Tuesday, August 27, 2019

Inc. Magazine Recognizes CoNexus CPA Group on its Annual List of America’s Fastest-Growing Private Companies—the Inc. 5000

Inc. magazine recently revealed that CoNexus CPA Group was named to its 37th annual Inc. 500|5000 list -- an exclusive ranking of the nation's most successful, fastest-growing private companies. This was the firm's first appearance on the Inc. 5000, which represents a unique look at the most successful companies within the American economy's most dynamic segment—its independent small businesses.

"We are honored to be included on the Inc. 5000 and to be the only Atlanta-area CPA firm ranked on the 2019 list," said Managing Partner Ron Farmer. "From our firm's founding in 2015, we have strived to deliver excellent client services to our growing portfolio of closely-held businesses and individual clients, which has allowed us to experience the outstanding growth recognized by Inc."

In addition to its listing on the Inc. 5000, CoNexus has been named one of Georgia's Best Places to Work by Georgia Trend magazine.

"We were delighted to announce our Inc. 5000 inclusion to our hardworking team members," added Farmer. "We are appreciative of everyone on the CoNexus team who is responsible for our success. Without their dedication to client service every day, we could not have experienced the continued growth of our firm."

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"The companies on this year's Inc. 5000 have followed so many different paths to success," says Inc. editor in chief James Ledbetter. "There's no single course you can follow or investment you can make that will guarantee this kind of spectacular growth. But what they have in common is persistence and seizing opportunities." Read this for more information.

The annual Inc. 5000 event honoring the companies on the list will be held October 10 to 12, 2019, at the JW Marriott Desert Ridge Resort and Spa in Phoenix, Arizona. Complete results of the Inc. 5000, including award methodology, company profiles and an interactive database that can be sorted by industry, region, and other criteria, can be found at http://www.inc.com/inc5000. Be alert to the latest news.

About Inc. Media
Founded in 1979 and acquired in 2005 by Mansueto Ventures, Inc. is the only major brand dedicated exclusively to owners and managers of growing private companies, with the aim to deliver real solutions for today's innovative company builders. Inc. took home the National Magazine Award for General Excellence in both 2014 and 2012. The total monthly audience reach for the brand has been growing significantly, from 2,000,000 in 2010 to more than 20,000,000 today. For more information, visit http://www.inc.com.

The Inc. 5000 is a list of the fastest-growing private companies in the nation. Started in 1982, this prestigious list has become the hallmark of entrepreneurial success. The Inc. 5000 Conference & Awards Ceremony is an annual event that celebrates the remarkable achievements of these companies. The event also offers informative workshops, celebrated keynote speakers, and evening functions.
For more information on Inc. and the Inc. 5000 Conference, visit http://conference.inc.com/.

About CoNexus
Founded in 2015, CoNexus is a tightly knit group of certified public accounting professionals working closely with clients nationwide to help them achieve their business, personal and financial goals. From our offices in the shadow of the new Atlanta Braves baseball stadium, we employ a team of more than 36 people committed to the prompt, courteous delivery of a comprehensive suite of tax, assurance, accounting, valuation, and advisory services. For more information, visit https://ConexusCPA.com

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SavvyCube brings multi-store ecommerce analytics and reporting to Shopify merchants

SavvyCube, an ecommerce analytics and reporting tool, has announced an integration with Shopify ecommerce platform, and well as the release of an official app on the Shopify app store. SavvyCube, already available for Magento, is seeking to expand its reach to other shopping carts, in order to satisfy the demand for multi-store and multi-platform analytics capabilities.

"We are very excited to finally bring SavvyCube to Shopify users," said Alex Shymanets, SavvyCube's founder. "Whether you are a merchant running one or several stores, or an agency with multiple ecommerce clients, we think SavvyCube can bring substantial value to your business with comprehensive analytics and advanced reporting".

Some other recently released SavvyCube's features include:

You can find more info about SavvyCube's integration for Shopify here: https://www.savvycube.com/shopify-analytics

About SavvyCube. SavvyCube provides sophisticated yet easy-to-use analytics and reporting software to small- and medium-sized online merchants and ecommerce agencies. SavvyCube was developed at MageWorx by a talented team of ecommerce experts who created over 70 Shopify apps and Magento extensions, which are now being used on more than 30,000 online stores.

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e3 Diagnostics and Bertec Partner to Provide Premier Balance Assessment and Rehabilitation Solutions

e3 Diagnostics, the nation's leading provider of audiology equipment sales and service, is pleased to announce that it has partnered with Bertec, a leading manufacturer of force measurement devices for clinical balance and sports performance applications. Bertec designs and manufactures Balance Advantage systems, a full line of clinical systems for both assessment and treatment of balance problems. Through this partnership, e3 Diagnostics will distribute and provide service for Bertec's premier clinical balance assessment and rehabilitation solutions, including balance plates, computerized dynamic posturography equipment, and vestibular ocular reflex assessment devices.

