Jessica's Press Releases

Tuesday, January 22, 2019

VivoAquatics Receives Growth Investment, Led by Level Equity

VivoAquatics, the leading water management and real-time monitoring platform for hotels, resorts, fitness clubs and other commercial facilities announced it has secured Series A financing led by Level Equity, a growth equity firm focused on software and automation companies. The funding represents another milestone for the company as leading brands and properties continue to adopt the VivoPoint software and IoT platform to proactively manage the risks and costs of water within a facility while improving the guest experience. Funds will be used to expand the suite of integrations across a commercial facility, expand sales and marketing, and drive strategic opportunities.

"We are thrilled to partner with Level Equity and our investor group to help facility and engineering leaders better manage water across commercial properties to protect their brand and assets," says Willan Johnson, CEO of VivoAquatics. "This is a dynamic and growing industry and we look forward to providing the applications and tools to assist facility owners and managers create baselines and benchmarks, establish standards and provide real-time monitoring and support to help them manage water more cost effectively and safely."
VivoPoint is a platform of controllers, sensors, communication gateways and software to provide facilities with real-time control and monitoring of water quality and usage (both water and energy). VivoPoint is currently used by hundreds of commercial facilities including many of the world's leading resorts, waterparks and hospitality organizations to manage their recreational water (i.e., swimming pools, spas, lakes, streams, fountains). The company is now piloting VivoPoint across other functions (i.e., irrigation, cooling towers, etc.) within a facility.

"We recognize that commercial facility owners and managers face a daunting task in managing water as compliance and safety requirements increase, sustainability objectives are set, and costs increase," said George McCulloch, Founder and Co-CEO of Level Equity. "VivoAquatics' strong industry experience, exceptional and capital efficient growth and their amazing client orientation sets them apart as a market leader. We share their vision for continuing to build a world class software and IoT solution." Click here.

About VivoAquatics:
Founded in 2015, VivoAquatics is an innovative water management company providing automation solutions to hospitality destinations, water parks, fitness clubs, multi-family REITs and municipalities through its VivoPoint application. The brand's services and and VivoPoint software solution is specially designed to give clients greater control over their systems, equipment and staff for improved operational efficiency and ongoing cost-savings. For more information on VivoAquatics, please visit http://vivoaquatics.com/

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https://jessicapressreleases.blogspot.com/2018/05/canine-camp-getaway-of-ny-dog-vacation.html

About Level Equity:
Based in New York, NY, Level Equity is a growth equity firm focused on providing capital to rapidly growing software and internet companies. The firm manages over $1.65 billion across a series of long term committed investment partnerships. For more information about Level Equity, visit http://www.levelequity.com.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

Enterprise Management Associates Releases EMA Top 3 Decision Guide for Security Analytics for Threat Detection and Breach Resolution

Enterprise Management Associates (EMA™), a leading IT and data management research and consulting firm, today announced it has released a new report titled "Security Analytics for Threat Detection and Breach Resolution in 2019: EMA Top 3 Report and Decision Guide" based on criteria defined by David Monahan, managing research director of risk and security management at EMA.

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Security analytics were created to provide advanced data analysis using multiple analysis techniques, the most popular of which is a class of adaptive outcome algorithms called machine learning (ML), also now being dubbed artificial intelligence (AI). These algorithms and models combine logs, protocols, packet streams, network flows, and a myriad of other data sources into big data to supply individual and community behavioral analysis and risk profiling. Combined, they identify, prioritize, and aid in containing threat actors.

Security analytics also interface with other monitoring and alerting systems, like security incident and event management systems (SIEM). This amalgam of data and algorithms and the proper application thereof can produce extremely high-fidelity intelligence for rendering the context of events, providing a previously unobtained level of visibility into activities in the environment, and supplying excellent prioritization of incidents.

