Jessica's Press Releases

Monday, January 21, 2019

Franklin County Visitors Bureau Invites All To 17th Annual IceFest in Downtown Chambersburg

Downtown Chambersburg is ready for the 17th annual IceFest, January 31 to February 3. No need to get stuck in the throes of winter. Get out of the house and enjoy more than 80 ice sculptures. Live carving by DiMartino Ice is set for Thursday and Friday evening when the giant throne is transformed from clear blocks of ice into the coolest place to have a picture taken. It is an amazing transformation done with chain saws, drills, and blowers. Downtown Chambersburg glistens with beautifully lit ice sculptures and twinkling lights fill the trees along the Main Street. It is magical.

Everything kicks off Thursday, January 31, at 5 PM on Memorial Square with an opening ceremony and the traditional IceFest Cake. Enjoy a piece of cakes and view live sculpture carving. Take a trip down the double-wide slide on South Main Street, open until 8 PM. Race a friend!

On Friday evening from 5 PM to 8 PM, carving of the giant sculptures continues, plus the double-wide ice slide is open again. The Snowfall Ball at Central Presbyterian is back for the 7th year, beginning with a dance lesson on Swing, Rumba and Waltz at 6 PM, followed by open dance from 7 PM to 10 PM with a spotlight dance at 8:00 PM. Watch glass blowing by Glass Routes on North Main Street in the parking area near King Street Church, plus enjoy the glass blowing exhibition at the new location of Council for the Arts, 81 North Main Street.

Saturday starts with The All-You-Can-Eat Pancake Breakfast at the Trinity Episcopal Church on South Second Street, 8 AM-11 AM. At 10 AM, the ice slide opens. Icing on the Cake, a cake-decorating contest with professional, amateur and student competitions begins at 10 AM and runs until 4 PM. Help select the People's Choice by casting one-dollar votes. Winners announced at 4 PM. Then, everyone gets to eat the cakes.

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https://jessicapressreleases.blogspot.com/2018/05/a-focus-on-heart-health-risks-in-new.html

At 11 AM on Saturday is the new event Chili-Q until 4 p.m. In previous years, the Chili Cookoff was held, but now, get ready to enjoy not only chili but delicious BBQ. Sample your favorites in the parking lot next to Main Street Deli for this steamy treat.

Be sure to visit the new Franklin County 11/30 Visitors Center, located in the 1865 former bank building on the southwest. It is a beautiful building and a good place to warm up while checking out destinations in Franklin County. Enjoy a display by local Chambersburg Quilt Guild Display and Raffle, take in the Appalachian Trail photo contest or find out about all the haunted spots of Franklin County. It offers children's activities, walking tours around the square, and plenty of information about Franklin County. Admission is free. Read this here.

IceFest is a community event, bringing many organizations and civic groups together to create an experience with something for everyone and guaranteed to be a great moment in Franklin County. View a full schedule of events at icefestpa.com.

The Franklin County Visitors Bureau invites all to explore Franklin County PA and enjoy the trails of history, arts and architecture, recreation, natural beauty, fresh foods and the warm hospitality of communities like Chambersburg, Greencastle, Mercersburg, Shippensburg, and Waynesboro. Franklin County PA is located just north of the Mason Dixon Line and is an easy drive to Washington DC, Philadelphia, and Pittsburgh. Discover more....plan a visit soon at ExploreFranklinCountyPA.com or by contacting 866.646.8060.

All information are taken from the news source. We do not promise anything nor take any responsibility for anything the news owner claim. We just share the news as is. You can contact news owner directly in the message for more information.

Internet Marketing Company, Lounge Lizard, shares the Top Social Media Metrics for Marketing

Lounge Lizard is globally recognized as a top internet marketing company within the web design and development industry. Lounge Lizard's brandtenders are creative, tech-savvy, and passionate in developing innovative strategies that drive conversion for both startup and established clients of all industries, making them the "best of breed since 1998."

