With more and more studies coming out pointing to the benefits of it, sales of CBD and cannabis products has become one of the fastest growing industries currently, with brands hurrying to make their mark. Packaging is an integral, and often daunting task for new brands trying to break through. Sunrise Hitek is pleased to be at the forefront of custom packaging for this booming industry. They are packaging experts, and along with their high print quality and quality control standards, the finished product is guaranteed to be a hit.
Packaging is obviously an extremely important marketing component in any product. However, the newly emerging market of CBD and cannabis products is particularly unique. The is a category that went from minuscule to booming in a matter of just a few years. The products range from vape pens, edibles and drinks, even CBD oil for cats and dogs!
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Sunrise Hitek is a great resource as they have been printing and conceptualizing custom retail packaging for years. As a recent winner of the prestigious GDUSA Custom Packaging Award, Sunrise can help navigate the difficulties of making prototype packaging. A recent Packaging World article discussed the trials and tribulations of CBD and Cannabis packaging design. Navigating the laws, getting their product to stand out in a dispensary setting, and having a practical design were all serious concerns. CEO from cannabis oil vape pen company Pyramid Pens discussed the difficulty of finding the right packaging partner saying: "we needed to find our own supplier, one we could be happy with that could achieve a better looking product for the consumer".
Different packaging clearly works for different products. Probably the most common of these would be cardboard box packaging which would work for a wide variety of products as well as custom countertop displays. Custom adhesive labels are great for products like lotions, creams, extracts, oils and other liquids. Foil labels are also available and a good fit for vitamin and candy containers. To stand out on the retail shelves of a dispensary they offer shelf talkers, shelf wobblers and channel strips.
What differentiates Sunrise Hitek from most other printing companies is one word – DIGITAL. Sunrise employs an all-digital workflow that delivers fast results at affordable prices, without the time and expenses of conventional printing and tooling. Popular retail store display products include shelf wobblers, channel strips, display boxes, aisle violators, shelf blades, metallic foil labels, clear labels, shelf talker hoop, shelf flags, and more. In addition, Sunrise prides itself on making custom display products that help their customers stand out in the retail crowd.
About Sunrise Hitek
Sunrise Hitek is an Inc. 5000 company established in 1988 and offers speedy and innovative print marketing execution for the world's leading brands. Sunrise employs the most advanced equipment and technology, such as G7-certified HP Indigo & UV flatbed presses, digital die-cutting, and specialty coating/lamination, to create best-in-class color printing, packaging, trade show & display graphics, plus a wide variety of promo products. A privately-owned enterprise, the company is based in Chicago and sells products worldwide. Read this for more information.
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