"We are living in the age of information. Security analytics is a means for organizations to leverage the vast amount of data coming in to paint a real picture of their security posture, to identify threats earlier, and to appropriately respond to them," said Monahan. "Security analytics tools are showing great value and promise further improvements to defend against even the most subtle and complex attacks."

While there is no security silver bullet, security analytics tools are a great step forward for any organization that needs to improve its ability to detect threats. When purchased without the proper research, however, these tools can create unnecessary overhead and actually impede performance by creating a false sense of security. Security analytics is the perfect operational example of prior planning preventing negative performance. When the proper tool is selected, customers see great benefits.

This EMA Top 3 report is designed to cut through the noise to help organizations select the right tool for their unique needs. It serves as a guide to organizations that have identified problematic security use cases to select analytics tools that best address those use cases. Tools from the following security vendors were evaluated:

A more detailed analysis of the use cases, vendor tools, and research findings are available in the "Security Analytics for Threat Detection and Breach Resolution in 2019: EMA Top 3 Report and Decision Guide."

About the EMA Top 3 Enterprise Decision Guide
EMA Top 3 reports identify the leading priorities organizations face with resolving challenges and meeting enterprise requirements in particular IT management focus areas. The intent of this report is to inform and inspire influencers and decision makers in their project planning and vendor selection process.

About EMA
Founded in 1996, EMA is a leading industry analyst firm that specializes in providing deep insight across the full spectrum of IT and data management technologies. EMA analysts leverage a unique combination of practical experience, insight into industry best practices, and in-depth knowledge of current and planned vendor solutions to help clients achieve their goals. Learn more about EMA research, analysis, and consulting services for enterprise line of business users, IT professionals and IT vendors at http://www.enterprisemanagement.com.

iraLogix Acquires Integrated Retirement to Accelerate Growth

iraLogix, Inc., an innovative technology-based IRA recordkeeper, announces it has acquired Integrated Retirement Initiatives, LLC, (IRI) a first-tier provider of retirement product design, go-to-market consulting, training and compliance solutions for financial institutions. Integrated Retirement, a widely-respected organization, will operate under its own name as a division of iraLogix, Inc.

Read all the latest news.:

https://jessicapressreleases.blogspot.com/2018/05/cobo-wallet-announces-pre-series.html

iraLogix delivers modular, fully paperless, white-labeled IRA recordkeeping solutions that enable financial institutions to easily customize their offerings and compete in all segments of the IRA market. The acquisition of IRI responds to a growing demand by institutional clients for business-critical consulting on product design, go-to-market strategy, implementation training, education and compliance program support.

"Integrated Retirement has long been lauded for its talent, expertise and commitment to client success. Their team is well positioned to help us accelerate our delivery of outstanding technology and service expertise to the retirement industry" said David Bernard, iraLogix's CEO. He added, "They immediately augment our capacity to respond to the growing demand for expert marketing, legal and technical resources needed to launch and support highly competitive IRA programs."

Pam O'Rourke, Sr. Vice President and ERISA Counsel for Integrated Retirement added "The iraLogix and Integrated Retirement teams have an aligned philosophy and approach to advising clients on how to build and maintain best-in-class retirement plan products. With this merger, we are well-positioned to provide clients with both technology and consulting expertise they need to be successful in all aspects of their retirement business."

About iraLogix:
iraLogix is an industry-leading provider of technology-enabled, fully paperless, white label IRA recordkeeping solutions. The company's recordkeeping and technology solutions enable any financial institution to easily customize their IRA offering and compete effectively in all segments of the IRA market. Through modular technology, clients have the choice to use their internal investment or advisory capabilities or select from a number of industry leading providers, as desired. Regardless of market strategy, iraLogix can streamline your IRA service options and expand your business. For more information, please visit http://www.iralogix.com.