Social media metrics are invaluable to effective marketing. They allow marketers to update management about the effectiveness of campaigns, ROI, and social reach. Additionally, key metrics help with understanding customers and planning future campaigns to generate the best results possible. Today the Internet Marketing Company, Lounge Lizard, shares the Top Social Media Metrics for Marketing.

Top Social Media Metrics to Track:

Volume – The easiest metric to track is basic volume, which is a top of the sales funnel aspect to be aware of. This metric is more than followers, tweets, and posts; it is the scope of people talking about a brand at certain periods in time. Some platforms have built in measurement capabilities such as Facebook Insights. There are also useful software options for online reputation management such as Social Mention or SentiOne that can track, measure, and monitor social media. Once volume has been analyzed it will be apparent which days or times more people talk about a brand which makes those prime opportunities to post for higher engagement.

Reach – Reach is how far a social conversation circulates. This metric is often used as a denominator when calculating other metrics. For example, to determine the engagement percentage of something you would take all of the usable figures for clicks, replies, retweets, etc. And then divide that number by reach. Strong reach is often also equated with brand awareness which is important when the focus is shifted to earning more leads, subscribers, or conversions as the more recognizable and respected a brand is, the easier it is to generate those things. Insight pages on social platforms will showcase reach, which should improve over time.

Engagement – This is simply the number of people that participate in your activities on social media sites. There are two different ways to look at engagement; shares and interaction. Some people will reply, comment, or like posts which represent interaction while shares are simply how often a post is re-tweeted, shared, and the like. Depending on business goals, it is important to understand which types of posts produce more of one action over another to allow more focus on what is important to the business between shares and interaction. Click here to read the latest news.

Click-Through-Rate – This metric is useful for those businesses that run ads on social media platforms. It represents the number of people clicking on an ad or content resulting in a website visit. CTR is based on the total number of clicks divided by impressions, then multiplied by 100. Again, this is a metric most platforms automatically calculate.

Social Media Referrals – This metric is the total number of visitors to the business website that come from the business social media platforms. This metric represents customers willing to leave social media platforms to land on a website which indicates a high level of interest in products or services. This can be tracked via Google Analytics under the acquisition tab.

Bounce Rate – This is a standard website analytic that can be found in Google Analytics and should be tracked in relation to social media. The bounce rate from social media should be compared to the bounce rate for search or digital ads which will allow a better understanding of the effectiveness of social strategy compared to other methods. A very high bounce rate would indicate and ineffective strategy because visitors leave immediately indicating they were not instantly getting the information they expected.

Read here.:

https://jessicapressreleases.blogspot.com/2018/05/ritzpix-adds-portable-banner-offerings.html

Amplification Rate – This number is a ratio of shares of a post to the number of total followers on that particular platform. It has been defined as the rate which followers share content on their own networks. Simply add the number of shares over a period and divide by the number of total followers then multiple by 100 for a rate percentage. The higher this percentage, the more followers are pushing content to new audiences for free as well as an indication that followers want to associate themselves with that brand, much like a brand ambassador.

Be alert to the latest news.:

https://jessicapressreleases.blogspot.com/2018/05/children-of-america-celebrates-teachers.html

Social Media Conversions – This will vary based on what a business wishes to consider a conversion, such as subscribing to a newsletter or a direct website purchase. This directly relates to ROI and cost-per-conversion (CPC). Different platforms have methods to tract various metrics depending on what the definition of a conversion ends up being.

Customer Satisfaction Score – This is also known as CSAT, and is a metric focused on measuring the satisfaction level people have with products or services. It really boils down to the simple question of: What is your overall satisfaction with X? The answers can be a 1-5 or 1-10 scale along with terms such as Poor, Fair, Good, Great, Incredible. CSAT surveys can be implemented on social media platforms and then simply add up all scores divided by the number of responses then multiply by 10.

Lounge Lizard Digital Marketing Agency is an award-winning, high-end design boutique specializing in website and mobile app development, UX/UI, branding, and marketing. Lounge Lizard excels in creating the ultimate brand strategy, fully loaded with expertly crafted visuals that work together to increase sales and effectively communicate a client's unique personality. Continue reading.

