St. John, Managing Editor of Chief Learning Officer. Click here to read the latest news.

Collaboration between AllenComm and their clients result in innovative, scalable courses that positively impact business objectives and win awards.

"Creating tailored training solutions for our clients means that we're able to move the needle far beyond ROI. Our collaborative work motivates and engages our client's employees and helps them hit their business goals," said Ron Zamir, AllenComm CEO. "These awards validate our continued efforts to transform individual potential into organizational strength and is a testament to the passion and hard work of our team members and our clients."

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