Bertec's products have represented a legacy of excellence in biomechanics for over thirty years. In addition to helping clinical teams serve the needs of patients with advanced solutions like dynamic posturography and immersive virtual reality, Bertec's technology is used worldwide by professional sports organizations and leading academic research institutions.

"This partnership with e3 Diagnostic makes it possible for our clinical technology to reach a broader audience, and, more importantly, gives our current and future customers access to a team of experts at a local level," said Murat Berme, CEO of Bertec.

e3 Diagnostics will focus on distributing and servicing Bertec's line of clinical products. These products include:
Read here.

  • Bertec Vision Advantage (BVA) is designed to evaluate vision problems resulting from head movement that can complicate balance performance by identifying dysfunction in the vestibular ocular reflex (VOR) per the Dynamic Visual Acuity (DVA) Test. And it measures the head velocity, axis, and direction where visual accuracy breaks down per the Gaze Stabilization Test (GST).
  • Portable Essential is a simple, portable, and highly sensitive balance assessment solution suitable for any environment, including community outreach, satellite offices, and high-volume screening applications. The wide variety of additional rehab tools make this product part of a comprehensive solution that fits in any clinic.
  • COBALT is a balance test for athletes. COBALT can be used as part of a concussion screening and management program by providing an objective measurement of balance control when relying on visual, somatosensory, and vestibular demands.
  • "E3 Diagnostics is continually looking to add to its portfolio of product and service solutions for its customers, and we're thrilled to be partnering with the leading manufacturer of Balance assessment and treatment products," said Don Williams, president of e3 Diagnostics. "Bertec clearly provides the most innovative, clinically advanced systems in the world, and we're extremely pleased to complement their strengths with E3's highly trained and responsive field team based in 33 regional offices across the country. With the recent discontinuation of the Natus NeuroCom line, e3 is excited to be able to help our customers seeking to expand or upgrade their balance-based equipment."

    To learn more about Bertec's leading solutions, get in touch with your local e3 office today!

    About e3 Diagnostics
    e3 Diagnostics is the leading nationwide team of local audiologic equipment and service experts, many of which have been serving our customers for decades. Our experience, both local and nationwide, and extensive product offering allows us to set the standard for the highest level of expertise in our industry. We are a highly committed and responsive team, driven by our desire to apply our many years of experience and knowledge to assist you.

    About Bertec
    Based out of Columbus, Ohio, Bertec is an internationally recognized designer, manufacturer, and marketer of research-grade and clinical biomechanical equipment and software. Used by athletic trainers, physical therapists, and other professionals working to understand the movement of the human body, Bertec's tools help athletes and patients to meet their performance and rehabilitation goals.

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    BrillMedia.co Cracks Top 3% of 2019 Inc. 5000

    Inc. Magazine announced that Los Angeles based BrillMedia.co placed No. 155 on their prestigious ranking of the nation's fastest-growing private companies.

    As a first-time honoree, BrillMedia.co is ranked 10th in Advertising & Marketing, 11th in Los Angeles, and 27th in California. The hyperlocal advertising agency has experienced a three-year revenue growth of 2,466%.

    "I am proud of what my team, our partners and our clients have accomplished over the years. We are honored to be recognized by Inc. Magazine!" said Robert Brill, CEO of BrillMedia.co. "Our company remains focused on driving value for our clients through the use of best-in-class data, algorithmic advertising, and top optimization expertise."

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    Businesses on the 2019 Inc. 5000 been very competitive within their markets. The list as a whole shows staggering growth compared with prior years, with honorees achieving an astounding three-year average growth of 454 percent, and a median rate of 157 percent.

    BrillMedia.co continues on a path toward record growth powered by its trading desk to activate cross-channel media solutions for marketers, including digital out-of-home, connected TV, and digital audio.

    "The BrillMedia.co integrated media offering gives clients more than just a full suite of digital capabilities. It gives them a true partner to grow their business," said Tony Price, Director of Client Services. Read here.

    The Inc. 5000 list represents a unique look at the most successful companies within the American economy's most dynamic segment—its independent small businesses. Microsoft, Dell, Domino's Pizza, Pandora, Timberland, LinkedIn, Yelp, Zillow, and many other well-known names gained their first national exposure as honorees on the Inc. 5000.

    "There's no single course you can follow or investment you can take that will guarantee this kind of spectacular growth. But what they have in common is persistence and seizing opportunities," says the magazine's editor-in-chief James Ledbetter.