Media Contact: Ken Braun, Lounge Lizard, 631-581-1000, ken.braun(at)loungelizard.com

New Book Helps ADHD Students Drastically Improve Their Grades

Teacher Pamela L. Johnson, B.S. Education developed a learning method for her students with ADHD using multi-sensory techniques and positive reinforcement which quickly increased their success. Johnson saw her students' grades improve from D's and F's to A's and B's within a four- to six-week period and stay there as long as StudyQuick was used.

Johnson's new book, "8 Minutes a Day to Make an A! Quick Change Your ADHD Child Now!" uses key elements from the StudyQuick system to help children and teens with ADHD succeed in their education. The book teaches students and parents how to compensate for the challenges of ADHD by using a system that ensures consistency and success at school and at home. Continue reading.

The StudyQuick method works with the parent and child to ensure that the school binder is set up and used correctly. Parents can quickly and easily monitor progress to ensure consistent, correct and immediate implementation of the child's homework and study tasks. The student receives an immediate reward which can be redeemed, promoting achievement and motivation.

The Study Quick System ensures the child or teen develops consistency and structure. Students and parents will always know if homework is done and turned in. Students are always ready for a test and know how well they will do before the test is taken by using Quick Cards each night for five minutes with a parent. This method promotes accountability by both parties to ensure the child's success.

Parents can also learn techniques which work immediately to stop arguing, and help their child learn and remember routines and chores which help develop more structure at home as well. Read all the latest news.

"I saw so many of my students at my learning centers, succeeding and wanted those resources to be available to children and teens with ADHD and their parents everywhere, so I decided to write a book about it," Johnson said. "I understand what these kids and parents are going through, as I myself suffered greatly in school and had poor grades. I was diagnosed with ADHD as an adult and at that point life made sense and I began learning as much as I could about it."

More info here.:

https://jessicapressreleases.blogspot.com/2018/05/1-800-petmeds-announces-return-of.html

With "8 Minutes a Day to Make an A!" children and teens with ADHD can develop a passion for learning and create a brighter future.

"8 Minutes a Day to Make an A! Quick Change Your ADHD Child Now!"

By: Pamela L. Johnson, B.S. Education

ISBN: 978-1-5462-4482-0 (sc); 978-1-5462-4480-6 (hc); 978-1-5462-4481-3 (e)

Available at the AuthorHouse Online Bookstore, Barnes and Noble and Amazon

About the Author

Pamela L. Johnson is an expert in her field, as she is a former teacher, flight attendant, and owner/operator of two learning centers in Tennessee. Johnson has a B.S. in Education and taught school the way she would like to have been taught, using multi-sensory techniques with immediate positive reinforcement. She has also given workshops for educators and parents, teaching them how to work with their ADHD child at home. For more information about the author and her book, please visit: http://www.studyquicksystem.com.

Contact:
LAVIDGE – Phoenix
Kalin Thomas
480-648-7540
kthomas(at)lavidge(dot)com

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Extreme Energy Solutions Green Cleaner Product, Extreme Kleaner Launches in Shakelton NAPA Auto & Truck Centers

Extreme Kleaner, the non-toxic biodegradable multi-purpose cleaner degreaser, by its parent company, Extreme Energy Solutions, will be available at all Shakelton NAPA Auto & Truck Centers starting in January 2019. Both companies, Shakelton NAPA Auto & Truck Centers and Extreme Energy Solutions are strong supporters of the local-regional racing community and have in the past supported Bethel Motor Speedway (NY) as division marketing partners.

Each Shakelton NAPA Auto & Truck Center retailer store location will offer both formulas of Extreme Kleaner, and selected store locations will offer Extreme Energy Solutions Extreme Xtra Fuel Treatment product line.

"I think the Extreme Kleaner program is robust for independently owned retailer business, as they (Extreme) focus much attention to marketing the product," commented George Shakelton, Proprietor and Founder of Shakelton NAPA Auto & Truck Centers.

