Jessica's Press Releases

Friday, November 9, 2018

Conversation, Context, and The Art of Culturing Culture

Egg Strategy Inc., a leading global strategy firm based in Boulder, Colorado, has quietly been growing new perspectives and expanding minds over cocktails and conversation in its offices. This group of strategy gurus behind recent findings with Fender about the increasing number of women playing guitar and the importance of security to most renters uses its open and inviting collaboration spaces as de facto labs that spark new ways of seeing the world that eventually inform its own work. Be alert to read related news.

The most recent Culture Lab was held at Egg's Boulder office and featured Meghan Roesch, a Felony Prosecutor for Boulder County. One might wonder what a felony prosecutor and brand strategists can learn from one another, but that question is precisely the point. As Christopher Wilshire, CEO of Egg says, "Our work requires us to see the world through other people's eyes. We also need to understand the cultural forces and conditions that shape people's views of the world. To that end, Egg's Culture Lab is all about inspiring our team and our acquaintances with new perspectives and new ways of understanding how and why people act and think the way they do." Read related news now.

Over drinks, snacks, and the course of about ninety minutes, Roesch brought to life the importance of crafting bullet-proof stories and the pursuit of truth in making a case, even when the truth seems elusive. As with previous Culture Lab events, the line between a traditional speaker-audience interaction quickly blurred and the evening turned into an intimate conversation between 30 or so fully-engaged people. "What starts as a conversation about one thing in particular expands into a broader conversation about common ideas and approaches that can be applied across industries, and that's the whole idea!" says Matthew Singer, President of Egg.

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In this age of hard and fast digital communication, Egg is helping clients rediscover what it's always known - context is everything! These limited-capacity events are becoming hot tickets because they're centered around taking the time to engage in real conversation to explore culture and context through deeper dialogue. "These exchanges show the value of perspective and how it can fuel new ways of viewing the world, which for anyone tasked with hatching new and breakthrough ideas is creative superfood!" proclaims Singer. The next event will be held at Egg's New York office and whether it features the Saks Fifth Avenue Art Director or a bombastic hypebeast, you can bet it will inspire.

About Egg Strategy, Inc.
Egg Strategy, Inc. was founded in 2005 in Boulder, Colorado, and currently manages projects around the globe and across three client verticals: CPG, Health, and Lifestyle. With offices in Chicago, New York City, and Boulder, the company employs close to 80 employees and provides strategic consumer research, brand building, product and category innovation, and marketing consulting services to clients like MasterCard, Viacom, and National Geographic among others. Find Egg online at http://www.eggstrategy.com and on social media @eggstrategy.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

Abilene Christian University’s Online Doctor of Nursing Practice Program Receives Widely Recognized Accreditation

The Doctor of Nursing Practice program at Abilene Christian University (ACU) has received accreditation from the Commission on Collegiate Nursing Education (http://www.ccneaccreditation.org). This accreditation is given to schools who demonstrate a quality and rigorous curriculum according to the American Association of Colleges of Nursing (AACN) essentials for DNP education.

"We are honored to receive this recognition," says Dr. Tonya Sawyer-McGee, Program Director and Associate Professor of the DNP program at ACU. "This distinction signifies that our DNP program delivers a curriculum based on integrity and quality so that graduates from the program can become change agents in health policy and practice."

Earning programmatic accreditation takes a considerable amount of time and effort on the part of the university. Nursing students who choose schools that have received CCNE accreditation should take pride that their school is held to such high standards.

"We are pleased to see this confirmation of our nursing programs through this national recognition," says Dr. Phil Schubert, President of Abilene Christian University. "Having CCNE accreditation for both our B.S. in Nursing and our Doctor of Nursing Practice programs is an important statement to our students and their future employers about the quality of our programs and our faculty. Congratulations to the ACU School of Nursing on this outstanding achievement." More info here.

The growing need for compassionate and competent nurses is a challenge Abilene Christian University proudly accepts. The School of Nursing provides a robust educational environment that teaches students the technical and critical thinking skills necessary to excel in this expansive field.

ACU's online Doctor of Nursing Practice program is designed to further develop a nurse's clinical and leadership skills as a medical professional through a combination of online learning and practical applications in the workplace. Students have the opportunity to demonstrate leadership to proactively develop, implement, and evaluate ethical healthcare policies at all levels. This program adheres and aligns with the current trends in the education of nurses and supports recommendations set forth by AACN, the Institute of Medicine, and numerous other healthcare organizations.