    With 16 years in advertising Los Angeles-native Robert Brill, founded the agency in 2013 and is a member of the Forbes LA Business Council. BrillMedia.co takes a stand for the agencies, advertisers, and entrepreneurs who propel their businesses through advanced advertising, programmatic, and marketing practices. Brill and his team are matchmakers who speak the language of business: data, automation, and creativity. The company connects marketers to consumers effectively, scalably, and profitably.

    CONTACT: For more information about BrillMedia.co, or to schedule an interview with Robert Brill, please contact him at (818)720-1632 or robert@brillmedia.co. Follow us on LinkedIn, Facebook, and Twitter.

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    John Scargall Releases Music Video About Coping with the Loss of a Pet

    Pet parents around the world consider their pets part of the family, and when a furry member of the family passes away, the pain felt from the loss can be devastating. It was from that pain and the yearning to see a very special dog again that John Scargall's music video for "Send My Fur Angel" was born. Today, he's releasing that music video, inspired by the recent passing of his family dog, Tobey. Read news here.

    "Tobey passed away just 3 days before Rebecca and I got married last year, and we were devastated," Scargall said, "We dated for 12 years and Tobey was there from the beginning, so to have him pass just before our wedding was heartbreaking."

    At their wedding reception, Scargall and his wife had Tobey's collar with them at their bride/groom table to honor his memory. Tobey's collar even made it into their official wedding photos. Although the wedding was a joyous celebration of their love, both Scargall and his wife were still mourning Tobey.

    "We tried to do whatever we could privately at our wedding to make Tobey a part of it," Scargall said. After that first hand experience of the grieving process that people go through for their pets, Scargall knew that a song he'd written in the past had to be brought to the world. Read latest news here.

    "I actually wrote Send My Fur Angel a few years ago but I never recorded it. But after going through this, I knew I had to bring this song to the world, for Tobey, and for everyone who's ever loved and lost a pet," Scargall said.

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    The music video takes the viewer on an animated journey as a man copes with the loss of his beloved dog. He experiences the dreaded silence when he comes home, triggering memories of his dog greeting him, a feeling pet parents know all too well. He prays that when it's his time to go, that he can see his dog again. In the end, he reunites with his dog in heaven.

    Watch the Send My Fur Angel Music Video here.

    The proceeds from the digital sales and streams of Send My Fur Angel will be donated to the non-profit PACT for Animals, an organization that helps US soldiers who are deploying overseas to keep their pets by providing them with foster homes until they return.

    About John Scargall

    John Scargall is a Recording Artist based in Ridley Township, PA. His music has been featured on the NASCAR 15' video game, the Top 20 iTunes Alternative Country chart and Sports Illustrated Now, among other places. He's performed at NASCAR races across the country, including Michigan International Speedway, Bristol Motor Speedway and more. John also starred in an episode of PBS39's Music TV show, "Steel Sessions".

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    Visit John Scargall's website for more information.

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    Marketing Firm Leverages Social Media Ads and AI Software to Reach Huge Audiences

    Several years ago, companies used social media platforms to instantly post information and capture "likes" and followers as an organic way to grow an accessible potential customer base. The game has changed as Facebook grew wise to monetizing posts as well as creating rules and restrictions on images, copy and content, said Susan MacNicol, founder and president of Strategic & Creative Marketing Inc., a full-service marketing firm in Aurora.

    "If companies want to reach audiences on social media platforms, they have to buy ad space," she said. "I think a lot of people thought that since they are putting up posts, people who are following them would see them. The reality is they won't see them because Facebook only shows your post to two to three percent of your followers." Read all the latest news.

    MacNicol and Director of Social and Digital Marketing Tami Wloch have grown in their expertise in creating paid social media advertising campaigns along with understanding what social media platforms can offer their clients. This expertise has caught the attention of major leading social media platforms such as Facebook, LinkedIn and Adobe Spark and they have invited Wloch to participate in national advisory panels and give feedback on new products and service development.

    "Tami is not only giving feedback but she is helping to shape these products and services." MacNicol said. "For our company, participating on these panels is an honor and positions us as a valuable and important resource to the 'big guys' of social media platforms. It also allows our company to have the latest information on new services and the best practices so we can deliver outstanding results for our clients."

    Knowing that paid social media ad campaigns are the future of digital marketing, MacNicol's company has been in the forefront in helping clients reach the right target audiences with the right message thanks to the power of artificial intelligence (AI) software.

    MacNicol explained that, years ago, marketers conducted A/B testing—a tedious process—to see how well messages resonated with audiences on various social media platforms. Instead, AI instantly recognizes what messages work best with specific audiences and on various digital platforms and automatically redirects the ad to have the greatest impact. The AI software can enable their firm to create custom and lookalike audiences to reach specific individuals with similar characteristics
    such as income level, how much they travel, and preferred items to purchase, to name a few.