"We are glad to have Shakelton on board with Extreme Kleaner and Extreme Xtra," contributed Nick Stefeno, with Extreme Energy Solutions, "Shakelton NAPA Auto & Truck Centers have most certainly proven themselves as a leader and trend setter in the auto parts business, and we are proud to Partner with Shakelton. There obviously is a similar culture between the two companies and that connection is racing."

Shakelton is the Proud Sponsor of DIRT Car Driver Danny "Doc" Johnson, who drives the Shakelton NAPA Auto & Truck Centers Modified in various Super Dirt Series Events throughout the Northeast. Be alert to the latest news.

Extreme Kleaner by Extreme Energy Solutions is the Proud Marketing Partner of ARCA/DIRT Car Driver Tommy Vigh Jr., who has competed in the Street Stock, Pro Stock, Sportsman, and Small Block Division during his career on Dirt; and made his ARCA debut June 15, 2018. Vigh calls Orange County Fair Speedway (Middletown, NY) his home track. Read this here.

Another major cultural similarity between the two companies: they both began their entrepreneurial journey out of a garage.

George Shakelton began his Shakelton NAPA Auto & Truck Center business in 1983 out of a garage in his home town of Hancock, New York.

Fast forward to 2018, and Shakelton NAPA Auto & Truck Centers have ten brick and mortar locations which span over five counties in New York and Pennsylvania. Shakelton's latest store expansion includes his Middletown, New York location, at 68 Dolson Avenue, whereas Shakelton took over a former Advance Auto Parts location.

Other Shakelton NAPA Auto & Truck Center locations include:

Extreme Kleaner also got its start as a local brand, where in 2012 it was packaged and made available for consumers throughout the local area in selected retailer locations. Fast forward to 2018, and Extreme Kleaner is available in over 500+ retailer locations nationwide, including Shakelton NAPA Auto & Truck Centers.

Extreme Kleaner, the Main Street Premium Brand since 2012, is available in two formulas: a multi-purpose cleaner-degreaser; and glass, tile and more formula. Extreme Kleaner has been vetted by National Sanitation Federation and by the US Bowling Congress.

Read news here.:

https://jessicapressreleases.blogspot.com/2018/05/hills-pet-nutrition-helps-pet-parents.html

Extreme Xtra Fuel Treatments are available in selected hardware, auto parts, and general stores. Extreme Xtra, available for both gasoline and diesel powered engines/vehicles, first made market entry in 2009, and since has experienced a re-branding practice that has rolled out over the course of the last two years.

"With the Shakelton-Extreme Partnership in place, Bethel Motor Speedway and Accord Speedway race fans and track attendees that find value in Extreme Kleaner and Extreme Xtra Fuel Treatments can be redirected to obtain their supply of each product at a Shakelton NAPA Auto & Truck Center location nearest to them," concluded Stefano.

A portion of every sale of Extreme Kleaner is dedicated toward assisting local and/or regional causes. Former causes which received the benefit of this initiative include Project Help, a cause aimed at helping to eradicate Veteran Homelessness; STEM Education, the performing arts, and non-profit educational forums for environmental and economic sustainability. The product's parent company, Extreme Energy Solutions has also helped sponsor local 5k runs for many good causes.

Extreme Energy Solutions, Extreme Kleaner, and the SMART Emissions Reducer are proud partners of Daytona International Speedway and Daytona 500. For more information visit http://www.ExtremeEnergySolutions.net or http://www.ShaksAuto.com

New Ultra-Comfortable, Budget-Friendly EdgeTec Collection from Propper

Looking for budget-friendly everyday polos, pants, and shorts that meet your needs on and off the job? The new EdgeTec Collection from Propper gives you the performance you seek with outstanding value.

The ultra-comfortable and lightweight yet durable 100% poly ripstop fabric of the EdgeTec collection prevents wrinkles and holds up against everyday demands.

"EdgeTec is designed for the department or individual who wants a great quality polo, pant, and short that won't stretch the budget too much," said Joe Ruggeri, VP of Product Development for Propper. "EdgeTec offers an assortment of great tactical features with options depending on your needs. It's an excellent value all around."