About Integrated Retirement:
As a provider of content and training solutions, Integrated Retirement is focused exclusively on helping financial organizations navigate the challenges of an increasingly complex retirement plan marketplace. Integrated Retirement's attorneys, consultants, writers, and trainers bring deep industry expertise and significant hands-on professional insight to the development of customized, practical, and cost-effective solutions. Integrated Retirement is located in Baxter, Minnesota. For more information please visit http://www.integratedretirement.com.

Monday, January 21, 2019

UBCF Honors Artists Impacted by Breast Cancer in New York City

United Breast Cancer Foundation (UBCF) has partnered with ChaShaMa to provide artists impacted by breast cancer with coveted ground floor window space in New York City's Diamond District on West 47th St. in Manhattan, NY. A ribbon cutting ceremony hosted by 47th Street's Diamond District BID will be held on January 24th at 4:30 pm with a celebratory reception to follow for artists and guests at 580 Fifth Avenue, 10th Floor. Guests must send an RSVP to rsvp@diamonddistrict.org. The installations will remain on view for through June 16, 2019. Read related news here.

Dylan Musler, ChaShaMa's Space to Present Director shared, "Providing window space is a wonderful opportunity for artists because it's so seamlessly integrated into the lives of both tourists and busy New Yorkers going about their day. We're thrilled to collaborate with UBCF and the Diamond District BID to offer this moment of reprieve for the public as well as display a very strong range of work by NYC artists."

"We're overjoyed to join forces with UBCF," ChaShaMa Founder and Artistic Director Anita Durst shared. "It's an opportunity to use the power of art to connect, heal, and celebrate people affected by breast cancer."

Alícia Degener, Ann Tarantino, Jisook Kim, and the Lower Eastside Girls Club have been commissioned to place site-specific installations of their artwork in the windows of a vacant Diamond District Jewelry Center building spanning multiple addresses. The Window Spaces receive heavy foot traffic in the heart of New York City's Diamond District, giving coveted space to the exhibiting artists to present their work, engage with communities impacted by breast cancer, and bolster awareness of UBCF's commitment to breast health and wellness. Learn more about the artists.

"The essence of art and natural diamonds share the stories they tell, and how they are used to share a unique vision or personal feeling with others," said Avi Fertig, Executive Director of the 47th Street BID. "This goes to the heart of our new partnership with ChaShaMa and UBCF, and why we so enjoy sharing this art with the Diamond District merchants, customers, and anyone fortunate to encounter the Window Spaces art gallery." Click here.

"Countless people recognize the Diamond District as the world premier resource for exquisite jewelry," said Steven Grauer, Chairman of the 47th Street BID, "The Diamond District is thankful to ChaShaMa and UBCF for helping beautify West 47th Street." Grauer continued with, "People come to the Diamond District to feed their eyes and desires, and the art that Is now here is only enhancing that visceral experience."

Stephanie Mastroianni, UBCF's Executive Director, stated, "UBCF believes art is an important outlet and a way to heal the soul. We believe this venture with ChaShaMa and the Diamond District BID will not only bring further awareness to UBCF's programs but, equally as important, it is an exemplary display of collaborative efforts and cooperation amongst non-profits." Mastroianni continued, "We're honored to be working with these two outstanding organizations."

About ChaShaMa
Chashama was founded in 1995 by Anita Durst to celebrate the legacy of theatre visionary Reza Abdoh. Currently, ChaShaMa presents 150 events a year, have workspace for 120 artists, and have developed 80 workshops in underserved communities. http://www.chashama.org

About 47th Street Business Improvement District
The 47th Street Business Improvement District (47th Street BID) is a not for-profit tax-exempt organization that was formed in 1997 to enhance the economic development activities of New York's Diamond District with the goal to make the Diamond District safer, cleaner and more beautiful. http://www.diamonddistrict.org

