Sunday, March 10, 2019

Nabd, the Middle East's Leading Personalized News App, Launches Live Streaming Service

We at Nabd are thrilled to announce today the launch of the Live Streaming Service with our key, prime partners. Starting today, Arabic users across the globe will be able to not only enjoying reading but also watching live Arabic Content via Nabd, the #1 Arabic Content App and Platform.

"We always listen carefully to our users. Live Streaming has been highly-demanded by our users, and today we're super excited to release this service", says Abdullah El-Sayed, the VP of Engineering at Nabd.

The new service will enable Nabd's users to live stream many of the popular TV channels of the Arab world. "We value our strong partnership with the region's most prominent TV channels, and we look forward to increase their reach and exposure via this service, as well as strengthen the connection with their mobile audiences", says Mazen Singer, Chief Strategy Officer at Nabd.

"We first started to see very exciting results with Nabd when they added our content to their platform, we quickly saw the potential and the great added value to our content distribution. Today we are very happy with our partnership that helps our Arabic edition of euronews.com to reach larger audience in the Middle east. This partnership allowed and still allows us to increase considerably our footprint in the region, break the news and keep our audience informed with the latest international news. We saw a big jump in our reach thanks to the millions of followers we acquired on the Nabd app and to the very innovative and fast way of displaying our content in-app. Recently, with the launch of the live streaming section, Nabd provides our TV coverage with a new distribution channel that will allow audience to get both our TV and digital assets. The first results are very exciting and promising.", says Youva Bouzidi, Head of Digital Products at Euronews. Read related news now.

"Being the first and only full-fledged business TV channel in the Middle East and North Africa, and even beyond with its social media outreach, CNBC Arabia is proud of its partnership with Nabd Platform, which allows our unique content to touch the lives of a wider audience. Indeed, the Live streaming section of Nabd Platform brings our program to the hands of our ever increasing audience who will have the opportunity to watch us on their digital devices at their own convenience anytime anywhere", says Hanaa Hamzeh, Director of Programming & News at CNBC Arabia.

The service was launched in beta mode for a few weeks, and has seen great usage numbers, which will further enhance the loyalty, stickiness, and retention of Nabd's large user base.

"Rotana Media Group at the forefront of the entertainment industry is available on Nabd through it premium Arabic and editorial content including the use of the live streaming service. This represents a significant step as this partnership allows viewers in GCC and Egypt to view Rotana's content on Nabd platform. This partnership is a unique way for the strategic alliance between Rotana and Nabd to reach a wider base of the Arabic audience mainly in KSA, Egypt, and lower GCC. Rotana digital reach has been already positively impacted since this partnership. Rotana's overall objectives and goals should drive the best use of Nabd offering including the live streaming service which will enable a further audience reach", says Abir Naboulsi, Sales Strategy Partner at Rotana Media Group.

Using the new service, Nabd's users can enjoy watching a variety of live TV channels, from different content categories, including sports, entertainment, news, business & economy, and miscellaneous content.

"We are extremely thrilled in extending our strategic partnership with Nabd to a whole new level, the launch of Nabd's Live streaming section will help us in increasing our Audience reach. Our core belief in diversifying our Audience on multiple platforms has led us to strengthen our ties with Nabd Platform from the beginning.", says Alaa Kheir, Director of Innovation at Alaan TV.

Nabd will continuously be adding new channels to the service and enhance its offering and user experience.

"Nabd is available across the Middle East, and to date has managed to gain an impressive list of achievements. On iPhone, it has been crowned the number one news app in 37 different countries. In fact, Nabd is so popular, it has attained a top ten spot across all app categories in thirteen countries, putting it in the same league as WhatsApp, YouTube, Instagram, and Snapchat", as mentioned by VentureBeat.

About Nabd (http://www.nabdapp.com)
Nabd is a Personalized Arabic Content Reader, enabling Arab users across the globe to stay up-to-date with their favorite topics on the go. Today, Nabd reaches over 20 million users, generating over 1.6 billion page views every quarter, making it the biggest Arabic app globally. It is currently available for iPhone, iPad, and Android devices.

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