Available in men's and women's styles, EdgeTec pants (starting at $29.99) come in three pocket configurations: Slick, Tactical, and EMS. The men's Slick short retails for $24.99. The polo ($34.99) is also offered in men's and women's styles in a snag-resistant, soft-touch, anti-odor material to help keep the stink out on long, hot tours.

"The market is asking for non-tactical-looking pants with the all the tactical features," explained Ruggeri. "EdgeTec slick is exactly that."

Click here for more information on the new EdgeTec Collection from Propper.

About Propper

Propper has made tactical gear with a purpose for over 50 years, since their first U.S. Navy contract in 1967. Today, Propper designs and manufactures professional level tactical apparel and gear for military, law enforcement and public safety professionals, and civilians, whether in the service, on the job, or off for the weekend.

For more information, press only:

David Workman
636-685-1062
davidw@propper.com [davidw@propper.com __title__ davidw@propper.com]

For more information on Propper:

http://www.propper.com

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The Original Granite Bracket® Named One of the Best Entrepreneurial Companies in America

The Original Granite Bracket®, the originator of American made hidden countertop support brackets, was recently recognized as one of the "Best Entrepreneurial Companies in America" by Entrepreneur magazine's Entrepreneur360™ List. For the past four years, Entrepreneur magazine has conducted a nationwide search to find the most entrepreneurial companies in the country, rating and ranking them using a proprietary algorithm that factors in their ability to expertly balance impact, innovation, growth, leadership and value.

Rick & Sandra Hersey, founders of The Original Granite Bracket® said, "We are truly humbled by this award. We will continue with our commitment to superior and innovative products and fantastic customer service. It is an honor to be named to this prestigious list and we will continue to operate under the premises of thoughtful growth and innovation."

"The Original Granite Bracket® began when it became apparent that the industry regarding hidden granite countertop installation was lacking an affordable and viable way to get hidden countertop support brackets for the stone countertop support and bar top overhangs, which have become so popular with fabricators, installers, designers, and homeowners. After years of owning a granite fabrication and kitchen design center we decided to address this need and started designing hidden countertop support brackets made of American Steel right here in the USA to support overhangs on granite and stone countertops," Rick Hersey stated.

"Our annual evaluation of vetted data offers a 360-degree analysis of top privately-held companies across a multitude of industries," explains Jason Feifer, editor in chief of Entrepreneur. "They are deemed successful not only by revenue numbers, but by how well-rounded they are. The companies that make the list have pushed boundaries with their innovative ideas, fostered strong company cultures, impacted their communities for the better, and increased their brand awareness."

The Entrepreneur360™ List includes 360 small businesses that have mastered the art and science of growing a business. Honorees were identified based on the results from a comprehensive study of independently owned companies, using a proprietary algorithm and other advanced analytics. The algorithm was built on a balanced scorecard designed to measure five metrics reflecting major pillars of entrepreneurship—innovation, growth, leadership, impact and business valuation. For additional details on the E360 List and the companies recognized, visit: entrepreneur.com/360.

"We would like to thank our valued customers and dedicated staff which helped make our addition to the list possible," Hersey stated.

About The Original Granite Bracket®

The Original Granite Bracket® manufactures hidden countertop support brackets made from American steel and available in a variety of styles, sizes and configurations. Suitable for granite, marble, quartz, recycled glass, wood, and concrete countertop applications. They serve the homeowner, fabrication, installation, and design markets and offer expedited and free ground shipping services & Limited Lifetime Warranty All of our hidden granite brackets are Made in the USA. The Original Granite Bracket® is A+ rated with the Better Business Bureau, National Kitchen and Bath Association Member (NKBA) & Member of Marble Institute of America. For more information visit https://originalgranitebracket.com/.

Click here.:

https://jessicapressreleases.blogspot.com/2018/05/owlet-raises-24-million-in-series-b.html

About Entrepreneur Media Inc

For 41 years, Entrepreneur Media Inc. has been serving the entrepreneurial community by providing comprehensive coverage of business and personal success through original content and events. Entrepreneur magazine, Entrepreneur.com, GreenEntrepreneur.com and publishing imprint Entrepreneur Press provide solutions, information, inspiration, and education read by millions of entrepreneurs and small business owners worldwide.