About UBCF
UBCF is committed to offering breast health and wellness services focused on cancer prevention, screening, treatment and overall wellness. UBCF's mission is to make a positive difference in the lives of those affected by breast cancer and carries it out through seven life-supporting patient and family programs available to women, men and families nation-wide. UBCF never denies services to anyone regardless of age, race, gender, ethnicity, income or medical insurance coverage. Tax-deductible contributions may be made towards UBCF's programs. UBCF accepts vehicle and property donations as well. Combined Federal Campaign #77934. http://www.ubcf.org

Franklin County Visitors Bureau Invites All To 17th Annual IceFest in Downtown Chambersburg

Downtown Chambersburg is ready for the 17th annual IceFest, January 31 to February 3. No need to get stuck in the throes of winter. Get out of the house and enjoy more than 80 ice sculptures. Live carving by DiMartino Ice is set for Thursday and Friday evening when the giant throne is transformed from clear blocks of ice into the coolest place to have a picture taken. It is an amazing transformation done with chain saws, drills, and blowers. Downtown Chambersburg glistens with beautifully lit ice sculptures and twinkling lights fill the trees along the Main Street. It is magical.

Everything kicks off Thursday, January 31, at 5 PM on Memorial Square with an opening ceremony and the traditional IceFest Cake. Enjoy a piece of cakes and view live sculpture carving. Take a trip down the double-wide slide on South Main Street, open until 8 PM. Race a friend!

On Friday evening from 5 PM to 8 PM, carving of the giant sculptures continues, plus the double-wide ice slide is open again. The Snowfall Ball at Central Presbyterian is back for the 7th year, beginning with a dance lesson on Swing, Rumba and Waltz at 6 PM, followed by open dance from 7 PM to 10 PM with a spotlight dance at 8:00 PM. Watch glass blowing by Glass Routes on North Main Street in the parking area near King Street Church, plus enjoy the glass blowing exhibition at the new location of Council for the Arts, 81 North Main Street.

Saturday starts with The All-You-Can-Eat Pancake Breakfast at the Trinity Episcopal Church on South Second Street, 8 AM-11 AM. At 10 AM, the ice slide opens. Icing on the Cake, a cake-decorating contest with professional, amateur and student competitions begins at 10 AM and runs until 4 PM. Help select the People's Choice by casting one-dollar votes. Winners announced at 4 PM. Then, everyone gets to eat the cakes.

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At 11 AM on Saturday is the new event Chili-Q until 4 p.m. In previous years, the Chili Cookoff was held, but now, get ready to enjoy not only chili but delicious BBQ. Sample your favorites in the parking lot next to Main Street Deli for this steamy treat.

Be sure to visit the new Franklin County 11/30 Visitors Center, located in the 1865 former bank building on the southwest. It is a beautiful building and a good place to warm up while checking out destinations in Franklin County. Enjoy a display by local Chambersburg Quilt Guild Display and Raffle, take in the Appalachian Trail photo contest or find out about all the haunted spots of Franklin County. It offers children's activities, walking tours around the square, and plenty of information about Franklin County. Admission is free. Read this here.

IceFest is a community event, bringing many organizations and civic groups together to create an experience with something for everyone and guaranteed to be a great moment in Franklin County. View a full schedule of events at icefestpa.com.

The Franklin County Visitors Bureau invites all to explore Franklin County PA and enjoy the trails of history, arts and architecture, recreation, natural beauty, fresh foods and the warm hospitality of communities like Chambersburg, Greencastle, Mercersburg, Shippensburg, and Waynesboro. Franklin County PA is located just north of the Mason Dixon Line and is an easy drive to Washington DC, Philadelphia, and Pittsburgh. Discover more....plan a visit soon at ExploreFranklinCountyPA.com or by contacting 866.646.8060.

Internet Marketing Company, Lounge Lizard, shares the Top Social Media Metrics for Marketing

Lounge Lizard is globally recognized as a top internet marketing company within the web design and development industry. Lounge Lizard's brandtenders are creative, tech-savvy, and passionate in developing innovative strategies that drive conversion for both startup and established clients of all industries, making them the "best of breed since 1998."