The Doctor of Nursing Practice program at ACU is 39-credit hours and offers two specializations in Executive Nursing Leadership and Advance Practice Nurse. The program requires no residency and tuition cost is $1,000 per credit hour. The program has grown exponentially since its inception in 2016 and is expecting its inaugural graduating class in December 2018. More information regarding admission to the program can be found at acu.edu/online.

Abilene Christian University is a vibrant, innovative, Christ-centered community that engages students in authentic spiritual and intellectual growth, equipping them to make a real difference in the world.

Pixel Film Studios Unveils ProDivide Vintage for Final Cut Pro X

ProDivide Vintage presents an inventive way to display information and titles by splitting media to reveal text. Each preset is professionally designed with customizable text, backgrounds, and elements. Modify the split, type in any text and change colors. Simplify life with ProDivide Vintage from Pixel Film Studios.

ProDivide Vintage features 30 divider titles designed for Final Cut Pro X. This makes sure users have lots of variety when displaying info titles. Plus, each ProDivide Vintage preset is totally customizable and adaptable to any project.

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ProDivide Vintage features a unique way of displaying titles and information. ProDivide works by creating a split in any media revealing underlying text. The split can be offset horizontally, scaled in or out, and angled to add more excitement.

ProDivide Vintage allows users to replace preset text with custom text. Changing the text is easy. Just select the current text, delete it, then type in new text. Users can change colors, fonts, and much more.

Established in 2006, Aliso Viejo, California-based Pixel Film Studios is an innovative developer of visual effects tools for the post-production and broadcast community. Their products are integrated with popular non-linear editing and compositing products from Apple FCPX. Apple, the Apple logo, Mac OS X, and Macintosh are registered trademarks of Apple Inc. in the U.S. and/or other countries. All other trademarks and trade names are the property of their respective owners.

MËNAJI Partners with Barneys New York for a Pop-up Series of Emerging Luxury Brands

MËNAJI, the leading men's skincare company, and Barneys New York announced that they are coming together for a rotating pop-up series in the Madison Avenue flagship store. The luxury specialty retailer will be featuring innovative brands in skincare, cosmetics and grooming. Be alert to the latest news.

"It's a natural partnership considering MËNAJI is the first men's skincare line to introduce the best, most cutting-edge products specific to a man's needs while Barneys is the established luxury retailer known for featuring vanguard indie brands. We've been fortunate to be recognized by premium retailers who understand the strides MËNAJI has made in this niche industry," says Pamela Viglielmo, President of MËNAJI Worldwide.

MËNAJI products will be available on the main floor Men's space from November 19 to December 2. "Barneys New York customers are always looking for the latest in beauty and skincare," said Jennifer Miles, Vice President, Divisional Merchandise Manager, Cosmetics, Barneys New York. "The beauty pop-up series at our Madison Avenue flagship give us the opportunity to showcase the newest up-and-coming brands and constantly satisfy the curiosity of our customers."

Surrounding the excitement during the MËNAJI pop-up in Barneys, resident top makeup artists will be on hand to show men how to best apply MËNAJI undetectable hi DEF products. "They will educate consumers on how to enhance their appearance, whether they're under a bright camera lighting or simply enjoying the lights of NYC!" Says Viglielmo.

ABOUT MËNAJI WORLDWIDE
For nearly 20 years, MËNAJI has been recognized as the established leader in offering products specific to a man's needs while investing in research and product testing to create the best formulations a man can use. The company has enjoyed a meteoric following, coinciding with the social media mentality that a man's self-esteem is improved when looking his best.

Refining the standards men have toward their grooming regiment, MËNAJI is known for such cutting-edge products as Liquid Powder Shine Eliminator, the product makeup artists swear by due to its results-driven performance as well as the Urban Camouflage Concealers that coverup dark circles and blemishes with a natural application.

"MËNAJI's innovation has been widely known to loyal skincare enthusiasts, our pairing with Barneys will only broaden the relevance in these modern times," says Viglielmo.

GovX Community Raises $24,000+ for Disaster Response Organization Team Rubicon

A fundraising effort organized by GovX, the online shopping site exclusively for current and former military and first responders, raised over $24,000 for the disaster relief organization Team Rubicon.

