Gray Element Offers Custom Website Design Services To Small and Large Businesses In Need of a Refresh

As the new year is approaching, it's the perfect time for small and large businesses to rethink their online presence. Interactive web solutions company Gray Element wants to help small and large enterprises rebrand their online experience with their custom website design services. Headquartered in Los Angeles, Gray Element is currently offering free consultations to companies interested in redesigning their websites or developing one from scratch. Click here.

"Websites are more important now than ever," said Asal Mehraban, Founder and CEO of Gray Element. "While you may provide your customers with services in-person or over the phone, your website is often the customer's first point of contact with your business. If the web experience isn't positive right off the bat, you could be losing out on tons of potential business. We want to help small and large businesses close this gap in communication with their customers through our custom website design services."

For more than a decade, Gray Element's award-winning graphic artists and designers have been developing websites that are user-friendly and engaging. Gray Element helps its clients build custom-designed websites with their target audience in mind. Mehraban and Gray Element's primary objective is to create a brand, business image, or product message that offers the best user/audience experience.

Gray Element's Custom Website Design Process
Before Mehraban and her team start any custom website design process, the first step is to partner with their clients and analyze who the target audience is.

"Analysis is the key to success in designing a website that will reflect professional branding," said Mehraban. "Our goal is to create an excellent user experience. We succeed at this by studying and understanding client and audience preferences, doing competitive analysis and market research, and then coming up with concepts in tandem with the client."

Gray Element's subsequent steps in their custom website design process include:
Developing prototypes and demos: In this stage, Gray Element applies all of its site analysis information to create a website layout that will then be shared with the client for review, comments, and approval.
Design: Once the client approves the prototype, Gray Element's expert team of designers, developers, and coders begin to design the website. In the design stage, Gray Element furnishes all graphical and creative elements of the site.
Implementation: During this stage of the custom website design process, Gray Element optimizes the graphics and design of the website and integrates them with web applications. All programming and development tools are used to make the client's website easily navigable and functional.
Testing: Before any of Gray Element's websites go live, they go through various stages of testing to ensure the user experience is efficient and complete. Read latest news here.

For more information on Gray Element's custom website design services, visit http://www.grayelement.com, or call 888-995-5509.

Get a Free Consultation from Gray Element
For new or established businesses looking to improve their online experience with a custom-designed website, contact Gray Element today. Their team of skilled designers, coders, and developers can help you create a site that will be a valuable marketing tool for your business. Visit http://www.grayelement.com for a free consultation.

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