Sunday, January 20, 2019

Making a Difference One Student at a Time - Give FFA Day Helps Fund Future Student Leaders

In just a few weeks, the National FFA Organization will celebrate National FFA Week – a time to celebrate FFA members and share with others the exciting story of the organization that provides the next generation of leaders who will change the world. More info here.

National FFA Week is a time for FFA members to host a variety of activities to raise awareness about the role the National FFA Organization plays in the development of agriculture's future leaders and the importance of agricultural education.
As part of the weeklong celebration, the organization will encourage members, supporters and others to share reasons to give to the organization on Tuesday, Feb. 19 – Give FFA Day!

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Give FFA Day is an annual 24-hour campaign encouraging the public to support various needs impacting FFA members. Last year, the National FFA Foundation raised more than $161,000 in one day! This year's goal is to raise $200,000. Members and supporters are being urged to share why they support FFA on social media, by using #GiveFFADAy and set up their own fundraisers. More information can be found here.

Be alert to the latest news.:

https://jessicapressreleases.blogspot.com/2018/05/ritzpix-adds-portable-banner-offerings.html

So, just how does FFA influence FFA members? Bella Culotta is just one story of how the organization has a global impact.
As a senior in high school from Ithaca, N.Y., Bella joined the TST BOCES New Visions FFA Chapter and quickly developed a passion for international agriculture. Bella then received an all-expenses-paid trip to the three-day Global Youth Institute hosted by the World Food Prize Foundation. Furthermore, she was selected for an eight-week internship in Nepal where she worked on a solar-powered irrigation pump to improve the quality of life for those who lived in the region. Bella is now attending Cornell University and is considering a double major in applied economics and management with a career ambition of being an agriculture development consultant. Her goal is to educate others on the global food system.

"There are seemingly endless opportunities in FFA. You can do and see so much with the blue jacket, and that is not something to take for granted," says Bella.

Read related news here.:

https://jessicapressreleases.blogspot.com/2018/05/mstoner-inc-and-clients-win-six.html

Bella's story is just one example of how a year in FFA can change a young person's life. National FFA is committed to offering programs to promote career preparation and leadership development, agricultural literacy, and teacher recruitment and retention.

The National FFA Organization provides leadership, personal growth and career success training through agricultural education to 669,989 student members who belong to one of 8,630 local FFA chapters throughout the U.S., Puerto Rico and the U.S. Virgin Islands. The organization is also supported by 459,514 alumni members in 2,236 alumni chapters throughout the U.S.

Read news here.:

https://jessicapressreleases.blogspot.com/2018/04/pixel-film-studios-unveils-pro3rd.html

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About National FFA Organization
The National FFA Organization is a national youth organization of 669,989 student members as part of 8,630 local FFA chapters in all 50 states, Puerto Rico and the U.S. Virgin Islands. The organization is supported by 459,514 alumni members in 2,236 local FFA Alumni chapters throughout the U.S. The FFA mission is to make a positive difference in the lives of students by developing their potential for premier leadership, personal growth and career success through agricultural education. The National FFA Organization operates under a federal charter granted by the 81st United States Congress and it is an integral part of public instruction in agriculture. The U.S. Department of Education provides leadership and helps set direction for FFA as a service to state and local agricultural education programs. For more, visit the National FFA Organization online at FFA.org and on Facebook, Twitter and the official National FFA Organization blog.

About National FFA Foundation
The National FFA Foundation builds partnerships with industry, education, government, other foundations and individuals to secure financial resources that recognize FFA member achievements, develop student leaders and support the future of agricultural education. Governed by a 19-member board of trustees composed of educators, business leaders, individual donors and FFA Alumni, the foundation is a separately registered nonprofit organization. About 82 percent of every dollar received by the foundation supports FFA members and agricultural education opportunities. For more, visit http://www.FFA.org/Give.