The CrowdRise fundraiser lasted for three months, and drew donations from members of the GovX community - people with service-related backgrounds in every branch of the US Armed Forces, law enforcement, firefighting, and emergency responder departments across the country. One randomly chosen member of the GovX community who donated at least $10 to Team Rubicon won a $5,000 GovX shopping spree.

"Team Rubicon is thankful for the support from GovX and the GovX community," said Art delaCruz, COO at Team Rubicon. "This generous donation will put more volunteers in the field and more homeowners one step closer to normalcy. It's companies like GovX that allow Team Rubicon's impact to grow and positively affect more natural disaster survivors." Click here.

As a veteran service organization, Team Rubicon deploys response teams comprised mostly of individuals with military and first responder backgrounds. The organization seeks to provide veterans and former uniformed professionals with the purpose, community, and identity they gained during their time in active service. By joining a new mission, many veterans regain a sense of belonging through their commitment to service and passion for helping others.

Founded by US Marine Corps veterans William McNulty and Jacob Wood in 2010, Team Rubicon has over 90,000 volunteer members, or "Greyshirts" who stand ready to deploy wherever natural catastrophes and humanitarian crises occur. Since 2010, they have deployed on over 300 responses, including recently to the Carolinas following the devastating impact of Hurricane Florence in September. Team Rubicon is currently operating an Emergency Medical Team in the Northern Mariana Islands assisting survivors of Super Typhoon Yutu. Read here.

"We knew that the GovX community would enthusiastically support this incredible veteran-powered response team," said Alan Cole, GovX CEO. "But our members' compassion for veterans and their fellow Americans exceeded our expectations. It was truly amazing to see our community step up in the way that they did to support Team Rubicon."

The fundraiser was the inaugural effort of GovX Gives Back, a new phase of GovX's support for veterans and uniformed professionals. The GovX community has a four-year history of supporting military and first responder nonprofits. With the support of members, GovX has donated over $200,000 to organizations such as the National Law Enforcement Officer's Memorial Fund, National Fallen Firefighter Foundation, Iraq and Afghanistan Veterans of America, and many others.

GovX's current fundraiser benefits Homes For Our Troops, the nonprofit that builds specially adapted custom homes and donates them mortgage free to severely injured post-9/11 veterans. Interested GovX members can donate here for a chance to win a trip to Las Vegas.

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https://jessicapressreleases.blogspot.com/2018/05/manscaped-and-bespoke-post-partner-on.html

ABOUT GOVX

GovX.com is for the men and women who protect our country and communities. The members-only eCommerce site offers thousands of products from hundreds of premium brands at exclusive, below-retail pricing. Eligible members include active and veteran U.S. military, firefighters, law enforcement officers and federal agents. Membership is free and more information can be found at http://www.govx.com.

ABOUT TEAM RUBICON

Team Rubicon unites the skills and experiences of military veterans with first responders to rapidly deploy emergency response teams. Team Rubicon is a nonprofit organization offering veterans a chance to continue their service by helping those affected by disasters, and also themselves. Programs and services are made possible by the support of individual donors, corporate partners, and the dedication of volunteers across the country. To join or support Team Rubicon's mission, visit http://www.teamrubiconusa.org.

Thursday, November 8, 2018

SuiteRetail Launches SuitePOS Version 3 for Retailers using NetSuite and Salesforce

SuitePOS simplifies in-store operations by revolutionizing the selling experience at the point of sale. This means employees can be up and running on fixed-lane or mobile terminals in short order and shoppers experience fast and efficient checkout. In other words, the shoppers are happy and so are the clerks.

This is achieved by running on the latest Apple iPad and iPhone devices, partnering with modern payment processors such as Square, and deeply embedding the SuitePOS App into major cloud platforms that run all other business functions.

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With mid-market and enterprise retailers such as Sugarfina, Rally House and Murray's Cheese, a balance between simplicity and features is a priority. SuitePOS Version 3 represents this balance with an additional focus on increasing store revenue.

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Sales Order Module

Retailers can now take in-store orders (with a deposit) that are fulfilled and shipped later. This improves sales, reduces the chances of the shopper going to another store and can significantly lower in-store inventory levels.

Square Installments

SuitePOS is now fully integrated with Square Installments. This means shoppers can obtain credit approval at the point-of-sale and thereby spread their payments over time. Once processed, the transaction seamlessly ends up in NetSuite or Salesforce - far removed from the tedious and inefficient in-store credit application process that is used today.