Social media metrics are invaluable to effective marketing. They allow marketers to update management about the effectiveness of campaigns, ROI, and social reach. Additionally, key metrics help with understanding customers and planning future campaigns to generate the best results possible. Today the Internet Marketing Company, Lounge Lizard, shares the Top Social Media Metrics for Marketing.

Top Social Media Metrics to Track:

Volume – The easiest metric to track is basic volume, which is a top of the sales funnel aspect to be aware of. This metric is more than followers, tweets, and posts; it is the scope of people talking about a brand at certain periods in time. Some platforms have built in measurement capabilities such as Facebook Insights. There are also useful software options for online reputation management such as Social Mention or SentiOne that can track, measure, and monitor social media. Once volume has been analyzed it will be apparent which days or times more people talk about a brand which makes those prime opportunities to post for higher engagement.

Reach – Reach is how far a social conversation circulates. This metric is often used as a denominator when calculating other metrics. For example, to determine the engagement percentage of something you would take all of the usable figures for clicks, replies, retweets, etc. And then divide that number by reach. Strong reach is often also equated with brand awareness which is important when the focus is shifted to earning more leads, subscribers, or conversions as the more recognizable and respected a brand is, the easier it is to generate those things. Insight pages on social platforms will showcase reach, which should improve over time.

Engagement – This is simply the number of people that participate in your activities on social media sites. There are two different ways to look at engagement; shares and interaction. Some people will reply, comment, or like posts which represent interaction while shares are simply how often a post is re-tweeted, shared, and the like. Depending on business goals, it is important to understand which types of posts produce more of one action over another to allow more focus on what is important to the business between shares and interaction. Click here to read the latest news.

Click-Through-Rate – This metric is useful for those businesses that run ads on social media platforms. It represents the number of people clicking on an ad or content resulting in a website visit. CTR is based on the total number of clicks divided by impressions, then multiplied by 100. Again, this is a metric most platforms automatically calculate.

Social Media Referrals – This metric is the total number of visitors to the business website that come from the business social media platforms. This metric represents customers willing to leave social media platforms to land on a website which indicates a high level of interest in products or services. This can be tracked via Google Analytics under the acquisition tab.

Bounce Rate – This is a standard website analytic that can be found in Google Analytics and should be tracked in relation to social media. The bounce rate from social media should be compared to the bounce rate for search or digital ads which will allow a better understanding of the effectiveness of social strategy compared to other methods. A very high bounce rate would indicate and ineffective strategy because visitors leave immediately indicating they were not instantly getting the information they expected.

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Amplification Rate – This number is a ratio of shares of a post to the number of total followers on that particular platform. It has been defined as the rate which followers share content on their own networks. Simply add the number of shares over a period and divide by the number of total followers then multiple by 100 for a rate percentage. The higher this percentage, the more followers are pushing content to new audiences for free as well as an indication that followers want to associate themselves with that brand, much like a brand ambassador.

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Social Media Conversions – This will vary based on what a business wishes to consider a conversion, such as subscribing to a newsletter or a direct website purchase. This directly relates to ROI and cost-per-conversion (CPC). Different platforms have methods to tract various metrics depending on what the definition of a conversion ends up being.

Customer Satisfaction Score – This is also known as CSAT, and is a metric focused on measuring the satisfaction level people have with products or services. It really boils down to the simple question of: What is your overall satisfaction with X? The answers can be a 1-5 or 1-10 scale along with terms such as Poor, Fair, Good, Great, Incredible. CSAT surveys can be implemented on social media platforms and then simply add up all scores divided by the number of responses then multiply by 10.

Lounge Lizard Digital Marketing Agency is an award-winning, high-end design boutique specializing in website and mobile app development, UX/UI, branding, and marketing. Lounge Lizard excels in creating the ultimate brand strategy, fully loaded with expertly crafted visuals that work together to increase sales and effectively communicate a client's unique personality. Continue reading.