    Beyond the common platforms of Facebook and Instagram, these ads can reach potential customers on the Audience Network, a conglomerate of over 47,000 digital sites. This allows them to extend a client's reach for their ad campaigns beyond just a few social platforms and instead reach potential customers on mobile apps and websites and videos. Read related news now.

    "When we post ads, they can reach targeted individuals wherever they are on the Internet, whenever they are online," MacNicol said.

    For businesses embarking on paid social media advertising, it's all about reaching the right market with the right message and finding a company to provide expert advice and execution.

    "Paid social media ad campaigns are more complex than business owners realize," MacNicol said. "If these campaigns are done correctly, they can be powerful tools. Getting the right target is key and having the right marketing message is absolutely imperative. We can help businesses find the exact customers they want to reach."

    For more information, visit https://www.scmarketinginc.com.

    About Strategic & Creative Marketing Inc.:
    Aurora, Illinois-based Strategic & Creative Marketing Inc, is a full-service marketing firm established in 2001, and experienced at working with small, medium and Fortune 500 companies. The firm holds a Women's Business Enterprise (WBE) Certification and a Women Owned Small Business Certification (WOSB) issued by Women's Business Enterprise National Council (WBENC). The firm's team has created and implemented national, regional and local marketing and recruitment marketing campaigns. Creative tactics are based on carefully-crafted marketing plans and strategies first, and include print and on-air ads, social media paid ads and organic campaigns, trade shows, emails, video, public relations and promotions. Owner and President Susan MacNicol leverages 25 years of corporate marketing experience in the U.S. and globally to ensure that campaigns are integrated, backed by data and have the most compelling message reaching the right target market through the most effective tactics. MacNicol and Director of Social and Digital Marketing Tami Wloch speak and train locally and globally on all aspects of Marketing, including Social Media, Employment Branding and more. For more information, visit https://www.scmarketinginc.com.

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    Monday, August 26, 2019

    EWF National Conference Gathers Over 550 Emerging and Accomplished Women Leaders in Cybersecurity, Risk Management & Privacy to Drive Digital Transformation

    The Executive Women's Forum on Information Security, Risk Management & Privacy (EWF) is hosting its 2019 National Conference "Driving Digital Transformation." The 17th Annual EWF National Conference will be held at the Hyatt Regency in Scottsdale, Arizona from October 15-17. Take advantage of the early bird rate by registering on or before August 31st here. Read this here.

    The EWF's annual conference provides an exclusive opportunity for women to personally interact with over 550 female global thought leaders in the fields of Information Security, Risk Management and Privacy. During this three-day event, members collaborate on round-table exercises, incident simulations, panel discussions, and working groups.

    "I'm excited we have a wonderful lineup of diverse speakers who already know Digital Transformation doesn't come in a neat package or in a cloud," said Lynn Terwoerds, Executive Director, EWF. "We have an interdisciplinary agenda of topics and speakers who will educate and inspire us."

    Keynote speakers for this year's conference include:

    Keynote presentation: The Disruption Mindset - Leading to Drive Disruptive Growth

    Keynote Presentation: Holistic Well-Being - The Key to Personal and Professional Success

    Keynote Presentation - Digital Identity

    Keynote Presentation: Women of Influence Lead the Way with Innovation

    Notable Panels/Sessions:

  • Leveraging ML and AI for Security Compliance
  • Digital Risk Management in 3 Dimensions - Data, Processes, and Organizations
  • Incident Response Tabletop
  • Rising Leaders Forum Workshop – created by and for all Millenials of the EWF to create advocacy, initiatives, and touchpoints in support of our millennials development and advancement
  • AWS Jam Lounge - This provides se lf-paced challenges that you can complete anywhere during the length of the event
  • This year the EWF is offering a motivational pre-conference workshop "Breaking Barriers." This program enables attendees to recognize what gets in their way on their path to personal and professional transformation. Attendees will gain clarity of the barriers stopping them and develop strategies to overcome them. Pre-registration for this event is required.

    Check out the agenda to see all the sessions.

    To register, learn more about the conference and our speakers, please visit our conference page here.

    About the Executive Women's Forum on Information Security, Risk Management & Privacy:
    Founded in 2002, the Executive Women's Forum on Information Security, Risk Management & Privacy (EWF) is the largest member organization dedicated to engaging, advancing and developing women leaders in Cybersecurity, IT Risk Management, Governance Risk & Compliance and Privacy. The EWF serves emerging leaders as well as the most prominent and influential women in our field by facilitating programs and events throughout the year, including a National Conference, regional meetings, leadership development, and mentorship programs as well as interaction with global thought leaders through an online community. For more information, visit http://www.ewf-usa.com

    CONTACTS:
    Melissa Rojas, Digital Marketing Specialist, Executive Women's Forum
    Email address: melissa(at)ewf-usa.com
    Office: 312-525-3347

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