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Quick Service Module

With the new Quick Service module, printed tickets can now be sent to the kitchen (or prep areas) based on items purchased. This module is ideal for fast food kiosks, juice bars and other retailers that require a Quick Service experience within the store.

Improved Customer Management

SuitePOS Version 3 represents a leap in how customer data is managed. The main benefit of running solutions like NetSuite and Salesforce is that they serve as one system of record. This means customers can be marketed to using one point of truth.

Customer management has been improved so that phone numbers, email, physical addresses and various custom metrics can now be collected at the point of sale with ease.

Better customer information means a more personal touch for shoppers, and ultimately, better targeted marketing.

Default Dynamic Options Improvements

Dynamic Options (aka. Kitting, Modifiers) is a valuable feature for anyone that sells items with many free or paid-for options or configurations. In short, it takes the guesswork out of ringing up sales of complex, custom or add-on items. This module has been enhanced by introducing the ability to default an item for each option. This makes the already fast checkout process even faster

Support for the Star mCollection Printers

Star mCollection printers represent the next iteration in printing solutions for successful retailers. Their ergonomic appeal and fast printing was all that was needed to make sure they became supported.

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Final Thoughts

SuiteRetail has always been puzzled why traditional point-of-sale is so antiquated, hard-to-use and restrictive. SuitePOS Version 3 makes things a lot easier and more efficient for mid-market retailers who want to offer the best customer experience possible.

Short Demo Video | SuitePOS | Contact Us Today

About SuiteRetail

SuiteRetail makes retailers successful by re-inventing the in-store POS dynamics and replacing it with simplicity, flexibility, accuracy and speed. SuiteRetail's flagship product, SuitePOS, is a user-friendly and intuitive Apple-based point of sale solution. With SuitePOS, employees ring up sales quickly using familiar devices, and the transactions flow seamlessly into NetSuite or Salesforce. This deep integration delivers a unique architecture that eclipses traditional and hard to operate point of sale software by moving complexity away from the store, and in to the back-office, where the entire solution is managed. SuitePOS increases customer satisfaction, delivers higher revenue and lowers cost. The result is unified commerce and effortless scalability across operations and all channels.

For more information about SuitePOS or SuiteRetail, please visit http://www.suiteretail.com.

Valens Point Offers Branding Program with Focus on Technology Consulting Companies

Valens Point has introduced a Branding Program focused on differentiating technology consulting companies from their competition. The program provides a structured approach to develop a clear message and a solid brand identity based squarely on this message. Valens Point views design as a means to better communicate and differentiate rather than an often somewhat arbitrary treatment of logo and marketing collateral.

"By basing brand identity development on a fundamental message, we are able to provide design that can earn its keep" says Martin Steinhobel, Managing Partner at Valens Point. "This is not about pretty pictures, but rather business results."

"A lot of technology consulting companies treat branding and brand identity as an afterthought or necessary evil and end up with brand identifies that look like everyone else's" continues Martin Steinhobel. "As a result, technology consulting companies that make an investment in branding and brand identity can really stand out." Read all the latest news.

The Valens Point Branding Program is structured into three very specific steps. Step one involves outlining why a brand refresh is necessary and fully understanding objectives to be achieved. This involves analyzing the current message, brand, and competitors and interviewing key employees and customers. A clear and concise description of the target market, benefits provided, and capabilities most looked for by would-be customers and the development of a solid value proposition are then developed.

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Step two involves conducting design research and ideation, and refining options though review and revision. This is the step where brand identity elements are crafted to support the underlying message and practical style guidelines are established for the new brand.

Step three involves developing a communication plan and rollout guide and preparing and exporting design assets for widespread use. Signage is ordered, stationery, logo wear, and new collateral is developed, and the website and social media are made consistent with the new brand identity.

Martin Steinhobel adds, "The program is a simple, practical, and straightforward way for technology consulting companies to differentiate themselves from their competition."

About Valens Point

Valens Point provides virtual and scalable marketing departments that help technology consulting companies accelerate their growth. We build and manage marketing systems that deliver predictable and consistent results by balancing strategy, technology, process, and expertise. We remove the hassle and overhead of building and running an internal marketing department, so you can invest your time and energy into growing your business.

Friday, November 9, 2018

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Thursday, November 8, 2018

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