Media Contact: Ken Braun, Lounge Lizard, 631-581-1000, ken.braun(at)loungelizard.com

New Book Helps ADHD Students Drastically Improve Their Grades

Teacher Pamela L. Johnson, B.S. Education developed a learning method for her students with ADHD using multi-sensory techniques and positive reinforcement which quickly increased their success. Johnson saw her students' grades improve from D's and F's to A's and B's within a four- to six-week period and stay there as long as StudyQuick was used.

Johnson's new book, "8 Minutes a Day to Make an A! Quick Change Your ADHD Child Now!" uses key elements from the StudyQuick system to help children and teens with ADHD succeed in their education. The book teaches students and parents how to compensate for the challenges of ADHD by using a system that ensures consistency and success at school and at home. Continue reading.

The StudyQuick method works with the parent and child to ensure that the school binder is set up and used correctly. Parents can quickly and easily monitor progress to ensure consistent, correct and immediate implementation of the child's homework and study tasks. The student receives an immediate reward which can be redeemed, promoting achievement and motivation.

The Study Quick System ensures the child or teen develops consistency and structure. Students and parents will always know if homework is done and turned in. Students are always ready for a test and know how well they will do before the test is taken by using Quick Cards each night for five minutes with a parent. This method promotes accountability by both parties to ensure the child's success.

Parents can also learn techniques which work immediately to stop arguing, and help their child learn and remember routines and chores which help develop more structure at home as well. Read all the latest news.

"I saw so many of my students at my learning centers, succeeding and wanted those resources to be available to children and teens with ADHD and their parents everywhere, so I decided to write a book about it," Johnson said. "I understand what these kids and parents are going through, as I myself suffered greatly in school and had poor grades. I was diagnosed with ADHD as an adult and at that point life made sense and I began learning as much as I could about it."

More info here.:

https://jessicapressreleases.blogspot.com/2018/05/1-800-petmeds-announces-return-of.html

With "8 Minutes a Day to Make an A!" children and teens with ADHD can develop a passion for learning and create a brighter future.

"8 Minutes a Day to Make an A! Quick Change Your ADHD Child Now!"

By: Pamela L. Johnson, B.S. Education

ISBN: 978-1-5462-4482-0 (sc); 978-1-5462-4480-6 (hc); 978-1-5462-4481-3 (e)

Available at the AuthorHouse Online Bookstore, Barnes and Noble and Amazon

About the Author

Pamela L. Johnson is an expert in her field, as she is a former teacher, flight attendant, and owner/operator of two learning centers in Tennessee. Johnson has a B.S. in Education and taught school the way she would like to have been taught, using multi-sensory techniques with immediate positive reinforcement. She has also given workshops for educators and parents, teaching them how to work with their ADHD child at home. For more information about the author and her book, please visit: http://www.studyquicksystem.com.

Contact:
LAVIDGE – Phoenix
Kalin Thomas
480-648-7540
kthomas(at)lavidge(dot)com

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Jessica's Press Releases

Tuesday, January 22, 2019

VivoAquatics Receives Growth Investment, Led by Level Equity

Read related news here.:

Enterprise Management Associates Releases EMA Top 3 Decision Guide for Security Analytics for Threat Detection and Breach Resolution

Be alert to read related news.:

iraLogix Acquires Integrated Retirement to Accelerate Growth

Read all the latest news.:

Related News:

Monday, January 21, 2019

UBCF Honors Artists Impacted by Breast Cancer in New York City

Related News:

Franklin County Visitors Bureau Invites All To 17th Annual IceFest in Downtown Chambersburg

Be alert to read related news.:

Internet Marketing Company, Lounge Lizard, shares the Top Social Media Metrics for Marketing

Read here.:

Be alert to the latest news.:

New Book Helps ADHD Students Drastically Improve Their Grades

More info here.: